Swot Analysis Of Coffee House

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Political
Political factors determine the extent to which government may influence the economy or a certain industry. Political factors include tax policies, fiscal policy, and trade tariffs. In 1st April of 2015, Malaysia government will fully implement the Good and Service Tax which known as GST. According to the list of products that are exempted from GST, coffee powder, tea dust and cocoa powder are in the list. Due to our company annual turnover is less than RM500, 000, our company is exempted from being GST registered and will thus not be required to collect or pay GST. This will become one of the factors that new coffee house will cooperate with our company and our sales will increase. This is because when they are buying RM100o coffee beans from our …show more content…

This will effect on the total price of our coffee beans. For example, when our clients are buying RM1000 coffee beans from us, we will cost the clients RM1000 + 6% GST which is RM60. In the end, clients need to pay RM1060 instead of RM1000. This maybe lead to the decrease in our company’s sale and affected our company profit.
In addition, Malaysia is having a fiscal deficit and is already tracking above 5% of GDP. This means that Malaysia is having a reflationary fiscal stance and the government may implement a higher interests rates and higher taxes to decrease the budget deficit. This means that our company needs to pay more taxes and this will decrease the profits of our company.
In conclusion, these new tax policies that our Malaysia government implemented will give a good impact on our company when we are new established and give a bad impact on our company’s sales when our company expands and annual turnover are exceed RM500, 000. The reflationary fiscal stance will decrease the profit of our

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