Strengths And Weaknesses Of Interview

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The “interview” is bringing about verbal interchange (Ritchie and Lewis, 2003: Gillham, 2000) and as such its efficiency is deeply influenced by the communication expertise of the interviewer (Clough, 2002). It comprises of the skill to visibly construct questions (Cohen et al., 2007); listening attentively (Clough, 2002), fittingly pause, inquire or prompt (Ritchie and Lewis, 2003); and inspires the interviewee to talk liberally, as mentioned by Clough (2002), “Make it easy for interviewees to respond”. According to Opie (2004), there is a lot of significance of interactive skills such as the aptitude to create affinity conceivably with humour and modesty; drawing attention to the interpersonal trait and reliance that is desirable among participants. …show more content…

While being easy to record (video / audio tapes), this type of interview is particularly useful for exploring the views of a person towards attitudes, values, beliefs, and motives which could be good in sensitive areas (Gillman, 2000). Likewise, positive relationship can be built through semi- structured interview technique between the interviewer and the interviewee while facilitating in getting answers of every question asked; detailed and in depth viewpoints of people to be interviewed, the meaningful answers can be obtained as the interviewees may be able to reveal information and express their opinion with minute direction from the interviewer (Patton, …show more content…

Data triangulation approach determines the internal validity concerns by means of using more than one data collection technique to answer research question (Barbour, 2001). However, as described by Barbour (2001), proper implementation of data triangulation is a challenging task since there are various forms of collected data using diverse techniques that confront direct

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