Singapore Airlines: History And History Of Malaysian Airways

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Singapore Airline was established on 1972. At the very beginning, it was a part of Malayan Airways Limited (MAL). Their first flight is on 1 May 1947 with the schedule flight to Kuala Lumpur, Ipoh and Pulau Pinang once a week from Kallang Airport. On 1970s, they offer a choice of meals, free headsets and drinks in Economy Class. In September 1963, MAL changed their company name to Malaysian Airways Limited. After 3 years, Malaysian Airways Limited become Malaysia-Singapore Airlines (MSA). MSA was earned their first $100 million on the years 1966. At the same years, the sarong kebayar uniform was born and it was design by French couturier Pierre Balmain. On the years 1972, MSA was split into two and Singapore Airlines (SIA) was born. The board of director of SIA is form by 9 person. They are chairman, Chief Executive Officer and seven members. The chairman of SIA is Mr Stephen Lee Ching Yen. The Chief Executive Officer is Mr Goh Choon Phong. The members in the director board are include Dr William Fung Kwok Lun, Mrs Christina Ong, Mr Jackson Peter Tai, Dr Helmut Gunter Wilhelm Panke, Mr Lucien Wong Yuen Kuai, Mr Hsieh Tsun-yan, and Mr Gautam Banerjee. In end of March 2013, SIA have a total 22,546 employees. Compare to last years, it was increase around 33 percent. This 33 percent are include 7,784 cabin crew and 2,304 pilots was employ by SIA. Besides, SIA have 6 model of aircraft in the operation. In the SIA fleet, they have a total 101 aircraft and the average age is about six years eight month. 2.0 Strategic Human Resource Management Practices A successful company not only because of the employer, employee is the majority reason to build the success. A company can’t operate without employee. Employee is the brain of the comp... ... middle of paper ... ...hat, the training can be conduct more effective and efficiency. Compensation is the powerful tools to motivate employee. People are work for money, to get the better reward, the employee will pay all the effort as much as possible. Every employee have their own expected wages and salary, if SIA can’t provide the salary that can satisfice their employee, they will feel unmotivated and run away. Besides, Singapore is a multicultural and multiracial country. In the organization, there may have difference race are work together. Thurs, SIA should treat all the employees fairly. A strong employee relationship will build a strong work team. The conflict may not occur. Thurs, fair treatment for all employee is very importance. A talent should deserve with a better treatment. SIA need to do some adjustment in order to attract, retain and motivate good performers.

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