Rhetorical Analysis Of Happiness Is A Glass Half Empty

Oliver Burkeman, author of The Antidote: Happiness for People Who Can’t Stand Positive Thinking and column writer for The Guardian, explores the human need to seek for happiness and its connection to the Museum of Failures in his article Happiness is a Glass Half Empty. Burkeman’s purpose to writing this essay is to give readers a new view on how to seek happiness – embrace negativity and expect the worst. Burkeman’s use of a friendly, almost informal tone to help relate to his readers is a brilliant attempt to catch his reader’s attention and hold it, therefore enabling the delivery of logic seem almost effortless. Burkeman, like many great writers, used rhetorical strategies in his article to not only make it more appealing, but it also

Burkeman is an author who is incredibly well educated on the subject of seeking happiness, has wrote multiple works (such as The Antidote: Happiness for People Who Can't Stand Positive Thinking) on the subject, and his stylistic approach of “present the goods, make them stay” in this particular article is both clever and monumentally effective. The use of the casual tone catches the reader’s attention better, simply because it’s ironic and is in a sense, odd to read. Every paper should accommodate a certain tone to fit the subject matter. If a research paper took on a casual tone, readers wouldn’t take the author seriously, however, Burkeman utilizes an indifferent tone not only to stay true to a theme of irony, but to make the reader stay and want more. This is further proven by his use of the Museum of Failed Products as his hook and his leading example as to why everybody should stop shunning their failures. Climatically, when he has the reader’s unfaltering attention, he presents the ‘why’ behind his seemingly crazy theory behind finding happiness. Burkeman provides multiple credible sources from several different studies to prove that he not only took the time to research this subject, but he is effectively proving that he knows what he’s talking