Pixar Essay

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A rise of multicultural leaders has taken place in the past few years. This trend can be traced to many different avenues of thought that converge around some of the same basic conclusions about the future of business. A multicultural leader is based around the realization that when hiring people, business want to hire those who bring different backgrounds and perspectives to the table. This is becoming increasingly important as businesses start to compete an increasingly global. On industry where this can be seen is the entertainment industry. Movies have even started shooting characters of Chinese stars and only releasing that edit of the film abroad to help with their box office numbers (Couch, 2013). This has been scene in a myriad of films …show more content…

One of Iger’s first moves was to purchase Pixar because he said that he realized the heart of the company was in its animation department, and that the team Disney had been working with had not been working as well (in question when he left, and Iger immediately distinguished his form of leadership as soon as he became the CEO and was able to distinguish himself from his predecessor.). In his first meeting as the company’s CEO, he told the board that buying Pixar was going to be a great long-term purchase and it was this first bold choice that he made as CEO and it has proven to be a profitable purchase for the company (Miller, 2015). Iger knows the truth of many things that great business people know about business which is that people are buying into Disney for the brand more than anything else. Iger came in and brought everyone together and he wanted people to know that Disney was a quality producer of entertainment for the whole family. This purchase was evidence of that new way of …show more content…

Iger has described the job of the CEO as the “motivator in chief’ of the company. Iger uses his power to make decisions for the company, but he sees his job as being about making sure that the people working for Disney are motivated for the overall goal of quality family service for the whole family. He has done this by trying to live up to withstanders for himself, such as staying optimistic despite change or fear, tying to be thoughtful of every employee as well as giving them chances to prove themselves, as well as his commitment to taking risks to keep innovating). These are tent pole beliefs for Iger who has worked at the company for over 40 years now and has seen the numerous changes made to it over the years. He encourages risk taking through his actions as well, for instance, when iTunes was just starting to get popular, he made the decision at the time to start putting Disney content on iTunes, which has turned out to be something that played a large role in the revitalization of the company (Mullaney, 2017). At the time Disney was one of the first major content creators to put their content onto the new platform and this was an early display of the kind of risks that Iger was willing to make for the company. This has helped keep the brand relevant for kids today, as Iger stated “If all you are is reverent to the

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