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Monsanto case study answers
Monsanto case study answers
Monsanto's stakeholders' interests and objectives
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In order to take the necessary steps to balance the conflicting needs of the stakeholder groups, Monsanto would first have to define who their stakeholders are and what specific needs each stakeholder possesses. Since Monsanto is the world’s largest seed company, sales over $11.5 billion dollars of product a year, and owns 90% of the world’s genetically modified seeds, the number of stakeholders is sure to be vast. In the terms of stakeholders, I would begin with Monsanto’s suppliers. These would encompass the individuals or companies supplying Monsanto with the necessary materials to create their genetically modified seeds. With a quick glance at Monsanto’s company website, I was able to quickly find the company’s statement on how supplier …show more content…
This would include the people creating the product, marketing the product, ensuring the product is getting pushed out to consumers, and all those individuals working behind the scenes. According to the company website, Monsanto hires for the following fields: engineers, sales, research, technicians, information technology, and finance. Monsanto indicates various characteristics they look for in new hires and states that these traits are closely linked to their corporate strategy. The needs of the employees would be a good compensation and benefits package and an ideal work …show more content…
The individuals that consume the food would likely agree with the farmer and want a lower cost for the product, in order to lessen the financial impact on their budget for purchasing the food. Investors and shareholders of the company would be another stakeholder in the Monsanto corporation. Their overwhelming need would be profit. They would expect the company to continue to amass product sales in excess of $11 billion dollars. Due to the profitability of the seeds, the investors and shareholders would likely want strategists to focus on how to make the company more profitable in undeveloped countries, which would increase those countries on the dependence of the Monsanto product. The last stakeholder I can think of is society at large. The need for society is to ensure their concerns are heard and understood by the company. Monsanto currently has the upper-hand due to the FDA declaring biotech crops as being safe; however, the concern is whether enough time has passed to properly gauge and research the long-term effects that genetically modified products have on the health of the consumer and the environment
The stakeholders are Raider Inc., PLB employees, Johnson printing owners and employees. Raider Inc. is a stakeholder because they must make a decision that impacts PLB. PLB employees are stakeholders because morale can be impacted by the
Monsanto is for a lot of people the great evil in the agrochemical and agricultural biotechnology because of the genetically engineered (GE) seeds, field where the company is the leader worldwide. The number in this industry has been growing pretty fast and the expectations for 2020 are very positive, with a 250 Billion US Dollars industry.
Monsanto Company are a public American multinational agricultural and agrochemical biotechnology corporation who leads in the production of genetically engineered seeds. Founded by John Queeny in 1901, the organization initially produced industrial chemicals such as sulphuric acid and plastics, including polystyrene and synthetic fibres. It was not until 1983, where the company was among the first to genetically modify a plant cell and conduct field trials of genetically modified crops. This scientific breakthrough shifted the company 's corporate focus towards the agricultural industry with the implementation of biotechnology. The company’s primary line of products consist of herbicides and genetically modified seeds.1
The three main brands of the company in India are Bt Cotton, Dekalb and Roundup. According to the Monsanto Webpages,“Dekalb is a high-yielding hybrid maize seeds, and Roundup is a glyphosate-based product that is a solution to weeds in the farms.” Bt Cotton is a Pest resistant and high yielding genetically modified cotton seeds which have been in use in India since 2002. This is the only GM crop allowed in India by the government because it is not a food crop and it accounts for 93% of the cotton grown in India. Also with the introduction of Bt Cotton in the last 12 years, India has recently become the largest exporter of cotton in the world. Bt Brinjal was allowed in India ,but had to be withdrawn due to the pressure from various social and political groups and since then no GM food has been allowed to be grown in India. Neighbouring country Bangladesh has allowed Bt Brinjal to be grown. To conclude, Monsanto is an active agricultural company doing research and producing high yielding and pest resistant seeds, also producing Roundup in order to help farmers improve production of farms.
Monsanto employs over 20,000 employees dispersed throughout their facilities within 69 countries. John F. Queeny, founder of Monsanto, started the company in 1901, which at first manufactured saccharine. Later, John son Edward directed the companies into the agriculture industry. The company is best known producing Round up, an herbicide, and for developing genetically modified (GM) through biotechnology. “Monsanto developed G.M. seeds that would resist its own herbicide, Roundup, offering farmers a convenient way to spray fields with weed killer without affecting crops” (Barlett, D. L. & Steele, J. B, 2008). Since the start up the company has encounter several lawsuits, patent issues and critics. The company also faces many concerns about the
Monsanto is the world 's leader on bio-technology and was found in St. Louis Missouri. Monsanto was not known as an agriculture company at first as it is now rather a chemical company of the 20th century. They are also responsible for growing 90 percent of the world 's GMO’s. On Monsanto’s website it states their goal is to help farmers around the world to produce healthier foods, conserving more, and better animal feeds while reducing impact on our environment. Monsanto 's GMO has been effecting our environment for years but have not yet brought to justice according to this video. The question is why? According to this documentary Monsanto created many hazardous chemicals for example PCBs, Agent Orange and recombinant
Between 1961 and 1971, Monsanto, along with Dow Chemical and other chemical companies, provided herbicides and defoliants, including Agent Orange, to the U.S. military during the Vietnam War. As a consequence of the exposure to dioxins contained in the defoliant, the military personnel in Vietnam suffered of injuries, such as Chloracne, heart disease, prostate cancer, respiratory cancers, etc. (“Veterans' Diseases Associated with Agent Orange”) In 1980, a class-action lawsuit concerning Agent Orange was filed against Monsanto, Dow Chemical and other chemical companies, but these companies denied that Agent Orange was linked to the veterans’ medical problems. In 1984, seven of the chemical companies involved decided to settle the class-action
In an argument, the lawyer representing Monsanto Company stated that the amount of arable land around the world is quickly dwindling. This means that it is time to take extra drastic measures to improve food safety throughout the world. Genetically modified seeds and related chemicals offer the best solution for such food safety concerns and thus the company was right to make such investments. This idea comes from recent realization of a robust population boom throughout the world, an inability for traditional agricultural practices and seeds to withstand changing climatic systems. Modification of the seed’s genetic material to withstand climatic and other environmental threats seems to be a viable solution to the challenge.
Stakeholder is anyone with an interest in a business; stakeholders are individual, groups or businesses. They are affected by the activity of the business. There are two types on stakeholders who are internal and external. Internal stakeholder involves employees, managers/directors and shareholders/owners. External stakeholder involves suppliers, customers, government, trade unions, pressure groups and local and national communities.
Monsanto is a multinational agricultural and agrochemical biotechnology corporation based in America and is the largest producer of genetically engineered seeds. Monsanto argues that using science and newfound research to create genetically modified food is necessary in order to save our world from starvation. Eduardo Blumwald, a professor of cell biology and employee for Monsanto, says that genetically modified food could be “the only viable solution we have for our future” (Ostrander 24) where it is predicted that the temperature and population will soar. Blumwald argues that without genetically engineering food to produce under high temperatures with little water, the world could potentially starve in this predicted future. Yet regardless of “biotech industry promises, none of the GMO traits currently on the market offer increased yield, drought tolerance, enhanced nutrition, or any other consumer benefit” (“GMO Facts”). Instead, Monsanto genetically modifies food to resist RoundUp, a pesticide the company has created to kill any plants or bugs other than the genetically engineered crop. According to the World Health Organization, this pesticide “is a probable human carcinogen” (“GMOs”) due to glyphosate, a
...to be resistant to the company's own Roundup herbicide This means that farmers are utterly dependent on Monsanto; a situation similar as with the United States. The biggest adversaries of GM soybeans are environmentalist. For example, floods are happening because of soya farming in the region of Santa Fe and Chaco where the Salado River begins. The deforestation and the low permeability of the soil used in soya farming contributed to more channeling more water into the river. On the other side, people claim that GM crops are required to fight hunger in poor and developing countries. Evidence shows otherwise. GM crops have increased the use of pesticides while increasing poverty. Over 170,000 famers have had to quit on their lands because they couldn’t compete with big GM farmers, thus leading to more poverty. Also, herbicides have introduced new health problems.
Barlett and Steele’s “Monsanto’s Harvest of Fear” interpretation of Monsanto Company’s affect on the agricultural industry, its communities, and on consumers in the course of its aggressive expansion is both aggressive and unfair. Through the use of narratives and evidence, they reiterate and reinforce aliases composed by affected communities
Some of the big producers of GMOs are Monsanto, Dow, Bayer, Syngenth, and Dupont. Not only are these companies producing genetically
GM seeds are considered revolution in the agriculture industry for some reasons. First and foremost, GM seeds can grow crops regardless of hostile conditions, which help farmers increase revenues. Besides, as a result of population growth across the global, the demand for food continuously increases. Biotech products provided by the Monsanto Company will be the best solution for this phenomenon. Especially in populous countries like India, biotech crops allow farmers both save lands and double their harvest.
Stakeholder is any groups or individuals that are affected by the attainments of the organisation’s goals. [] In this situation Coca-Cola situation we can determine following group of stakeholders. They include local communities, employees, customers, suppliers, competitors, countries, law, and government regulatory parties.