Malcolm Gladwell On Social Media

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Social Media has been pivotal to the exchange of information especially within the past decade, and with this significance it has enabled much change in terms of corporate and personal reputation in addition to societal issues. Leslie Gaines-Ross and Malcolm Gladwell have examined the place that social media holds in our world today and offer two differing perspectives to social media's presence and importance. To begin, Gaines-Ross offers a perspective centered around corporations’ lack of control over social media content that involves them in her article titled Reputation Warefare. Gaines-Ross offers that “critics no longer need resources of institution [because] the internet levels the playing field” in that critics are able to easily …show more content…

I disagree with this because social media has allowed for people to know about events going on throughout the world and be of help where terrible events occur such as wars and famine. Gladwell says that, “there is strength in weak ties” which I completely agree with and this concept is exemplified by the way in which people reach out to help by way of donations through crowdsourcing websites when other parts of the world are suffering. It goes to show that although there are no personal connections, people make their way to help in whichever way the can which weakens his notion that social media reduces motivation. Gladwell also notes that the Civil Rights movements were nationwide without the use of social media, but fails to realize that the information was spread through what was at that time the variant of social media, newspapers, news reports on the radios and word of mouth. Thus, I contend that his beilef that the civil rights movement was successful without the social aspect still at the heart of todays social media plateforms: …show more content…

This is becuase power does come from organization and a commonly held goal and objective which is provided by heirachical structures in which everyione has a specific job. It is clear that when everyone works together toward a common goal all resources and energyu is spent upon acheiving said goal which revents the dissapatoin from distraction that puts up a good front from attacks. It is also eveident that the larger the organization, the more needed an organizational sturcure to ensure a consistent and common act. This is exwmplified by the Civil Rights Movement that was successful throughout the entire United States of America due to (several) leadership entities that ensured the movement continued and was supported no matter the amount of arrests and disturabnces, a common goal was implemented and taken to heart which in the end lead to successful disegreagation. Anotyher example is Al Qaeda being powerful as an organized front, but losing said power when their leadership fell and dissipated. Thus, central leadership is crucial to success of large and even small

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