Jill Brown Research Paper

Persona,

Jill Brown is a 38 year old mother of one, who lives in Carmel with her husband, and son Mathew. Mathew is 12 and is in the 6th grade at Carmel middle school. He keeps Jill busy by playing basketball and golf all year round. Jill is married to her husband Andrew who works for Alison transmission as a shift manager. With their provided dual incomes, they are able to live in an upper middle class home, and go on vacation once or twice a year. Unfortunately, Andrew has to work 3rd shift and is not home in the evenings to help Jill with the majority of the responsibilities. Jill also continually volunteers at St. Jude Children’s Hospital where she manages activities for children to do. Jill is an only child and also went through her entire education at Carmel. She grew in a home with both parents living together. Her mother Janice, worked as a receptionist for an insurance company in Indianapolis. Her father Daniel worked for a used car dealership on the east side of Indianapolis. They were very involved in Jill’s schooling and taught her to be disciplined and work hard. She spent most of her summers with her grandparents who lived on Brookeville Lake, in Richmond Indiana. Going through school her father allowed her to follow him around and learned how to speak to customers to build good communication skills.

When she graduated, she received an academic honors diploma. She knew that she wanted to do something in sales because of working with her father at his car lot. She was accepted into Indiana University and majored in marketing and communications. During her senior year, she met Andrew, who was majoring in supply chain management. She graduated college at the age of 24 and was excited to get into the work force. She and Andrew decided to move to Jill’s hometown and begin their