Example Of Ethos Pathos Logos

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There are many ways to write a mission statement that will catch a person’s attention by using logos, pathos, and ethos. I find it more interesting to read the ethos and pathos methods compared to the logos, because there are so many ways to play on people’s ethics and emotions more than the logical sense. Logos is an in-depth, details concept with a general knowledge of the topic or subject matter. While pathos plays on emotions, ideas, or even their fears. I will be comparing and contrasting each appeal in the following college mission statements. The university I found that had the best mission statement was the University of North Carolina Wilmington. I will compare the other two colleges to UNCW and see what they could have done to improve …show more content…

It has pathos that is stating that “They are a coastal school” suggesting to me the idea “Go to this school by the coast and spend spare time at the beach soaking up the rays, while getting the best education”. It also has ethos by stating “our culture reflects our values of diversity and global, ethics and integrity.” Which I interpreted as, aiming to catch your attention that they want to be a united campus and that everyone is treated with compassion and respect and not discriminated against based on nationality or educational …show more content…

othe4of Phoenix provides accesThis mission statement contains logos, which is stating that it provides access to a higher education, it appeals to the logic of you knowing the success of the other schools. However, that is all that it offers in form of logos, but in the way of pathos it tries to say that if you join this school you will become a better person in your organization and in your community.
If I was basing my whole educational experience on being a public figure in my community then I might choose this school, but if my career path was to be a successful doctor or nurse I don’t think this mission statement would convince me to attend! I think they could have added more to draw attention to the quality of education that they have to offer, and maybe they could have used more of an ethos approach to show their credibility in many different professional fields of studies The mission statement for University of South

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