Ethos Pathos Logos

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Ethos is the ethical appeal or the appeal to the credibility and authority of a speaker. Ethos assists in conveying the message through tone and style in addition to being in possession of the relevant knowledge in the field that you want to bestow a speech. Pathos is the emotional appeal or the appeal to the audience’s heart and emotions. Personal connections, stories, testimonies and experiences aid the speaker to bond emotional to the audience. Logos is the rational appeal or the appeal to the audience’s logical reasoning ability. The speaker can include facts or statistics. Furthermore, by asking himself or herself the following questions a speaker can be able to weigh how his or her speech appeals logically; does the speech make sense? …show more content…

Owing to her previous remarkable speeches in television, she had built a positive image for herself as one of America’s most credible, respected and intelligent speaker. As she was ushered on stage, there was so much applause and clapping which was a clear indication that the audience adored her therefore making it easier for her to persuade them. In addition, after her acceptance speech, there was yet again so much applause and clapping and the audience seemed to have been extremely moved by her speech. Oprah Winfrey appealed to logos in the following ways. To begin with, she used her past experiences regarding her father who owned a barber shop. He would bring home Bob, Shorty, Bootsy and Slim home for dinner. This bestowed to her an ethical appeal since her past was evidence to what she was saying. When Oprah Winfrey said, ‘So, to be here tonight and be acknowledged as the first to receive this honour is beyond expression in words for me’. This was logical given that it was true she was the first to receive the award. Oprah Winfrey appealed to pathos in the following ways. When she was ushered to the podium, she sighed and shed tears and in the process connected to the audience emotionally. She had a sense of

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