Drive Direct & Increased Booking to Your Hotel with Web Booking Engine

732 Words2 Pages

In today’s time, when a sizeable percentage of hotel reservations are done online, we cannot certainly deny the importance of a hotel website which is quite unique and exclusive to the hotel. Yes, unique and exclusive, as the website features all the information related to the hotel in detail and most importantly, it has all the potential to generate good amount of reservations through it.
However, despite being so important, hotel websites are still not leveraged to draw maximum direct bookings. Majority of the hotels are largely and mainly dependent of third party booking agents to get reservations at their properties which is a costly affair. So, in this context, it is quite obvious to say that a hotel should adopt a smart web booking engine to turn its website into a potential source to generate enhanced booking which ultimately leads to profit maximization.
What is a Web Booking Engine and how does it work?
Web Booking Engine (WBE) is an application embedded in a hotel website that allows potential guests to view availability of rooms and book rooms real-time. To put it in a simple way, the web booking engine is a smart tool that turns your hotel website into a perfect platform to generate increased bookings. Due to its increased importance, web booking engine is considered as a single most powerful and important element of a hotel website.
Today, nobody wants to follow the old fashioned “call or email and book” method to make reservation at a hotel. Guests are increasing turning towards technology and several platforms that are powered by internet. Guests make their reservations after doing a thorough research much before their travel date. In a situation like this, it is quite imperative for a hotel to make itself availa...

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...e control over the rate plan along with the capability of managing their inventory availability. This leads to witness enhanced revenue as the IDS NEXT web booking engine supports rate fencing and rate restrictions. It is cost-effective as hotels have to pay per transaction.
Increased brand value: Yes, you heard it right. A smart web booking engine helps the hotel to boost its brand value as it ensures that the hotel is available for booking all the time.
If you are looking for a web booking engine that can help you to convert your website visitors into guests, manage rate, inventory and reservations to improve profitability at your hotel property, you may consider the web booking engine solutions that comes from IDS NEXT, India’s #1 Hospitality Technology Company.
For further information, please visit: http://www.idsnext.com/portfolio-items/web-booking-engine/

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