David Gandy's Objectification Of Women In Social Media

Introduction Traditionally, the popular culture has almost automatically accepted women objectification. For instance, one striking observation is that magazines meant for men have always been based on highly eroticized women images. At the same time, magazines meant for women have also been based on similar types of images; eroticized women images (Zimmerman & Dahlberg, 2008). For both cases, the aim is to portray women as very beautiful, mostly in a sexual way that will make men attracted to them and other women yearn to achieve such heights of beauty. While women objectification is still very high in the mainstream as well as social media, a new development has seen men begin to be objectified as well. It has become common to find men topless and in underpants with emphasis being put on their physical characteristics and facial looks. Advertisers take advantage of these traits to promote fragrances and briefs thereby capturing the attention of many potential buyers.
Recent Advertising Campaigns Top British model David Gandy collaborated

Men on the televisions, social media, and other types of media are also finding it necessary to look good and to do things that will be termed as sexy. David Gandy’s photos look incredibly seductive in a manner that has been common with female models and other personalities looking for fame or marketing particular products. Fourth, men are not opposed to the objectification of other men. According to research, men do not complain about the trend of objectifying male counterparts, and they do not have any problem looking at images or watching video clips of men with perfect bodies and good looks (Cook 2005, p. 59). In fact, most of them feel that it is better to watch clips of such people rather than look at some realistic bellied men. It cannot be said that men are equally concerned about their looks as women are, but the rate of concern has been