Noodles Business Environment

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III. Business Environment As a franchise of Noodles and Company looking to open in the Greater Toronto Area there are many environmental elements to be taken into account when considering the structure of the franchise. Firstly, the most important factor to consider is that the overall success of Noodles and Company as an entire company and a franchisor will impact the success of the franchise. This means that if the business as a whole is doing well and develops a healthy image and marketing campaign, the franchise in all likelihood will do well, and if the business is performing poorly, the franchise will perform poorly as well. Secondly, Noodles and Company, as a restaurant that strives to provide only the highest quality and freshest of ingredients faces a challenge in an area such as in Mississauga, this is due to the fact that fresh and organic ingredients are not available year round, provided the usual cold climate of the region. This provides a major obstacle for the franchise if it is to remain serving the same menu year round. Thirdly, changes in …show more content…

Noodles and Company’s menu includes dishes from all around the world, which are customizable to your liking, and offer more than one selection of food. Along with the versatility of the menu, the prices of products are less expensive than most competition in the same market and industry. Lastly, the ratio of employees/management working in restaurants to the number of locations open(See appendix B) is extremely high, which allows a higher quality of work for each team member. As for the disadvantages the franchise would have over its competitors is that it holds a weaker media and marketing presence especially in Canada, and there are overall less locations than its major competitors such as Panera Bread and Chipotle Mexican

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