The New Customer Relationship Management ( Crm ) Software

Rankin is responsible for the technical implementation of the new customer relationship Management (CRM) software being installed for western and eastern sales offices in both cities. The software is badly needed to improve follow-up sales for his company, Reflex Systems. The current situation that Mr. Rankin is extremely difficult because the team members are the most important component of any project. What exactly is the situation? First, there is a lack of passion among the team members which can be connected to a lack of communication. The lack of passion can be connected to the long work hours that this project requires. The team members are unaware of the project due date which can cause frustration. One team member, Sally, already left the team. When she asked Mr. Rankin for “quality of life,” he responded to stick it out. Mr. Rankin kept asking himself what was wrong with them team, but he also needed to ask himself what is wrong with his leadership style. He currently has two teams one in Chicago and one in Los Angeles. The members of this teams are different. While Chicago is overwhelmed and stressed out, Los Angeles is less stressed and is meeting their deadlines. What should Mr. Rankin do next? I am going to analyzes his current leadership style and the current problem with the team, then I am going to make recommendation on the steps Mr. Rankin should follow and lastly, I am going to describe the resulting environment after my suggestion are implemented.

The current leadership style that Mr. Rankin is using is an autocratic leadership. As an autocratic leader, Mr. Rankin retains all the authority. He makes the decision assuming the team members will comply and is not concern with the team members’ attitude towards...

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...yle. Since the teams are extremely different, Mr. Rankin can have one style for the team in Chicago and one style for the team in LA.

After all my recommendations are implemented, Mr. Rankin’s project will run more smoothly. He will have two leadership style, one for Chicago and one for Los Angeles. Each team will manage with the appropriate style to deliver productivity. One extremely important improvement, when Mr. Rankin follows the actions to foster, the entire project will take a 180 degree turn for the better. The members of the Chicago team will feel their voice is being heard through more communication with Mr. Rankin. They will also feel that their opinion matter when being involved in the decision making. Since they get to see their family while working from home, their level of commitment to the project will change and the project will get done on time.