Tesla Case Study Summary

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Tesla Motors Case Study Tesla Motors is a new car manufacturer company that offers electric cars to customers. It is well known and appreciated by many people. Some people like the company, but some others do not. The company has been well established in the market; however, some financial specialists say the company is not. Therefore, to agree or disagree with them, it is crucial to focus on its history, development, growth, external environment, SWOT analysis, corporate level strategy, business-level strategy, and do an analysis of the financial ratios.
History
Tesla Motors Company is almost a new American company. Tesla is a public company with TSLA as its symbol in the NASDAQ stock exchange (Liu, Kang, Wu, Chen & Hon, 2014). The founder …show more content…

On September 2013, the company recuperated from the net loss (more than $708 million of cash) acquired in the previous year (Liu, Kang, Wu, Chen & Hon, 2014). Ferris (2016) points it out that, for September, Tesla got more than $ 2.2 billion in revenue and more than $69 cents per share. This shows how well the company did it on revenue. In fact, Model X got more than 5% of the U.S. large luxury SUV market (Ferris, 2016). This was very good for the financial health of the company. Ferris (2016) points out that, in the same month the company got more than $3.0 billion in cash and invested more than $247 million to increase production capacity and infrastructure; the company could also pay more than $590 million in obligations, which improved …show more content…

Tesla’s are for people with high annual incomes, so the ones with low salaries do not spend too much money on luxury cars as Tesla’s; however, people afford Tesla’s because of the electric system and because the government encourage them with a pack in purchasing electric vehicles, and it also provides electrical charging infrastructure (Liu, Kang, Wu, Chen & Hon, 2014). There is no doubt that Tesla has studies very well its external environment to continue with its

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