Qdoba Swot Analysis Essay

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Strengths:
• Anthony miller and Robert Hauser partnered together to open the first Qdoba Mexican Grill in 1995. In 1997 the company started to franchise, and in 2003, Jack in the Box Inc. took it over
• It has a net worth of $750,000-$2,000,000
• It is a growing franchise with 600 stores all around the US
• Serves breakfast and is open 7 days a week- some stores are even open 24 hrs.
• High quality ingredients, various things on menu, make the food right infront of you; handcrafted preparation
• Kid’s menu included to attract more customers
• Online menu and catering
• Qdoba is the biggest franchise player in its category
• They have great customer service and are friendly and accommodating
• They give back to Starlight Children’s Foundation and are their national charity partner. They also help sick children and their families cope with their pain and fear
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• They have promotional activities to increase how many people come to the restaurant and how many people will come again
• They expand to new places; especially places in high demand
• Qdoba also markets and brands activities to boost their image
• Qdoba has ongoing support through newsletters and

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