Importance Of Shoplifting

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Customer theft presents a very large problem to retailers despite ongoing investment in retail security. Over the past few years, annual UK shoplifting losses have consistently exceeded £500 million, and retailers are spending in excess of £400 million every year on crime prevention. Retailers are not the only victims of shoplifting; honest consumers are also affected. Shoplifting is likely to result in raised prices because retailers are attempting to cover the costs of shoplifting, and increases in retail security may unfavorably affect the shopping experience. Yet, despite the financial importance of shoplifting to retailers and its likely impact on all consumers, relatively little attention has been paid to shoplifting in either the consumer …show more content…

Criminal choice is similar to other behavioural choice. Choices and decisions made by consumers in the retail environment result in criminal behaviour (i.e. shoplifting). Shoplifting could be argued to share similar characteristics with ‘normal’ shopping behaviour. It results mainly from three factors: desired products, a driven consumer and the opening to purchase (or steal) from them. Thus, an alternate view is to view shoplifting as consumer behaviour. Shoplifting therefore is not limited to a criminal subculture, but instead it is an ever-increasing way of product purchase for the ‘normal’ consumer. This view of the shoplifter as a ‘normal’ consumer rather then a criminal subculture is supported by research done that proves a large number of consumers shoplift. Increases in shoplifting have been attributed to modern retailing environment, for example the introduction of self-service systems. Studies done on apprehended shoplifters indicate that the majority do not have a record of prior criminal behaviour. This indicates that a lot of shoplifting is done by consumers who think that they can get away with perhaps stealing one or two items whilst paying for a number of other items, this is an increasingly common method of shoplifting during the recession …show more content…

The first table shows a comparison of the demographic characteristics of the consumer sample with the 1991 Census figures for Northampton (Office of Population Censuses and Surveys, 1992) indicated that females, students/ schoolchildren and the under-20s were over-represented in the sample. It is possible, however, that these demographic groups represent the sectors of the population with the most time available for shopping, and over 55 per cent of the respondents in these three groups stated that they used the shops at least once a

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