Case Study Of Entrepreneurship In The Philippines

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Entrepreneurship in the Philippines is currently booming and one of the best things a person can do today is start taking actions in putting up its own business or acquiring a franchise (Louren, 2017). Entrepreneurship is a state of mind. It is not identified or measured with the type of business a person is in the success of that business but rather it is the total way of life for entrepreneurs. Being an entrepreneur requires distinct personality traits such as having a risk-taking personality, need for achievement, internal focus of control, tolerance for ambiguity and having a type A behavior or striving to achieve more in less time and general competitiveness (Gilles and Mondejar, 2008).
Entrepreneurship has been described as the “capacity and willingness to develop, organize and manage a business venture along with any of its risks to make a profit” (www.businessdictionary.com). Entrepreneurship takes the economy and the society to the state of progress and prosperity. A career in entrepreneurship provides opportunities for individuals to achieve financial stability and independence. It can also contribute greatly to the economy by creating new jobs, innovation, and increasing economic growth (Ramos, 2014).
According to the 2015 Census of Philippine Business Industry (CPBI), CALABARZON placed second as to the number of growing food industries …show more content…

This study intends to help future entrepreneurs in Cavite City to decide on which entry strategy should they use based on this study. The study also aims to contribute to the general knowledge to those who seeks additional learnings regarding entry

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