Culture Impact On Cross Culture Communication

Culture Impact As the world is changing at an incredible pace (Kotter & Cohen, 2002b), the way leaders approach change varies widely (Black & Gregersen, 2008). No organization is immune from the impact of globalization. Organizations must increasingly cope with diverse cross-cultural employees, customers, suppliers, competitors, and creditors. In its infancy, a business culture reflects the characteristics of the organization’s most dominant personality, the leader (Bohl, 2015). The leader’s vision of what the business culture should be is often a cultural paradigm in their heads, based on their experiences in the culture in which they have grown up in (Schein, 1983). Culture is an abstraction, yet the forces that are created in social

Understanding the impact of globalization on cross-culture communication is imperative for organizations seeking to create a competitive advantage in the global market. Regional, ethnic, and religious cultures account for differences with countries; ethnic and religious groups often transcend political country borders. These groups form minorities at the crossroads between the dominant culture of the nation and their own traditional group culture (Hofstede, et., al, 2010). An effective global leader, when crossing country and cultural borders a transformation should occur asking ourselves, who we are and how we see ourselves. Global businesses must understand how to communicate with employees and customers from different cultures in order to fulfill the organization’s mission and build value for stakeholders (McCall & Hollenbeck, 2002). To achieve goals and avoid cultural misunderstandings, leaders should and need to be culturally sensitive and promote creativity and motivation through flexible leadership. Cross-culture leaders should be culturally sensitive and promote creativity and motivation through flexible

The first is cognitive constraints. Cognitive constraints are the frames of reference or world-views that provide a backdrop that all new information is compared to or inserted into. It is how people view the world based on their past experiences, such as education, area of origin, religion, and socioeconomic status. The second factor is behavior constraints. Each culture has its own rules about proper behavior, which affect verbal and nonverbal communication. This means, whether one looks the other person in the eye-or not; whether one says what one means overtly or talks around the issue; how close the people stand to each other when they are talking, all of these and many more are rules of politeness which differ from culture to culture. The third factor is emotional constraints. Different cultures regulate their display of emotion differently. Some cultures get very emotional when they are debating an issue. They yell, they cry, they exhibit their anger, fear, frustration, and other feelings openly. Other cultures try to keep their emotions hidden, exhibiting or sharing only the rational or factual aspects of the