Gender Stereotypes and Media: An Analysis of Women's Representation

1152 Words3 Pages

Imagine if everything you did was labeled in a negative connotation. You eat unhealthy people say you are a slob, you eat healthy, and then you are conceited and care too much about your appearance. This is what happens to women through popular culture every day. Negative gender roles are fed to women through the media and subtle messages. Ladies are constantly compelled to be Barbie like and fragile. Young ladies are also frequently advised to have or embrace an easygoing nature so as to not be too masculine. To top it off women are viewed as objects of male sexual desire, rather than as a whole person in media very often. Young women are continuously, and often unknowingly, being exposed to gender stereotyping media that tells them to be …show more content…

A study in Fiji was conducted to see if TV had changed women’s views in Fiji (506). Before TV women in Fiji found bigger women to be more attractive and desirable. However, after TV was implemented Girls in Fiji strived to be more and more like the girls in TV, skinny (506-507). "Media images that associate thinness with material success and marketing that promotes the possibility of reshaping the body have supported a perceived nexus between diligence(Work on the body), appearance(thinness), and social and material success..."(509). This study shows what a powerful impact the media can have on young girls. Women are told to be thin through the media not directly but through cryptic messages. This causes many girls to lose body confidence and sometimes starve themselves in order to fit the gender stereotype of girls being …show more content…

Young women are influenced by popular culture subtlety telling them to fit negative gender roles often without the female noticing. Women are continually told to be thin and dainty. Young ladies are frequently advised to have or receive an accommodating nature while keeping in mind the end goal to not be too masculine. Women are depicted as sexual inquiries so consistently that many women trust they are. These stereotypical gender roles are pushed upon women through the media. So now it’s time to talk about, how one goes about fixing gender stereotypes. The first step in stopping negative gender role it to stop participating. If a girl says something like “I can’t use that it’s not pink.” Then stop her and say something along the lines of, “Actually pink was originally for boys.” An article on the Smithsonian website says that, during WWI "The generally accepted rule is pink for the boys, and blue for the girls. The reason is that pink, being a more decided and stronger color, is more suitable for the boy, while blue, which is more delicate and dainty, is prettier for the girl."() After WWII this all changed. Nowadays blue is for boys and pink is for girls. The previous stereotypes changed, and we can change them again to be gender neutral. Popular culture inflicts stereotypes such as having to be skinny, frail, and sexualized, and if this is stopped then it would pave the way for

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