What Is Social Media Marketing? Essay

What Is Social Media Marketing? Essay

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What Is Social Media Marketing?

What is social media marketing and what does it have to do with you? Well, I 'll answer those questions by saying this: Social media marketing is simplified in terms of reaching customers through sharing a message through written content, videos and images.

The concept is to gain increasing traffic and attention from those who use social media. Social media marketing covers various social networks which enables you to communicate activities and short messages with others. Examples of social media sites are of course, Facebook, Twitter, Google+ and Pinterest.

Social media marketing is a little different from what you may think. It also permits businesses to reach potential customers on a larger scale. The customers are allowed to interact with brands through social media, so the need to have a strong marketing plan is essential. Your presence is the primary factor in social media and your very existence can bring remarkable progress and I will tell you why.

Not only are you able to converse with your customers, you can share ideas in an instant with photographs, videos and more. The implementation of social media has changed the way people view brands and entrepreneurs.

Linking Search Engines and Social Media

Often times, I have a need to search an item and the search will direct me to a social page for the specific brand. I was so taken aback that I had to ask the question: What is social media marketing doing that it would effect my search for the nearest Kentucky Fried Chicken joint?

I certainly wasn 't expecting to see a KFC fan page! At last glance, Kentucky Fried Chicken 's fan page had 152 shares on their latest post, over a million visits and close to 40 million lik...


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...et an audience that is difficult to reach otherwise. Creating a Facebook Fan Page begins with posting images, videos and communication.

Twitter will only allow a certain amount of words or characters in a single post, however, you can upload videos and post pictures. There are thousands of others in related fields that post specials, re-tweet, and update. Interaction is a major role when it comes to tweeting with Twitter.

Pinterest is no less a social media marketing tool. Its audiences have the ability to have numerous boards that they pin their interest to so that others may view and share thousands of ideas from Barbie dolls to home improvement ideas. Small business, crafters and DIYers are also permitted to display their talents and hobbies.

Instagram, Linkedin, YouTube should not be excluded from the list of viable options for social media marketing.

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