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Web 2.0 is a collection of technologies that enable us to create and provide services to end users in innovative ways. It's not only about the technologies which are used but about the new ways that it enables large numbers of people to come together to collaborate, share, and build .
The term Web 2.0 was invented by Tim O’Reilly, founder and CEO of O’Reilly Media.
According toTim O'Reilly: http://radar.oreilly.com/2006/12/web-20-compact-definition-tryi.html, 2006
“Web 2.0 is the business revolution in the computer industry caused by the move to the Internet as platform, and an attempt to understand the rules for success on that new platform.”
Much of the focus of Web 2.0 is on new business models however it definitely has some technical features, with the implementation and innovation of new technologies and standards within the web platform.
Much of the focus in the Web 2.0 and Social Networking space has been toward customer interaction; that is, how to collaborate better with customers through blogs, forums, or Facebook and MySpace websites, how to increase product awareness or drive sales with marketing campaigns, or how to increase customer satisfaction using Ajax so that pages are updated almost automatically.
Web 2.0 websites , are those that have these features :
• Their user interface is improved and enables end users to access and view data in a quicker and more dynamicl way by using AJAX to provide a richer user interfaces. By using XMLHttpRequest object in the background web pages can be more functional and natural.
• They use HTML and CSS standards. This helps the website to run on different platforms and be accessible.
• They use the web services to enable themselves to share data or use data...
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...RIAs make use of Ajax to create robust user interfaces within the browser to do everything that you can do with a desktop application.
Works Cited
1) Enterprise Web 2.0 Fundamentals By: Krishna Sankar; Susan A. Bouchard Publisher: Cisco Press (Viewed on 15 of March)
http://proquest.safaribooksonline.com/9781587059001
2) Web 2.0: A Strategy Guide, 1st Edition By: Amy Shuen Publisher: O'Reilly Media, Inc.
3) Practical Web 2.0 Applications with PHP By: Quentin Zervaas Publisher: Apress
4) Web 2.0 and Social Networking for the Enterprise: Guidelines and Examples for Implementation and Management Within Your Organization By: Joey Bernal Publisher: IBM Press
5) Web 2.0 Architectures, 1st Edition By: James Governor; Dion Hinchcliffe; Duane Nickull Publisher: O'Reilly Media, Inc.
6) Pro Silverlight for the Enterprise By: Ashish Ghoda Publisher: Apress
Byrne, R. (2009). The Effect of Web 2.0 on Teaching and Learning. Teacher Librarian , 37 (2), 50-53.
Providing Full-Text Access to Eric Digest. n.p. 2003. The 'Secondary' of the 'Secondary' of the Web. The Web. The Web.
Blumenthal, Marjory S., and David D. Clark. "Rethinking the design of the Internet: the end-to-end arguments vs. the brave new world." ACM Transactions on Internet Technology (TOIT)1.1 (2001): 70-109.
Cheng-Min, Huang, Chan Edward, and Hyder Adnan A. "Web 2.0 and Internet Social Networking: A New
Today’s leader must learn to manage and use social networks as a communication tool with customers and suppliers, and convey the importance of these new technologies to their partners, and to promote innovation processes within the company, which in times of globalization is essential, due to the large number of companies that are on the market. This requires organizations to always be at the forefront, offering the latest in products and services.
The increased interest of social media usage has led numbers of company and business to provide new experiences for their customer to leverage media platforms to make more efficient and effective purchases (Rad, 2010). In addition, the emergences of Web 2.0 technologies are dramatically changing the web collaboration concepts, which made the web more social and interconnected. The aforementioned phenomenon is called “social commerce”. It is a subset of electronic commerce, which utilize social media, or online media that support interaction and user contributions to enhance the online purchase experience.
“The Internet is becoming the town square for the global village of tomorrow.” Bill Gates. The Internet is vast and is just getting bigger. It has its own community that is open to the public. The Internet is becoming a platform all on its own. It is a stepping-stone in a direction that is unknown. The Internet has become so vast that there are now different versions of it. The different versions of the web are Web 1.0, Web 2.0, the main focus of this paper, and Web 3.0. Web 1.0 is all about sharing information. It is very bland and just gets the point across of what was needed. This how the Internet had started. Web 2.0 is sharing information with interaction. To me this means social media in some fashion. The website that was accessed has a way of interacting with the users whether it be through comments or giveaways on the web. Web 3.0 is the server interacting with the individual on a particular website. Amazon is the best example of Web 3.0 because it gives recommendations based on items that have been searched. “Among American adults 87% use the web, 68% connect...
Social media is pertinent in use of communication throughout today’s organizations. There are many social media platforms that allow organizations to convey communication to potential consumers, stakeholders and the public. “It is essential for leaders to integrate these technologies and seek the best way to use social media and networks to the advantage of the business” (Billington, 2012, p.1). Business owners find that keeping up with current technology trends is essential in having a competitive advantage in the market place and having a strict set of standards and strategy is important in quickly adapting to social media trends.
Leff & Reyfield (2001) explored MVC more in the context of web application developing using Servlets and JSP technologies. They investigated the usage, advantages of using MVC in web application development. MVC can provide clear separation of layers promoting reusability, scalability and availability besides minimizing maintenance costs.
We can now connect with each other instantly over the internet. It is quicker and easier to communicate and share with each other now than it has ever been. Massive amounts of people access the internet every day, and a good number of them use social media. This means that the ability to use social media and use it well is crucial for modern businesses. Whether for public relations or advertising, social media is now one of the best ways to reach consumers.
Social media is a form of online communication channels devoted to society input, intercommunication, and cooperation. In social media, people can talk and interact without restriction, exchange and debate information with each other about their lives by using many different combinations of the words, personal multimedia, photos, and videos. Also, in social media, individulsa and groups can create, edit, comment on, and engage in personal conversations. There are numerous types of social media, for example, wikis, blogs, social network site, micro blogging services, and sites sharing media. At the beginning, social media was limited to a few networks sites, for instance, Bulletin Board System that allows people to communicate with each other and post a comment. Today, social media has transformed from ineffective sites to more useful and effective websites, for example, Facebook, and MySpace. Some companies are using social media to achieve their goals which is attracting more customers to company website. Three advantages of using social media in business are: raising brand consciousness, building customer relationships, and increasing performance measurements.
Social media is the fruit of the current Web 2.0 technology. It is a series of organized applications which need to have internet connection to realize their functions of producing and interchanging of the contents generated by users (Kaplan & Haenlein, 2010). To be clearer, the social media is what we use to exchange information in daily life through internet. The implementation of social media can be found all around us, especially with the development of portable devices, and easier internet access. With constant upgrading on mobile platform, and the efforts of internet suppliers, more and more people can now enjoy the social media applications and media web sites with a relatively lower constraint by time and space. Through using social media tools, people can receive or deliver information quicker and more effectively. The implementation of social media has made the earth smaller. Thus, it may bring about many impacts which may significantly change people’s lives.
Web designers make many choices about how to best achieve the effects called for by the web-planning process, the purpose and objective statements, and audience information. Web designers also rely on a repertoire of techniques for packaging, linking, and cueing information using one or more design methodologies. The design process, however, is just one process in the interlocking web development processes.
Web 2.0 is branded by open source and freeware. It is used a lot in blogs, tags, wikis, RSS.
Deepa S. D., Chopade, N., & Ranjith, P. V. (2012). Social Networking Sites — A New Era of 21st Century. SIES Journal Of Management, 8(1), 66-73. Retrieved February 8th, 2014, from EBSCOhost