In Susan Bordo’s “Beauty (Re)discover The Male Body, she uses advertisement as a form of her argument on how we observe images through the views of the female and male body in advertisement. Also, the many assumption we come across in Bordo’s argument is how the female and male body is objectified in a sexual content in advertisement that has an effect on how we view the portrayed images. Bordo’s rhetorical strategies were employed effectively throughout her argument. She formatted her essay by the use of ethos and logos, so her reader had a clear understanding on how learning assumption cause portrayal of images. There are a host of different quotes she cites in her work to make it logical, and that her message is being comprehended. For example, “...I knew women legs were supposed to be sexy. I had learned that from all those hose- straightening scenes in movies. But men legs? Who had ever seen a woman gaga over some guy’s leg in the movie?” (Bordo 191). This comes to show that we are taught to think women legs are sexy, and that men legs are not seen as sexy until they started being objectified. We...
... middle of paper ...
... bother trying to look at it from my own point of view.
Bordo and Berger put us in the position to realize we actually do make assumption of thing based off prior knowledge. Both authors argues that we make learning assumption towards images taken away from its originality, but this is because we allow ourselves to do so. This is not something we take the time out and think about; as a result, when viewing an image people might stop and actually question themselves.
Berger, John. "Way of Seeing." Berger, John. Ways of Reading: An Anthology for Writers. Ed. David Bartholomae and Anthony Petrosky. Ninth Edition. Bedford/St.Martin, 2011. 141-160.
Bordo, Susan. "Beauty (Re)discovers the male body." Bordo, Susan. Ways of Reading: An Anthology for Writers. Ed. David Bartholomae and Anthony Petrosky. Ninth Edition. Bedford/St.Martin's, 2011. 189-233.
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- In the essay “Beauty (Re)discovers the Male Body,” author and philosopher Susan Bordo discusses the history and current state of male representation in advertisements. While using her feminist background, Bordo compares and contrasts the aspects of how men and women are portrayed in the public eye. She claims that there has been a paradigm shift the media with the theory that not just women are being objectified in the public eye, but also men too. Since the mid-1970s, with the introduction of Calvin Klein commercials, men have started to become more dehumanized and regarded as sex symbols.... [tags: male, advertisments, sex, symbol, public]
1623 words (4.6 pages)
- As you begin Beauty (Re) discovers the Male Body your read of author Susan Bordo spilling her morning coffee over a shockingly sexual advisement of a nude man. Initially, I rolled my eyes and settled in assuming, I was going to read about the tragedy of how men are now being objectified and exposed in adverting like women. As I flip through the pages looking at the scantily clad images I’m not really shocked; this essay was written fifteen years ago; I see these kinds of images going to the mall.... [tags: the male body]
1030 words (2.9 pages)
- Cosmetology is something that deals with beauty on the inside and the out. It deals with overweight and being anorexia, but mostly different types of body images. Anorexia is a disease that ruin many people lives, its and eating disorder and a health condition. It is a disease when you don't eat and have no meat on your bones. I am going against being anorexia because it is not good for the body. It is cause by over exercising and making you vomit after meals. People who are anorexia should love themselves for who they are and don't treat themselves wrong.... [tags: Anorexia, Body Dysmorphic Disorder]
2016 words (5.8 pages)
- It’s difficult to envision a world where idealized representations of females do not exist. However, before the creation of the mass media, our ideas of beauty were restricted to our own communities in which we live. When photography was introduced in 1839, real-life images of faces and bodies were not exposed to society. The likelihood of someone owning a mirror during that time was very rare. Today, however, one is considered odd if they do not own a mirror. Today we look for any excuse to look in the mirror as we have become more obsessed with our appearance than ever before.... [tags: Beauty ]
1919 words (5.5 pages)
- Throughout history there have been many claims about what is beautiful and what is not on the face and body. America’s idea of beauty in the past changed many times from the fragileness of the Steel-engraving lady to the voluptuousness of the Greek slave. The ideal beauty in America is not so different from the ideal beauty of cultures around the world and follows many of the traditions practiced throughout history. The widespread of advertisement and technology is something that’s said to be the contributing problem to the ideal women phenomenon, but I believe history and trend plays the bigger role.... [tags: Beauty ]
2294 words (6.6 pages)
- When most girls are little, their minds and imaginations illuminate at the sight of the beloved Disney princesses, with beautiful ball gowns, perfect hair, and dainty waists, as they start to become their first heroines. They grow up a little and play with Barbies, dressing her for day on the beach or a date with Ken. Soon enough, these girls are up flipping through magazines, in awe of a movie star’s dress that perfectly silhouettes her body, or of a model at the Victoria Secret Fashion Show who walks with such a calm cool.... [tags: beauty, body image, fashion]
1504 words (4.3 pages)
- Synthesis Essay #2 The definition of beauty is a characteristic of a person, animal, place, object, or idea that provides a perceptual experience of pleasure, meaning, or satisfaction. Beauty has negative and positive influences on mostly people. Beauty is described by the inside and outside of us. Due to beauty, our self-esteem has been hurt dramatically, especially towards girls. Beauty is not always about our outside looks but it’s about our inside personality also. First of all, beauty has negative and positive influences on about everything.... [tags: Beauty]
916 words (2.6 pages)
- Stereotypical Beauty Do stereotypes of body images exist. “A "stereotype" is a generalization about a person or group of persons. Our society often innocently creates and perpetuates stereotypes, but these stereotypes often lead to unfair discrimination and persecution when the stereotype is unfavorable” (Grobman). It is hard to understand how much the media affects us unless one stands back and evaluates things such as commercials, magazines, and television shows. Women today follow the stereotypical images of beauty that the media portrays.... [tags: Beauty ]
1523 words (4.4 pages)
- Numerous clothing ads appeared in the August 2009 issue of Seventeen magazine to show of the fall's biggest trend especially for “back-to-school” shopping. The eyes of the reader are first drawn to Seventeen's headline of “1081 Ways to Look Amazing;” and further into the magazine, the readers are attracted to models who appear to look like seventeen year-olds. Majority of the clothing ads portray the “everyday” teenager who is constantly happy, and most of all, thin. However, Torrid's clothing ad differentiates from the rest of the advertisements.... [tags: Beauty ]
1308 words (3.7 pages)
- Susan Bordo Susan Bordo is the author of "Hunger as an Ideology" which talked about advertisements and how they present men and women differently towards food. Whether it is eating it, cooking it, and body shape and size. Bordo's ideology was that advertisers take advantage of women's insecurities by showing women eating alone and eating less while men are eating in great amounts, hearty foods. The real question here is, does Bordo's Ideology hold up against any advertisement. Behind a mirage of various ads promising "Lose weight" and "control," advertisers have hidden meanings to lure the female customer.... [tags: Papers]
539 words (1.5 pages)