Just like many other companies throughout the United States, The Walt Disney Company attempted to mirror their successful business strategy and expand overseas. Its first foreign venture Tokyo Disneyland proved to be so successful that the decision was made to further into the European marketplace. Located outside Paris, France, Euro Disneyland was to be the most lavish project that Disney was to have ever have completed. However, Euro Disneyland did not prove to be the successful venture that had been anticipated by its creators.
Disney made a number of mistakes in relation to planning for Euro Disney. While there was extensive research and planning, Disney may have disregarded some of the most important cultural aspects, including environmental and location factors, labor laws, competition, financing, cult...
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...erm of conveyance around the park and form the hotels to the park magnetizations. In the Cumulated States, a variety of trains, boats, and tramways carried visitors from hotel to the park. Albeit it was possible to ambulate, most Americans opt to ride.
Europeans on the other hand optate to ambulate rather than ride, leaving the vehicles significantly underutilized. While not directly affecting revenues, the capital as well as perpetual costs for this conveyance was considerable. Parking facilities were built accordingly as were facilities for bus drivers who would convey passengers to the park. Once again, the initial orchestrating prodigiously underestimated the proportion of visitors who would arrive by bus as a component of school, community or other group. Facilities for the bus drivers to park their buses and rest were inadequate. The quandary initial solved.
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