The Wal-mart Company and the Possibility to Expand to the United Arab Emirates

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Introduction

This project shed the light on Wal-Mart company and the possibility of it to expand and reach the United Arab Emirates. What are the effects ? Can the company succeed in UAE ? UAE is one of Gulf countries and major part of the world of trade and business. The country have unique attributes to Wal-Mart Company that includes religion, language and traditions. The country also have some economic as well as politic set of rules that might impact the success of Wal-Mart company. So what are the companies strategies and can they compete with bigger local countries like Lulu and Carefour centers. The answer is yes and that is due to the fame and reputation that the company has in most parts of the world. The project will focus on the main Wal-mart characteristics that include their history, sales strategies , places , promotions and their products.

General Information About the Country

United Arab Emirates have been united on the 2nd of December 1971 under the rule of his highness sheikh zayed bin sultan al nahyan. The history of this country is old although it has been united for a short time. The country consist of seven emirates that are Abu Dhabi , Dubai , Sharjah , Ras Alkhaimah , Um Al Qewain and Alfujairah, which all were united under the vision of Sheikh Zayed. UAE is located in the Middle East region of Asia continent, it has borders with the Kingdom of Saudi Arabia and Oman. It is in the south direction of the Arabian Gulf (Persian Gulf) and it contains an estimated number of 200 islands. The country covers an area of 32400 square miles with a high proportion of the area covered with deserts. Due to the high percentage of the sandy landscape, the weather is hot all year except in December and January where the...

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...). TRADING ECONOMICS. Retrieved May 4, 2014, from http://www.tradingeconomics.com/united-arab-emirates/gdp

United Arab Emirates Inflation Rate. (n.d.). TRADING ECONOMICS. Retrieved May 4, 2014, from http://www.tradingeconomics.com/united-arab-emirates/inflation-cpi

United Arab Emirates on the World Map. (n.d.). . Retrieved , from http://guide.theemiratesnetwork.com/maps/uae_world.php

United Arab Emirates Population. (n.d.). TRADING ECONOMICS. Retrieved May 4, 2014, from http://www.tradingeconomics.com/united-arab-emirates/population

United Arab Emirates: Communication Styles. (n.d.). . Retrieved May 4, 2014, from http://www.seattletradealliance.com/events/uae/images/culture/communication.pdf

Walmart distribution model. (n.d.). Logisticastillejos Blog. Retrieved May 4, 2014, from http://logisticastillejo.wordpress.com/2010/05/11/walmart-distribution-model/

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