Oreo Cookie and Six Flags Commercials - Nostalgia for Sale

Oreo Cookie and Six Flags Commercials - Nostalgia for Sale

Length: 926 words (2.6 double-spaced pages)

Rating: Excellent

Open Document

Essay Preview

More ↓
Oreo Cookie and Six Flags Commercials - Nostalgia for Sale

Many television commercials choose to feature a contrast between youth and maturity as their subject. An “Oreo Cookie” commercial, for example, features a little girl who is about four years old mimicking her grandfather’s actions in eating a cookie. Another commercial advertises the popular theme park, Six Flags Great Adventure. This commercial, entitled “The Six Flags Dancing Man,” features an elderly man dancing like an enthusiastic child. This relates to Stephen King’s idea in “My Creature from the Black Lagoon,” that adults long for and are often reminded of their childhood. Meanwhile, Rita Dove’s essay, “Loose Ends,” and Marie Winn’s essay, “Television Addiction,” each presents the great influence television has on life, often because of television’s great aspect of reality. Together, these ideas support the reasoning behind an advertisement’s attempt to sell abstract ideas. By using youth and old age in commercials, advertisers can sell nostalgia as a way of making commercials more memorable.

Nabisco, the company that produces Oreo Cookies, has always been known for outstanding commercials. Yet this “Oreo Cookie” commercial is perhaps the most remarkable. First, she twists the cookie apart and then, this cute little girl with her hair in pigtails proceeds to dunk the cookie in a tall glass of milk, submerging her entire hand. The camera then shifts to show the child’s grandfather eating the cookie in the same manner. This advertisement aims at leading audiences to reminisce of the simple pleasures of their childhood, like enjoying a cookie. While doing so, the advertisers have created a memorable commercial.

Also, in “The Six Flags Dancing Man” commercial, family members are sitting on the front porch of their home, trying to arrange a day to spend at Six Flags Great Adventure. Because of their busy schedules, the attempt seems impossible. Suddenly, a red school bus pulls up and a very old man hobbles off, dressed in a black tuxedo and a red bow tie. Then, upbeat music begins to play and the man begins dancing wildly, inviting the family aboard the bus to go to Six Flags Great Adventure. The family happily joins the old man and the bus pulls away.

How to Cite this Page

MLA Citation:
"Oreo Cookie and Six Flags Commercials - Nostalgia for Sale." 123HelpMe.com. 11 Dec 2019

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Nostalgia And The Word Of Nostalgia Essay

- Nostalgia. Such a simple word for something that causes us to feel many emotions. Listening to a certain song may make us feel sad and long for past times while watching some TV shows make you feel like a kid again. Countless studies have been conducted to understand the concept of nostalgia and to understand why it causes us to feel the way we do. Even though we all experience nostalgia on more than one occasion in our lifetime, it 's not uncommon for people to go through their lives feeling different types of nostalgia without knowing there 's a word to describe this feeling....   [tags: Emotion, Psychology, Feeling, Nostalgia]

Research Papers
883 words (2.5 pages)

Kelly and Sale: Persuasive Or Pointless? Essay

- Kelly and Sale: Persuasive Or Pointless. Unarguably, since technology has been introduced, it has had profound effects, permeating not only onto society, but our entire ecological system. To categorize the effects of technology as predominantly beneficial or detrimental, as Kevin Kelly and Kirkpatrick Sale claim in their interview, is difficult. "Interview With The Luddite" captures and vividly illustrates their seemingly pointless and underdeveloped ideas. Kelly, protechnology, and Sale, a contemporary neo-Luddite, discuss many technological issues, including the automation of the labor force, oral tradition, literacy, and civilization....   [tags: Kelly Sale Argumentative Persuasive Essays]

Research Papers
1921 words (5.5 pages)

Essay on What Shouldn 't Be For Sale?

- What Shouldn’t be For Sale. In the article “What Isn’t For Sale?,” author Micheal J. Sandel illustrates we as human in society must be keep “debate” in order to vote for what should belong and what must buy and sale in the economy market. Sandel asserts most of the things in this world now can buy and sale by money; well some should be for sale, but not all. He brings up some example such as, A prison- cell upgrade, your doctor cellphone number, and access to the carpool lane while driving solo....   [tags: Thought, Human, Health insurance, Sale]

Research Papers
1068 words (3.1 pages)

Good and Services: The Law on the Sale of Goods Essay

- Goods and services may be supplied under a range of different contracts. The transfer of property in this case is said to fall under the Section 2(1) of the Sale of Goods Act 1979 which stated “A contract of sale of goods is a contract by which the seller transfers or agrees to transfer the property in goods to the buyer for a money consideration, called the price.” Therefore, it is defined as a ‘contract of sale of goods’. Which is either for the (i) sale of specific goods or (ii) for the sale of unascertained goods....   [tags: remedies, sale of goods act]

Research Papers
1654 words (4.7 pages)

Chocolate Chip Cookie Effects Essay

- Chocolate chip cookies are some of the most delectable snacks out there; they satisfy our sweet tooth with one simple bite. Chocolate chip cookies are baked in all different shapes and sizes, depending on the recipe you are making. You can do this by adding baking soda to a recipe, only adding baking powder to a recipe or even adding both. You can do the same with granulated sugar and brown sugar only adding either one of those to a recipe. These four different ingredients all have different effects and affect a cookie in different ways....   [tags: cookies, chocolate chips, baking soda]

Research Papers
834 words (2.4 pages)

Lean Six Sigma Or Six Theta Essay

- Lean Six Sigma or Six Sigma There is always a debate in the business world as to whether lean six sigma or six sigma is the best suitable process to implement when it comes to organizing processes pertaining to business and eliminating wastes. Both these systems have their supporters, claiming theirs to be the best. On the other hand, some argue that both should be implemented for ensuring the success of any organization. For clearly understanding the debate, it is essential that the differences between the two systems should be understood....   [tags: Six Sigma, Lean manufacturing, Quality management]

Research Papers
729 words (2.1 pages)

The Is Not For Sale? Essay

- In today’s modern markets, what is not for sale. As Michael J. Sandel points out in What Money Can’t Buy, almost everything is a commodity for sale, from prison cell upgrades, to the right to emit carbon into the atmosphere and even the right to shoot an endangered animal. The unique markets for these commodities came as a result of faith in markets and subsequent deregulation as the primary means of achieving public good. The current financial crisis, which began in 2008, has cast doubt on that faith....   [tags: Morality, Ethics, Moral, Religion]

Research Papers
1006 words (2.9 pages)

Case Studies On Six Sigma Essay

- CASE STUDIES ON SIX SIGMA IN LIBRARIES Many studies have concluded that targeted the verification of the effect of the application of Six Sigma in libraries that the concept of Six Sigma to achieve a number of competitive advantages. It is including improved business performance and streamline business processes and improve the quality of services provided by libraries levels, and that the application of the concept of Six Sigma in libraries needs to unite workers in libraries and support the efforts and participation of all of the process....   [tags: Six Sigma, Strategic management]

Research Papers
1011 words (2.9 pages)

Gideon’s Freedom in Doris Lessing’s No Witchcraft For Sale Essay examples

- Gideon’s Freedom in  Doris Lessing’s No Witchcraft For Sale Dr. Gosby’s Comments: This student did an excellent job of applying the ideas we discussed in class relating to the obedience to authority When Europeans moved into the bush of Southern Africa and realized that they were hopelessly outnumbered, they had to develop ways to create and maintain their authority over the native population. They had tremendous advantages in the obvious areas, as author Jared Diamond writes in his Pulitzer Prize winning book: The proximate reasons behind the outcome of Africa’s collision with Europe are clear....   [tags: No Witchcraft Sale]

Research Papers
1074 words (3.1 pages)

Nostalgia Essay

- I think I have a disease. It’s called, if I’m not mistaken, nostalgia. You know, that homesickness originally ascribed to Swiss merchants plying their wares in the lowlands of France. In a lesser form, this sickness is the over-merchandized appeal of the golden age transferred from the shining future of idealists to the glimmering past age of the cynic—i.e., Non sum qualis eram bonae sub regno Cynarae. Either way, perhaps, the view that the Golden Age is somewhere distant from the now is as dangerous as longing for some philosophically abstract perfection....   [tags: Personal Experience]

Research Papers
908 words (2.6 pages)

Related Searches

The carefree attitude of the old man in this commercial reminds viewers of the free spiritedness that comes with youth, making this commercial very appealing and unforgettable.

While the main purpose of Stephen King’s essay, “My Creature from the Black Lagoon,” is to explain the many reasons that children are the best audience for horror films, many of his statements are incredibly relevant to this discussion of advertisement and emotion. Most important is King’s statement, “Yet it is parents, of course, who continue to underwrite the Disney procedure of release and rerelease, often discovering goosebumps on their own arms as they rediscover what terrified them as children” (514). This idea applies in the same manner to advertising, especially in the case of “The Six Flags Dancing Man” commercial. Viewers see this advertisement and are instantly pulled back into the excitement of childhood. They are intrigued by the youth and energy found in this very old man, and they want to experience it too.

Similarly, in “Loose Ends,” Rita Dove asserts, “Yes, the influence of public media on our perceptions is enormous, but the relationship of projected reality—i.e., TV—to imagined reality—i.e., an existential moment—is much more complex” (503). Though Dove uses this statement to explain the connection between human interest in television rather than reality, it is valuable to the discussion of abstract ideas within commercials. Since a person’s point of view is immensely impacted by the media, when people are watching television, they are often so focused and captivated that anything they see will be perceived as reality. In the case of the “Oreo Cookie” commercial, viewers immediately put themselves in the position of the characters. The situation in the advertisement is so lifelike that they can easily identify with either the little girl or the grandfather. Viewers cherish this commercial, because they feel as though it has a personal meaning to them.

In conjunction with this thought, “Television Addiction,” by Marie Winn, states, “It [television] renders other experiences vague and curiously unreal while taking on a greater reality for itself” (506). Current television commercials present these abstract ideas while reality is left in the background. In both the “Oreo Cookie” commercial and “The Six Flags Dancing Man” commercial, the reality of what they aim to do, going back to their childhood is unreachable. Though it is unattainable, people still yearn for their youth, because of the nostalgia that these two commercials create and sell, and in spite of the reality of the situation.

In conclusion, advertisers primarily use the distinction between youth and old age to evoke nostalgic emotion among viewers. Since these emotions remind viewers of childhood and their quest to regain it, the commercials become more memorable. The “Oreo Cookie” commercial and “The Six Flags Dancing Man” commercial succeed in making a mark in the mind of a viewer. The commercials set up a situation that is appealing to an audience, and the audience takes great interest in this situation because the commercials are so similar to reality.

Works Cited

Dove, Rita. “Loose Ends.” The McGraw-Hill Reader. 8th ed. Ed. Gilbert H. Muller. New York: McGraw-Hill, 2003. 503-505.

King, Stephen. “My Creature from the Black Lagoon.” The McGraw-Hill Reader. 8th ed. Ed. Gilbert H. Muller. New York: McGraw-Hill, 2003. 510-517.

Winn, Marie. “Television Addiction.” The McGraw-Hill Reader. 8th ed. Ed. Gilbert H. Muller. New York: McGraw-Hill, 2003. 505-507.
Return to 123HelpMe.com