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    Rural Marketing

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    Abstract Promotion of brands in rural markets requires the special measures. Due to the social and backward condition the personal selling efforts have a challenging role to play in this regard. The word of mouth is an important message carrier in rural areas. Infect the opinion leaders are the most influencing part of promotion strategy of rural promotion efforts. The experience of agricultural input industry can act as a guideline for the marketing efforts of consumer durable and non-durable companies

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    Rural Development Essay

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    Due to rural-urban migration, there has been increasing levels of poverty and depopulation in rural areas. This is one of the reasons why the government has seen it as necessary and made it a priority to improve the lives of the people who live in rural areas. Rural development is about enabling people in the rural areas take charge of their destiny. This is through the use and management of the natural resources they are exposed to. This is a process through which people learn over time and they

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    Rural Homelessness

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    Rural Homelessness As the Joad family lost its farm and hit the road in Steinbeck's classic, The Grapes of Wrath, so to did America lose its ability to plead ignorance to the problem of rural homelessness. Yet, as the troubles of the Great Depression, and two million homeless Americans, were eclipsed by a world at war, the issue of homelessness was once again placed on the back burner, and then taken off of the stove altogether (Davis 275). Although this problem has seldom been discussed

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    Tourism And Rural Tourism

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    b) Theoretical frame work: Tourist arrivals in rural areas can create a flow of outside currency into a rural economy and therefore indirectly contribute to business development, household incomes and employment. There are hidden benefits from tourists known as multiplier effect. There are two critical areas of tourism which are directly linked to rural poverty. Firstly, tourism comes with labour –intensive and small scale opportunities and second it also values natural resources and cultural heritage

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    Concept of Rural Tourism and Rural Tourism in Azerbaijan Rural tourism is not a new type of industry . Desire to escape bustling city centers and discover new areas, stress factors, in the 19th century caused tourist interest in rural life. 1970’s, 80’s and 90’s were new period for rual tourism.This period is observed with a lot of tourists ( OECD, 1994, p.7 ). Rural tourism is a type of tourism which happens in country zones and furnish visitors with tourism facilities.The idea of rural tourism grasps

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    Rural Education

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    Rural Education Where a child grows up and which high school they attend greatly affects further education and employment. Higher education, including college and vocational schooling, factors into employment opportunity. Research has shown that schools in rural areas have far less resources for students interested in attending college, providing less opportunity for students pursuing higher education. Wilsonville High School, located the city of Wilsonville just south of Portland, Oregon, represents

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    Addressing the health disadvantage of rural population: How does epidemiological evidence inform rural health policies and research? In accordance with the rural-urban health status differentials, rural health become a significant concern even in developed countries. It is an evidence from the fact that poorer rural health is because of the health programmes which is failing to meet the needs of the people. Systematic urban rural differences are not exactly clear in terms of diseases and life threatening

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    Special Education in Rural Communities

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    Special Education in Rural Communities Christmas in January, I hurried quickly to the party, stereo in hand. Checking the time, I rushed across Pollock road to attend my first function as a member of Best Buddies, a community based program sponsored by universities throughout the world to enrich the lives of college students and adults with intellectual disabilities. I entered the room; a low buzz nagged at the edge of my hearing. As I placed my stereo upon the piano and plugged the chord

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    Paying Attention to Rural Education

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    For many communities, particularly rural communities, schools serve as a source of identity. Because of this, the problems that plague rural schools become enough of a problem that they threaten the identity of the community; unfortunately, many lawmakers and policymakers in seats of power do not have an intuitive understanding of how rural schools work. Policies that work for urban schools, or even suburban schools, can not be assumed to fit the role of a rural school. It is suggested in this article

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    The life in rural vs. the life in the city will always be debatable as some prefer a relaxed and comfortable life while some prefer a hectic and fast paced life. No matter where we go, there will always be people who will contradict and agree to one side, but having experienced to both the city and the rural life, I will always belong to the city because of the practicality, freedom, its way to future, and values. In contrast to the city life, I cannot bear the solitariness, life-threatening, and

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    Accessibility is a concept that has come of age, especially in rural communities (Farrington and Farrington, 2005); accessibility can be defined as the ease at which people can reach desire activity sites such as those offering employment, shopping, medical care or recreation (Hanson, 2009).One may be effectively inaccessible because of one’s inadequate skills, social talents, income or moreover, from there being physically or spatially separated from the thing of desire (Moseley, 1979, pp56). These

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    Challenges of Managing Rural Environmental Change Rural environments are modified by changes in economic activity. Most rural land use is a result of farming, particularly in LEDC, where the country is more primary based income. Land use in rural areas is being exploited in many areas such as: · Mining · Quarrying · Water supply · Forestry · Military activity · Tourism · Transport · New settlements Changes in farming have also affected rural environments, in a variety

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    Rural HIV/AIDS in Southeast Ohio

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    Rural HIV/AIDS in Southeast Ohio History Of all the known cases of HIV / AIDS in the United States "…5.5 percent were reported from nonmetropolitan statistical areas (non-MSAs). The Office of Management and Budget defines a metropolitan statistical area (MSA) as a county or group of counties that includes a city of 50,000 residents or an urbanized area with at least 50,000. Nonmetropolitan counties are all remaining counties (Gwinn & Wortley, 1996). "…6 percent of the female AIDS cases reported

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    depiction of a rural landscape and a country lifestyle as shown in the painting. The image details a long, yellow, grassy plains and in the distance are three houses. Painted on a canvas horizontally, the scene details a countryside that emits a desolate, yet hopeful mood. The artwork is a two-dimensional, which has its limitations, having fewer points of perspective and planes which could better express the ideas of the artist. The piece of art visibly portrays and simplifies a view of the rural setting

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    Careers in Rural Areas

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    When going to work in a rural area there are many things that need to be considered. One job that a starting social worker may take would be in the area of activism in the community. Community activists are present in many organizations and even work in many rural environments. One good example of a rural area that has community activists is Jay County. In order to transition to a new job in a rural setting it is important to look at all areas of life. Some of the areas that should be looked

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    The Rural Way of Life in The River Warren Anyone who has taken a trip across the midwestern states has seen a different way of life. The River Warren gave the readers a sense of this rural way of life around the Two-Speed semi crash. Corn, wheat, and other agricultural products can be seen for miles and miles in all directions. As you drive through, you can see farmers hard at work, combines, tractors, and bailers all working at full speed, sun up to sun down. It doesn't take long too see

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    Ishtylish Rural Janta

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    Are you looking forward for a market having Rs. 3,787,910,000,000 (approx three lakhs eighty thousand crores) as the spending power? If, YES, then don't look anywhere, rural India is the answer! A lot has been said and discussed about the spending power rural India has and why it is still considered a virgin territory as far as company incursions are concerned. Globalisation is the key to success for any large organisation. However, with the promise of larger markets, it comes along with a problem

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    Marketing in Rural India

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    Marketing in Rural India According to the census of India village with clear surveyed boundaries not having a municipality, corporation or board, with density of population not more than 400sq.km and with at least 75 per cent of the male working population engaged in agriculture and allied activities would quality as rural. According to this definition, there are 6.38,000 villages in the country. Of these, only 0.5 cent has a population above 10,000 and 2 per cent have population between 5,000

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    Regionalized Rural Economy

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    The declining pattern of agricultural sector in countryside has brought rural economy on the forefront of change. With the growing concern on environment, the rise of knowledge-based economy, the institutional decentralization and the widening varieties of interests and demands, new economic opportunities and threats are opened up towards rural development. Rural areas in England witness a transition towards regionalization. Policies move into the direction where multifunctional character of farming

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    family farm based business, according to Laura Rusu the US government spends up to 16 billion dollars a year on farm payments. Most of those funds from the US government go towards large commercial farms. Oxfam America is supporting the act called the Rural America Preservation Act, which will help smaller based farms with funding. Since there are so many loopholes in the current government system that are only helping the larger commercial based farms, this Act will help prevent these loopholes and help

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