In Film Advertising Aims and Objectives Study Rationale: • Effectiveness of In-Film Advertising • Consumer Behavior and Advertiser’s Behavior towards In-film Advertising Exploring product placement opportunities offered by the mainstream Hollywood and Bollywood movies, by understanding their nature, the audiences they serve and benefits the industry aims at with respect to the placed product. Study Objective: • To test the effectiveness of brand placement in movies both from the consumers
When they go with them in their respective houses, their children as well as maids start ill-treating them. Raj and Pooja feels exhausted and wants to get rid of this loneliness. While living with the second son, Raj used to go to a cafe, run by Paresh Rawal and Lilette Dubey. They use to call him ‘couch potato’ i.e. big brother. To kill his leisure time Raj starts looking upon the cafe’s account and also writing a book on family values and thoughts. The limit of their tolerance breaks down when the
story written by Deepak Behera. Name of the movie is named after Article 21 of the Indian Constitution in which no person shall be deprived of his life or personal liberty. Table No. 21 touches upon the social issue of ragging. Movie is starred by Paresh Rawal, Rajeev Khandelwal and Tena Desae. In today’s world cases of ragging are increasing yearly. College and school life is very important in student’s life because this the time when a student decide about his future and see the realities of life