Morita Essays

  • Sony's Success: Akio Morita

    1391 Words  | 3 Pages

    continually in new technology and produce the most creative products around the world. Akio Morita was not only the co-founder of Sony but also the first one achieve the goal of “enterprise globalization” in Japanese business history, thus, he was on “Time” magazine’s cover in 1982. He led Sony into the top 500 companies in the world. He was Sony’s emperor and spiritual leader. What was the clue to successes of Akio Morita? And what kind of personality contributed to his success? In order to answer those

  • Akio Morita, Co-Founder of Sony Corporation

    1475 Words  | 3 Pages

    Akio Morita (盛田昭夫) was the co-founder of Sony Corporation with his friend Masaru Ibuka. As a leader of Sony, He changed the accepted marketing concepts and focussed on brand-name identification and brand responsibility - a concept widely used today but virtually unheard of then. By insisting on producing high quality products with cutting edge technology, Morita transformed the reputation of the Japanese technology industry so that it became associated with superior quality rather than inexpensive

  • What Caused The Downfall Of Betamax?

    963 Words  | 2 Pages

    in 1976 as the model SL-7200 (CED, 2006). The stand-alone unit initially sold successfully in the U.S. for $1,295.00. An optional external clock to set recording times came at the request of Sony's then CEO, Akio Morita (CED, 2006). Previous models included an internal clock, but Morita believed that by having an external clock, should it malfunction, repairs could be made without having to bring the whole VCR to the repair shop. The external clock was mistake number one of many made by Sony; VHS

  • History Of Sony

    1264 Words  | 3 Pages

    established in the wake of World War II. In 1946, Masaru Ibuka started an electronic shop in a departmental store complex in Tokyo. Then he had $530 in capital and a total of eight employees. Following next year, he was joined to his colleague, Akio Morita now they founded a company called Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation). The company prodused Japan’s first tape recorder, called the Type-G. & In 1958 the company name was changed in to Sony. According to Schiffer

  • A Review of The Family Game by Yoshimitsu Morita

    670 Words  | 2 Pages

    I watched The Family Game (Kazoku Gemo) by Yoshimitsu Morita. While initially hesitant I wound up loving the movie. It was a satire that succeeded both in being a pleasure to watch and also at times absolutely hilarious. The Family Game is basically a satire about Japan’s new middle class in the 1980s. The film intermixes industrial imagery between scenes which give the film a bleak feel. At the lowest level this is a movie about Shigeyuki Numata, a clearly intelligent student who (unlike his brother

  • Sony Corporation Executive Summary

    3068 Words  | 7 Pages

    Sony Corporation Executive Summary Sony's current financial difficulties are tied into its corporate culture which were stated over 30 years ago. With such a large multinational corporation, greater planning and more use of strategies should be pursued. Sony could start with the implementation of a new mission statement, with profit and benefits of the company tied more closely to everyday operations. Internally, the four forces, the management, the designers, the production and the marketing

  • Sony Corporation

    619 Words  | 2 Pages

    Sony Corporation Than fifty years, “Sony”, founded by: Honorary Chairman Akio Morita, has been leading the industry in a number of areas. Sony has changed everyone’s life as we know it. From producing batteries to the new wireless networking system, they are number one. Have you ever wondered who produced the system, they are number one. Have you ever wondered who produced the great games you love to play or the MP3 player you got from your husband? From DVD movies, to digital cameras and camcorders

  • Sony Research Paper

    1151 Words  | 3 Pages

    Sony Merger A great deal of companies and corporations, whether diminutive or immense, merge to become one company. Mergers and acquisitions (M&A) refers to the aspect of corporate strategy, corporate finance and management dealing with the buying, selling and combining of different companies that can aid, finance, or help a growing company in a given industry grow rapidly without having to create another business entity. For instance, the Merger between Sony and MGM in 2005, Sony even took the

  • Sony Code Of Conduct Essay

    1454 Words  | 3 Pages

    situated in Konan, Minato, japan. Sony is one of the leading manufacturers of electronic products for professional as well as local market. In 1945 Masaru ibuka (the cofounder of Sony) started an electronic shop in Tokyo. In 1946 he was joint by Akio Morita to run a company named as “TOKYO TELECOMMUNICATION ENGINEERING CORPORATION”. Latter, in 1958 it was renamed as “Sony” Sony was ranked 105th in “Fortune Global 500” in 2017 CODES OF CONDUCT The Sony Corporation has divided its codes of conduct into

  • Karate Kid: Cobra Kai

    672 Words  | 2 Pages

    characters from the original screening in 1984. A new report out says Ralph Macchio, who played Daniel LaRusso and William Zabka, who starred as Johnny Lawrence, are thrilled about the reboot. Some 30 years after Mr. Miyagi, played by the late Pat Morita, a martial arts teacher (or sensei), agrees to teach a diminutive Daniel, the victim of bullying, the journey continues in a reboot of the classic. According to Hollywood Reporter, Macchio and Zabka agreed to return to the dojo and reprise their iconic

  • Akio Morita's Success Story: Made In Japan

    1582 Words  | 4 Pages

    AKIO MORITA AND SONY Made in Japan is a story of Akio Morito, a scientist who brought up Japan's technology and economy up from the ashes of World War II WAR A team of scientists and engineers were trying to perfect thermal-guidance weapons and nightvision gunsights in order to win this war. Akio Morito was one of those scientist. However, he acknowlodged the fact the war was already lost. When America dropped the nuclear bomb at Hiroshima, it was finally then accepted the war was completely lost

  • Seven Samurai Themes

    1791 Words  | 4 Pages

    Seven Samurai, directed and co-written by Akira Kurosawa is a grand tale and a pioneer film for its genre. The story takes place in 16th century Japan and focuses on a rag tag group of master less samurai known as 'Ronin' who ultimately come together to come to the aid of a poor farming village under the attack of plundering bandits.  The film follows the farmers needing to find samurai who are willing to work for three meals of rice a day.  They come across an elder samurai who accepts their offer

  • Sleep and Its Effect on Learning

    834 Words  | 2 Pages

    deprivation on muscle recovery and performance in athletes. Auckland: Department of Sports and Exercise, University of Auckland. Medina, J.(2013). Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School. Edmonds, WA: Pear Press Morita, Y., Ogawa, K., & Uchida, S.(2012). The effect of a daytime 2-hour nap on complex motor skill learning. Sleep & Biological Rhythms, 10(4), 302-309. doi:10.1111/j.1479-8425.2012.00576.x Wolfson, A.R., & Carskadon, M.A. (1998). Sleep schedule and daytime

  • Place In The Sun Film Techniques

    508 Words  | 2 Pages

    advanced the tangled emotions and frenzied, multi-layered activities (Editorial Review). Three main music themes were used: Itzhak Perlman's haunting, sorrowful primary theme with simple harmonic progressions to create an indelible imprint on audiences (Morita); "Remembrances" used some of the same note progressions, especially in counterpoint; "Jewish Town," the third theme, was used for workers leaving the plant and featured Eastern European Jewish rhythms, harmonies and idioms featuring clarinets and

  • Sony Company Analysis

    730 Words  | 2 Pages

    incorporated in the wake of World War II as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation) by Masaru Ibuka and Akio Morita in 7 May 1946. The company was founded or started as an electronics shop in a department store building in Tokyo with an amount of capital of $530 and 8 employees only by Masaru Ibuka and it was joined by Akio Morita in the following The history of Sony Company, The company decided to change the name of company from Tokyo Tsushin Kogyo to Sony in the January

  • Character Analysis: I Am Malala '

    680 Words  | 2 Pages

    through hell, they had limited water, and they had to fight the elements to survive. “That night, as I tumbled into bed, I kept thinking how we could ever survive in such a place and how the dusty soil could be made into fertile fields.” (Chiyoko Morita,) This shows even kids have to live through this until they had strength physically and emotionally.They believed it was wrong to send all people that had Japanese ancestry to these camps, but they did it to show they were loyal to our country. "If

  • The Importance Of Japanese English Education

    836 Words  | 2 Pages

    How would it be like if every Japanese could use English without hardship? Since Japanese people have poor English skills, they are not only losing confidence in speaking English, but also dropping in global competitiveness. These problems did not start recently: they arose a few centuries ago. Although English was primarily taught by foreign teachers, after a while, Japanese teachers, who hardly spoke English, started to teach English not to come in touch with Western cultures, but to prepare for

  • Taijin Kyofusho Research Paper

    984 Words  | 2 Pages

    Taijin Kyofusho is a disorder where the individual fears that his/her own behaviors, attitudes, and physical characteristics are causes for offence in social situations. The person may experience emotional reactions such as shame, embarrassment, anxiety, and fear and is anxious and tense during these situations. (Takahashi, 1989) This may lead to feelings of being unaccepted, looked down upon, and rejected by others. They perceive that others around them are trying to avoid them. (Takahashi, 1989)

  • The Importance Of English Language In Japan

    933 Words  | 2 Pages

    Since the mid 1800’s Japanese people have seen the English Language as a vital tool for communication with the western world, however they do see English as a threat to their national identity (Morita, Liang: 508). In the following, analysis of the hegemony of the English Language in Japan, and the focus on the characteristics of English loanwords (ELW’s) in Japanese will be discussed. This analysis will point towards the debate of the role of English in Japan and its influence on Japanese society

  • Left Ventricular Systolic Dysfunction

    1765 Words  | 4 Pages

    Left Ventricular Systolic Dysfunction (LVSD, but commonly referred to as heart failure) is a chronic, progressive cardiac syndrome in which a damaged heart fails to beat efficiently and deliver enough blood to meet the body's needs. Although coronary heart disease (CHD) is the most common cause, for example, myocardial infarction, and many of the conditions are intertwined, there are several other causes of heart failure including cardiomyopathies, hypertension and valve disease. Cardiomyopathies