Conformity: The Greek Society Conformity, on a daily basis we conform to the social norms set forth before us by our friends, family and past experiences. Group cohesiveness (the desire to which one has to be in and is attracted to the group) greatly increases conformity. Enter Greek life. We have all seen them, parading down the halls, across campus, and in the Student Union. Strutting around with their number one symbols of pride across their backs or chests, on a sleeve, a pin or hat, GREEKS.