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    tree that chocolate comes from, Theobroma cacao, means “food of the gods”. Chocolate throughout its history has been considered a luxury and very high valued delicacy, some people believe they cannot live without this substance. However consuming too much chocolate can cause you to feel different than you usually feel and cause unusual changes in not only your lifestyle but also in your behavior. The coco beans see deep within a soul the chocolate as smooth as gold Hershey brand of chocolate maple

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    Sweet Tooth Competitors in Chocolate

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    said, “The average American adult consumes 11.7 pounds of chocolate every year- that's the weight of about 6 pairs of shoes!” With so much consumption of chocolate by Americans, it is crucial for the numerous brands to advertise their products in a manner that could potentially dominate their competition in sales. There are endless ways for a company to draw the attention of an audience in order to take over the competition of chocolate sales. Advertising is a key aspect as to how successful a brand

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    Is Chocolate Physiologically or Psychologically Addictive? Chocolate is made from the seeds of the tropical tree, Theobroma cacao. Theobroma is the Greek term for 'food of the gods.' In Aztec society chocolate was a food of the gods, reserved for priests, warriors and nobility. The Aztecs used cacao beans to make a hot, frothy and bitter beverage called chocolatl. Chocolatl was a sacred concoction that was associated with fertility and wisdom. It was also thought to have stimulating and restorative

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    Hershey’s Chocolate Milton Hershey was the creator of the Hershey chocolate phenomenon in 1894 and it all began in Lancaster, Pennsylvania. The company first produced a sweet chocolate for Milton Hershey’s caramels. In 1900, the company started producing milk chocolate in bars and other shapes. Because of the mass production, Hershey was able to lower the per-unit cost and make milk chocolate. Milk chocolate used to be a luxury item that only the wealthy could afford, but Hershey made it available

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    Trends: • Increase in cost for manufacturing such as packaging or ingredients. Chocolate bars are thought of as impulse buys, which means they require no thought. This is due to how inexpensive they are. However, if an ingredient such as sugar was to rise drastically, so will the cost of the chocolate bar therefore changing the buyer's perspective on the product class. Social, Demographic Trends: • Although chocolate bars are thought to have been more enjoyed by a younger consumer, crispy crunch

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    Dark Chocolate Essay

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    Does dark chocolate prevent cardiovascular diseases? What is dark chocolate? Dark chocolate is a form of confectionery made without milk solids and has a more pronounced taste of chocolate. It is more prone to a dry, chalky texture and a bitter aftertaste due to deficiency of milk additives. How is it processed? Cacao beans, produced from a tree called Theobroma cacao, are the source of dark chocolate. These beans undergo a series of steps that include fermentation, roasting and milling to alter

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    Who Consumes The Most Chocolate?

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    people really love to eat chocolate?! According to David McKenzie in his article “Who Consumes The Most Chocolate?” 91% of all women and 87% of all men admit to eat chocolate, it may not be on a daily basis but it’s on a regular basis (David McKenzie 1). Scientifically, Chocolate changes the mood of their consumer as it increases serotonin levels in blood, which is the happiness hormone. As a result people feel happier every time they eat chocolate. That’s why chocolate companies clutched the opportunity

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    In 2013, about 7.4 million tons of chocolate is expected to be consumed globally, totaling to nearly $110 billion (Pardomuan, Nicholson). I can honestly say that I will be one of the many people who contribute immensely to those massive quantities. Chocolate has always been one of my guilty pleasures, leading me to consider myself a “chocoholic.” After 20 years of eating chocolate, I learned there is more to chocolate than meets the eye. Many chemicals compose each delicious piece creating multiple

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    Peter’s Chocolate Company To: General Manager From: Date: Topic: Competitor Analysis Report ________________________________________ Analytical Comparison of Competitors Callebaut Although under performing Peter’s in blind taste tests, Callebaut is recognized as a leading product. Like Peter’s, Callebaut is a premium priced and high quality. Callebaut has employed a higher profile marketing strategy, and stronger promotion strategy than Peter’s. Callebaut benefits from a European

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    Over time the Chocolate Chip Cookie has marked its place in American history, but most people don’t know that this famous cookie all started with an accident. It occured in the 1930’s at the Toll House Inn and was born by Ruth Wakefield, just using a different type of chocolate. The original recipe eventually got changed in many various ways. Now people put M&M into these famous Cookies. People start asking if it is necessary for the cookie to taste okay with the same height and fluffiness when

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