SWOT Analysis Of The Wyndham's Code Of Business Conduct

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1.
Strengths
- Brand recognition
- Social Responsibility
- New stakeholder’s strategy Weaknesses
- High Cost of strategy
- Marketing Conflicts
Opportunity
- Future growth in hotel industry
- New Markets Threats
- Unstable industry
- Competitors

SWOT Analysis implications:
The following describes a more detailed description for the SWOT analysis. The first acronym is S for strength. The first strength is brand recognition. The hotel has a competitive edge due to its brand loyalty and aftermarket sales. It also drives the firm toward growth and expansion. This will also benefit the stakeholders with stock in the company Second is social responsibility the Wyndham company works to maintain social responsibility …show more content…

The Wyndham has executed a compliance program to strengthen ethics throughout the company. They have drafted a thorough Code of Business Conduct that has received top scores from the Ethisphere Institute for its comprehensiveness and availability to stakeholders. Another way the Wyndham contributes to customer is creating a customer relationships. When consumers think about and associate the Wyndham hotel company the first thought that should come to hand is an upscale hotel chains that targets high end consumers. However, the Wyndham targets travelers from across the world and social status. For example, they have different hotels that expend the reach of consumers some of them include Wyndham Hotels and Resorts, Wyndham Garden, and Wyndham Grand Collection, Days Inn, Super 8, Travel Lodge, and others. This strategy allows Wyndham to avoid brand confusion but also set apart with having a wide variety of consumers. Ending with Availability of products and customer care services: The products of the Wyndham are always available in markets and keeps on changing customer requirements. Their customer care service is also effective that help customers in making right and quick

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