State Farm’s ad in Time magazine (December 2015) accurately targets young well educated adults who are in a professional job. State Farm does this through color, layout, and wording. All of the many colors in the world have different effects, and meanings. State Farm uses the color white to show safety in their ad. The first important color the ad uses is white. The...
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...nd simple, and the writing isn’t pushy and trying to make you insure with them.
State Farm’s ad in Time magazine (December 2015) accurately targets young well educated adults who are in a professional job. Firstly this ad is superb due to the use of color. The color is used very well in hiding hidden messages. The messages are hidden within our emotions to the color when we see them. Secondly the layout of the ad is well done. The layout causes you see the message first due to position of the ad’s wording. Then the ad has pictures that are relevant towards each other. The final way this ad is astonishing is the wording. The wording of the slogan is short and simple. The ad avoids using big words to expel readers from it. State Farm’s ad in the Time magazine printed December 2015 is precisely accurate at its intended audience young, well educated, professional adults.
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