Sigmund Freud's Theory Of Personality Case Study

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When a person makes a decision they make it based on the environment action as a stimulus working together with their internal thought process. Sigmund Freud first developed the theory of personality and the topographical model of the mind where he described the mind as a reservoir of water with an iceberg in it. Freud used this model to describe balance of the conscious and unconscious mind; the iceberg he used to model the conscious mind and the vast reservoir of water he used to symbolize the unconscious mind. He describes the unconscious mind as primitive and containing unpleasant or socially unacceptable feelings. The unconscious is the brains’ processing of information (stimuli) in humans without actually being aware of it. There has …show more content…

Again, the participants were split into two groups; one group was told to analyze reasons and the other group was told to evaluate the features of all courses. (Wilson and Schooler, 1991)
In the first experiment conducted by Wilson and Schooler (1991) the results showed that when compared to expert ratings, students who considered why they preferred or disliked the jams concurred less with expert ratings than participants who did not. In the second experiment, when asked to analyze or evaluate which courses they would prefer to take, the participants changed their minds from their current choice to another that corresponded less with the expert ratings. (Wilson and Schooler, …show more content…

(Payne, Samper, Bettman, & Luce, 2008; Rey et al, 2008)
The results of Dijksterhuis’ and Nordgren’s study in 2006 demonstrated that although unconscious decision making does occur it does not mean that conscious decision making doesn’t and that it isn’t the best method for decision making in all situations.
The Lassiter et al (in press) the participants exposed to the memorization condition and the conscious thought conditions were able to improve their memory based judgments, as they were consciously memorizing the information. However, the participants in the unconscious-thought condition and the memorization condition were not asked to form an impression and there during acquisition did not form any judgments. As these participants had no judgments to recall from memory and as they were distracted by anagrams they were unable to process the information like the conscious- thought condition did. This shows that while consciously thinking about the information, the participants were able to memorize and form the most suitable views on the cars when compared to participants in the unconscious-thought condition. (Lassiter et al, in

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