Your search returned over 400 essays for "marketplace"
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Controversy in the Marketplace

- Introduction Have you ever been surfing the web and seen an article about how some group is attacking a product due to some controversy. Have you then proceeded to read about said product and eventually seeking it out to see if it’s as bad as what the mentioned group(s) said. Well, this is how sales are made. I believe that controversy can help sell products by creating curiosity, giving something for people to criticize, and giving something for people to talk about. Are there products that are not socially acceptable to advertise....   [tags: Advertisement, Products]

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Marketplace of Ideas

- The first thing that I want to do before I start my research paper is to define what the marketplace of ideas is. It is a basis of freedom of expression based on the principle of theory of the free market in economics. The marketplace of ideas concept believes that the truth will come out from an open and public forum. It often pertains to freedom of speech and of the press and the responsibilities of different types of media in politics. It also pertains to free trade of ideas. According to, the marketplace of confronts “bad speech” with “good speech.” On the same site, it gives an explanation of Justice Oliver Wendell Holmes interpretation in Ab...   [tags: Holmes, freedom of speech, media, politics]

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Standardization of Products in the International Marketplace

- ... Disney decided to implement the same formula they used in USA and Japan and standardized the layout of the park and the attractions with a few minor changes. Price for entrance to the park and the hotel stay in Paris were also calculated according to a 3-day visit as in the USA. Most of the attractions were also American and less consideration was given to European characters like Asterix; the loved, native French cartoon character. After 2 years of opening its doors, EuroDisney had suffered a loss of over $900 million....   [tags: Starbucks, EuroDisney]

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The Business Intelligence ( Bi ) Marketplace

- The business intelligence (BI) marketplace is teaming with new innovations and struggles for market share. With new technologies and more companies entering the business intelligence landscape pricing for BI processes and tools are decreasing. “The relational database market is around 30 years old. It should be mature by now, but every year there seem to be new innovations in the relational database space. I’m always astounded that there continue to be new entrants” (Beckerle, p. 281, 2008). Beckerle, p....   [tags: Business intelligence, Data warehouse]

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E Commerce : A New Marketplace

- Bricks and clicks Bricks are organisations or businesses which run at a shop, for example Morrison 's. Morrison 's is a brick because it doesn 't have an online trading market, and marketing is done face to face with customers at the store. Clicks are organisations or businesses that run online only. Their marketing can be done online via internet. Examples of click businesses are, Dell, Asos and Amazon. These are examples of click businesses because you are able to buy items online only. Click and bricks are organisations or businesses that run at a shop and also have an online trading market....   [tags: Electronic commerce, Online shopping,]

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Expanding Successfully in the Global Marketplace

- As a way to improve profit margins companies have begun to view outsourcing as a necessary business strategy. India, with its low labor costs and strong technical expertise has become an attractive choice (Prasso, 2007). However, due to both cultural differences and compatibility issues numerous problems have been reported. A common mistake made is thinking there is a single national culture within India and that all individuals/social groups will behave the same regardless of geographic location (Prasso, 2007)....   [tags: Business Management ]

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Health Care in the Global Marketplace

- The health care industry is positioned for the global market place. It is expected to grow exponentially in health-related services for the elderly. China’s population of individuals over sixty years old is expected to grow to one third in the next twenty-five years. Though their culture view aging somewhat differently than in United States, they are interested in the attractive senior living options established here. Senior care encompasses private care facilities, home health care, products, drugs and medical equipment....   [tags: health-related services for the elderly]

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Diversity in the Emerging Marketplace.

- The emerging global marketplace of diverse consumers requires today’s corporations to “recruit retain and promote diverse employees to ensure success” (Robinson, M., Pfeffer, C., & Buccigrossi, J. 2003). As we move into a generation of an increasing number of non-whites to whites, our children will experience a more dramatically diverse workforce. Companies must do more than simply display the intentions of values of diversity. They must embrace and remove the obstacles for the various groups they wish to represent....   [tags: Management]

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Leadership in the International Marketplace

- Leadership in the International Marketplace Question 1: Examine and comment on the factors that compelled Infosys to develop its own model for delivering IT services. Explain the working of GDM in detail. One main criteria for any company to develop its’ own internal or proprietary service is to differentiate itself from the competition. Many times, the reason behind the need to differentiate is due to customer requests. However, in the case with Infosys, not only were customer requirements of the service of importance, so was an extremely high level of customer service and anticipation of customer needs....   [tags: International Business]

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Leadership in the International Marketplace

- Leadership in the International Marketplace May 24, 2010 Abstract Caterpillar – the maker of earthmoving equipment such as bulldozers, along with excavators, graders and monster mining trucks – reported first quarter profits of 55 cents a share, up from a loss of 19 cents a share a year ago. The back-story of what they did, how they did it and most importantly – what they envisioned and changed a year ago – is the basis of this paper. This discussion will encompass the aspect of approaching and collaborating with developing countries and markets, and the role of rebalancing the global economy....   [tags: Leadership ]

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Segmentation and The Global Marketplace

- During the last couple of years, segmentation has become increasingly important in developing, positioning, and selling products, due to the formation of a global marketplace and the competition within it. Nevertheless, this method is not a recent development but segmentation is used since at least the introduction of mass production. (Brandt, 1966, p.22) It was Wendell Smith, who introduced the concept of market segmentation into the marketing vocabulary in 1956. According to Smith, “segmentation consists of viewing a heterogeneous market as a number of small homogeneous markets in response to differing product preferences among important market segments....   [tags: Marketing]

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Institutions and the Global Marketplace

- Institutions and the Global Marketplace Institutions are the parameters placed and enforced on a society to define acceptable behavior and interaction, also known as rules of the game (North, 1991). Institutional frameworks have two facets one formal the other informal. Formal rules are those imposed on a society by the state or ruling body, which has the authority to administer the rules. Informal institutions are the constraints placed on a society that are found in their “norms, culture, and ethics” (Peng M....   [tags: rules, risk, business]

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The Marketplace Fairness Act

- It is no secret consumers enjoy shopping online, especially on websites such as Amazon, Ebay, and, where no sales tax is collected. As obeying, tax-paying citizens, all consumers are required to report on their income tax return the total amount spent on tax-free purchases, but reality reveals that very few consumers actually do. All an individual has to do is go to their state’s government website and download the tax form to keep track of their tax-free online purchases. For instance, the Louisiana governmental website allows individuals to download the R-1035 form to report their purchases every month....   [tags: shopping online, amazon, ebay]

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An In-Depth Look at the Marketplace Fairness Act

- The Marketplace Fairness Act In the 21st Century, shopping is not just going to brick-and-mortar stores as more and more consumers are turning to online shopping. There are many reasons why consumers shop online. For instance, it is really convenient to shop online since people do not need to go out of their houses; they can simply just sit on the couch and browse on the internet and the package will be in the consumers’ hands within a matter of days. Consumers have also found that in order to purchase products that are not available in their local area they must shop on the internet....   [tags: internet, taxes, revenue]

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Global Business Challenges Of The Global Marketplace

- Global Business Challenges The global marketplace is an area that is very difficult to be successful in. It is for this reason that businesses must compete with each other in an attempt to pip their opposition and gain a competitive edge amongst the constantly changing global environment. At the heart of this are managers and leaders to ensure that the company is able to stay on track whilst maximising revenue and limiting production costs. However, meeting company goals is also made very difficult given the way the world business environment is always changing....   [tags: Management, Business, Globalization]

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Analyzing Social Relations Within The Culture Of The Heroin Marketplace

- What is the purpose of exchange in a heroin marketplace. Robyn Dwyer attempts to answer this question by analysing social relations within the culture of the heroin marketplace. However, her analysis contradicts the supply and demand model, which is the process most commonly accepted (Dwyer 2011, p.19). The secondary reason for her study is to question the derogatory constructions of heroin users and dealers, by showing that they have similar struggles and challenges as the dominant culture (ibid, p.19)....   [tags: Drug addiction, Heroin, Sociology]

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The Little Clinic Inside Fry 's Marketplace

- The Little Clinic Evaluation The Little Clinic inside Fry’s Marketplace grocery store in Prescott Valley, Arizona is a walk-in clinic staffed with a Nurse Practitioner or Physician Assistant to address your minor injury or illness. The Little Clinic is a good choice because it is convenient, clean and cost effective. We all have busy lives and do not always have time to sit for hours at the Urgent Care or Emergency Department at the hospital. Our regular doctors may not have open appointments on short notice when we become hurt or sick unexpectedly....   [tags: Hospital, Emergency department, Physician]

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Global Marketplace Activities : Medical Treatment Facilities

- GLOBAL MARKETPLACE ACTIVITIES Medical treatment facilities are located in many geographic locations around the world and this will be the type of organization used in regards to risk management. The organization has many hospitals, specialist service centers, labs, clinics, and a number of medical supply facilities that are vital parts to the overall business stability. Any disruptions to the medical supply chain would affect the medical treatment of the organization’s patients. These disruptions can be caused from many thing such as severe weather, economic or social unrest at the point of origin, natural disasters, lack of maintaining a proper inventory, and unexpected increase in demand...   [tags: Risk, Management, Medicine, Project management]

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Determining the Prices of Products

- With the coming of the global marketplace on the Internet, would “Uniform Global price” become a reality. Introduction: What is the ‘Price’ of a product. How is the price of a product determined. Why is the price of an Apple iPhone relatively higher than the price of other Smartphone having the same or even more features. Read on … Pricing is one of the key functions of the finance as well a marketing department of any company whether it is a manufacturing concern or a service provider. On one hand, the finance department decides the margins and other costs involved in bringing the product or service to a condition for final consumption, the marketing department analysis the market condition...   [tags: Global Marketplace]

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Marketplace Madness

- Marketplace Madness On a Friday afternoon I traveled with two others from my English class to a rather ordinary patch of farmland next to Highway 101 and adjacent to the Promenade. From out of the car window we looked at a seemingly endless field of cabbages, bordered at least an acre thick with black dirt. It looked strange that the busy Promenade abruptly ended at this sea of dirt. To the left we could see cars streaking by on the highway. The field had a tilled appearance, yet it looked as if nobody had been working on it for a while....   [tags: Personal Narrative Writing]

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A Review Of Th Breen's Marketplace Of Revolution

- Book Review of T.H. Breen The Marketplace of Revolution: How Consumer Politics Shaped American Independence (Oxford University Press, 2004) The benefit of hindsight allows modern historians to assume that colonists in British America united easily and naturally to throw off the bonds of tyranny in 1775-1776. The fact that "thirteen clocks were made to strike together" (p.4) surprised even the revolutionary leader John Adams. Prior to the mid-1700s many residents of British North America saw themselves in regional roles rather than as "Americans", they were Virginians or Bostonians, regional loyalties trumped any other including those as British colonial citizens....   [tags: T.H. Breen]

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Role of Children's Television in the Global Marketplace

- Abstract It was not long ago that there was wide agreement among broadcasters, scholars, educators and parents concerning the ultimate goal of children's television programming: to educate. Today, it would be difficult to find even two people to agree on such terms. Popular opinion would lead us to believe that broadcasters now seek to exploit the youngest members of their audience--turning them into life-long viewers (and consumers). Scholars and educators woefully condemn television for the "dumbing down" of America....   [tags: Media Children Kids]

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The Health Insurance Plan Through The Affordable Care Act ( Obamacare ) Marketplace

- When you are switching jobs, here are a few things you need to know that will help you decide what to do about your health insurance. • You can choose to opt into COBRA insurance, which is a federal law that extends your employer-based health insurance while you are switching jobs. • You can choose a health insurance plan through the Affordable Care Act (Obamacare) marketplace. • You can shop for a short-term or private health insurance plan as a safety net to cover your basic health care needs....   [tags: Health insurance, Health care, Insurance]

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Financial Mangers with Ethical Stress and Competition in Increasingly Crowded Marketplace

- Article Critiques: Financial Managers with Ethical Stress and Competition in an Increasingly Crowded Marketplace Financial Managers with Ethical Stress Financial stress and pressure can be an ethical stressor, like the demand for special treatment; budget involvement and political pressure can all give into the idea that financial managers are under stress. “Financial managers do not work in an ethical vacuum; they respond to supervisors who encourage ethical action and to coworkers who demonstrate high standards of personal integrity” (Gerald, Samuel & Rabin, 2005)....   [tags: treatment, budget, pressure, money]

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Supply Chain Management in the New Millenium

- It has become apparent the effects of globalization has changed the marketplace so much in the past few decades that a much faster response is demanded from producers and their supply chain. This is done by effective supply chain management, which is the integration of key business processes acrosss the supply chain within organisiations. The objective of this is to create a system of best value for the entire supply chain including the consumer. In recent years, many firms have realised the importance of the optimization and streamlining of the supply chain management processes, it has since become the focus for many firms....   [tags: Globalization, Marketplace, Market]

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Universal Studio's Distribution of Despicable Me 2

- ... Market Integration Because of Comcast’s mergers with other media companies through the years, they are able to show both vertical and horizontal integration across their businesses and additional across the mass media. Comcast controls multiple NBC and MNBC news outlets, which provides an example of horizontal concentration of media (McQuail, 2010). Additionally, Comcast has the ability to develop film projects with NBCUniversal, from funding and design to filming and finally distribution and home market delivery with the cable portion of the company making it a vertical concentration as well (McQuail, 2010)....   [tags: media, marketplace, comcast]

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Health Care Consumerism: New Marketing Trend

- ... Healthcare consumerism and today’s healthcare marketplace Healthcare consumerism as defined by Cohen, Grote, Pietrazek, and Laflamme (2010), is not a product or a policy, instead, it is a new awareness and orientation in which patients are encouraged to take a proactive position and get directly involved in their care through a better use of information technology. This is consistent with Winan and Kasubski (2011) vision of the global shifting towards consumerism and Cohen, Grote, Pietrazek, and Laflamme (2010) end of managed care era....   [tags: factors, system, marketplace, leadership]

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The Debate Over Health Care Policy

- The purpose of the Affordable Care Act (ACA) or “Obamacare” was enacted with goals of increasing the quality of healthcare for all American citizens. With lowering the uninsured rate for individuals an expansion of public and private insurance coverage was instilled (Jacobs, 2014). This law requires insurance companies to cover individuals through exchanges that ultimately increase coverage and affordability. No applicant can be denied which means all Americans will have coverage of some type or another....   [tags: marketplace, insurance, repeal]

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Policing the Marketplace through OSHA and Legal Services

- The market is not always right. Unless the marketplace is policed, criminals reap the rewards, not society. Before the Savings and Loan crisis began, Rep Henry Gonzalez pleaded over and over for Congress to appropriate funds for bank examiners. Republicans blocked funding. When FDIC insurance was raised from $10,000 to $100,000, Gonzalez pleaded for more examiners. Republicans blocked funding. Throughout his administration, every year from 1993 to 2000, Clinton requested additional funds for SEC examiners....   [tags: Politics]

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Business Analysis: Ebay

- There is no formal vision and mission statement for eBay. Based on the case, eBay have some statement on their annual report and the company came out with the following statement: Statement that was published in the company annual report could be extract that the company was fully intended to be the world’s leading in online marketplace and they are focusing to invest on their core Marketplace and their adjacent business. Since there is no clear vision statement for eBay, a proposed vision statement would be meaningful to describe the company....   [tags: marketplace, online, sales]

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Executive Information Systems

- Information system, an integrated set of components for the gathering storage and processing of data and for transport information, knowledge and digital goods. Business enterprises and other organizations rely on information systems to accomplish and manage their operations, to act together with their customers and suppliers, and compete in the marketplace. Executive Information Systems EIS be defined as information systems designed to be directly controlled by managers, without the need for any Mediator....   [tags: marketplace, data, support]

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The Development of British Imperial Trade

- ... By then the BEIC had grown so strong other countries did not tempt their military, strengthening the trading monopoly as well as the economic power the British held over India. Another crucial product that presented itself through the East Indies was Chinese tea. Chinese tea was one of the most desired goods in Britain; the demand was so high the BEIC attempted to establish official trading relations with the Chinese several times. Each time they were rejected. The Chinese, knowing how valuable tea was to the British, paired with how uninterested they were in British made goods, only demanded silver as the price for the trade....   [tags: british east india company, marketplace]

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Impact of Climate Change on Building Merchant Industry and Its Effect on the Marketplace

- An Analysis of the Impact of Increased Climate Change on Building Merchant Industry, Its Effect on the Marketplace and the Future Strategies of E.H. Smith Introduction One of the frightening environmental concerns is the build-up of carbon-dioxide (CO2) in the atmosphere that has resulted from heavy use of fossil fuels. This carbon dioxide blankets traps the sun's radiation, which leads to an increase in the earth's average temperature. In the UK, climate change is likely to give rise to warmer temperatures, wetter winters and drier summers, as well as higher sea levels resulting in flooding of coastal areas (Boyd et al 1998)....   [tags: Environment Marketing Business Cause Effect]

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Marketing Social Marketing In The Social Change Marketplace - Article Review

- Marketing Social Marketing in the Social Change Marketplace Alan R. Andreasen Journal of Public Policy & Marketing; Spring 2002 Article Review According to the author, Social Marketing can be defined as a process involving the design, implementation and control of social change programs aimed at increasing the acceptability of a social idea in one or more groups of target adopters as well as bringing about the desired behavioural change. Even if the idea that is being marketed is accepted, social marketing is not successful till it is able to induce an action in the individual as well....   [tags: Business Marketing]

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A Quantitative and Qualitative Look at Southwest Airlines and British Airways

- A Quantitative and Qualitative Look at Southwest Airlines and British Airways In today's competitive marketplace, all firms are seeking ways to improve their overall performance. One such method of improvement, recently adopted by many firms, is benchmarking. Benchmarking is a technique used to evaluate internal business processes. "In this analysis, managers determine the firm's critical processes and outputs, baseline those processes, then compare the performance of each process against a standard outside the industry" (Bounds, Yorks, Adams, & Ranney 1994)....   [tags: Airlines Marketplace Aviation Benchmarking]

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Coca Colas Entry To The Indian Marketplace

- Coca Cola Naresh Chandra (Chairman): Former Ambassador of India to the US during the trying times of Comprehensive Test Ban Treaty, dealing with the Nuclear Tests. Recently, he headed the Government of India committee on Corporate Governance. Other offices held by him include Governor of Gujarat, senior advisor to the Prime Minister. In 1990 he became Cabinet Secretary, the highest post in the Indian Civil Service. Jus. B. N. Kirpal: Former Chief Justice of India and currently the Chairman of the National Forest Commission, an autonomous body, under the Ministry of Environment and Forests....   [tags: International Business]

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On Quitting the Megachurch: Heritage, Habitus & History

- I have not experienced anything quite so disillusioning as a crisis of faith. It is a gut-wrenching, world-warping realization that sets in slowly with increasing pain. But like an ice cube thawing in your hand, the agony yields to absolute numbness. For me, this tribulation set in after leaving my Christian community of ten years. When I started attending an out-of-state, Christian liberal arts school, Wheaton College, I was surprised to discover—in place of the diverse body of competing doctrines and life experiences that I had anticipated—a homogenous student body composed of two-thousand teenagers who were also nondenominational, also raised in megachurches, and also floundering to find...   [tags: Crisis of Faith, Religious Marketplace]

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The Better Business Bureau

- The Better Business Bureau (BBB), the mark that we all look for when researching a business. We have come to trust this organization and most of us felt that the BBB was an impartial party that was formed and existed to help the buyer make an informed decision. The BBB, like any other company or organization has had its share of controversy over the years, whenever there is a human element, there is sometimes ethical challenges and people make the wrong decisions. Ethical issue intensity comes into play when an individual or a group must make a decision whether the action they are about to take is unethical, and if so, in their opinion, how unethical....   [tags: non profit organizations, marketplace trust]

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Electronic Commerce ( E Commerce )

- Introduction Electronic Commerce is a very mixed and incorporative topic. There are various important types of Electronic Commerce (E-commerce). Collaborative commerce (C-commerce), Business-to-Consumers (B2C), Consumer to Business (C2B), Consumer-to-Consumer (C2C) and Government-to-Citizens (G2C) are the most favorite types of Electronic Commerce in business. Each of these types has their own ways and models. There are several ways of Buying, such as negotiations, group purchase or reverse auctions....   [tags: Electronic commerce, Online shopping, Retailing]

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The And Implementation Of The Affordable Care Act

- With the passage and implementation of the Affordable Care Act, consumers began to compare and select qualified health plans through the Health Insurance Marketplace in 2013. As a new program, the Centers for Medicare & Medicaid Services’s (CMS’s) outreach for the Health Insurance Marketplace focused on helping people across the country understand their new choices when it comes to finding a quality health plan that best meets their budget and health needs through or   [tags: Health insurance, Health care, Health economics]

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President Obama 's Affordable Care Act

- On March 23, 2010, President Barack Obama signed Affordable care act into a law which commonly referred as “Obama Care”. Purpose of this law is to curb rising cost of health care relative to GDP at the same time providing affordable and accessible health care to American citizen and legal residents. ACA will be judged based on its effect on access, cost and quality of health care. 6 years is short period to judge any significant change but it can give a clue what might be impact in near future....   [tags: Barack Obama, Health care, Insurance, Medicaid]

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The Affordable Care Act ( Aca )

- The Affordable Care Act (ACA) offers unprecedented financial assistance to middle- and moderate-income families. It has also expanded Medicaid for low-income people in approximately half the states. This has created an historic opportunity to provide health insurance to all legal residents of the United States and has reduced uninsured rates across the county. Through the Affordable Care Act, the United States has seen the largest reduction in the uninsured in four decades. Statistics Health insurance coverage has increased across all types of insurance since the federal Affordable Care Act took effect....   [tags: Health care, Health economics, Health insurance]

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The Case Of King V. Burwell

- This week, the Supreme Court began hearing oral arguments in the case of King v. Burwell, the latest in a long line of challenges to the Affordable Care Act. However, this case is different, not just because it has reached the Supreme Court, but because it relies on such a narrow reading and interpretation of the law that it could set a dangerous precedent for the court. The question posed by the plaintiffs is brief: whether the IRS may extend tax credits to enrollees who purchased insurance through federally-run exchanges....   [tags: Supreme Court of the United States, United States]

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Pros And Cons Of The Affordable Care Act

- After the House of Representatives took up an identical bill passed in the Senate with a vote of 219 to 212, President Obama signed into legislation the Affordable Care Act. Millions of new insured citizens now have access to affordable, quality health insurance through Medicaid expansion, their employers, and the insurance marketplace. Many of the benefits or advantages directly affect low to middle income families while high income earners, large businesses, and some sectors of the healthcare industry get the disadvantages....   [tags: Health care, Health insurance, Healthcare reform]

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IDEO: Innovation and Growth

- IDEO is one of the most admired industrial design companies in the United States. The company has created some of the most technological and cutting edge products in the marketplace. products such as the Apple mouse, Polaroid’s I-Zone instant camera, the Palm V and the Swiffer Sweeper to name a few. IDEO’s marketing and growth strategy is to be a customer focus organization that fosters a “sense- and response” approach that is finding the right products for their targeted market instead of finding the customers for products in their targeted market....   [tags: Strategic Management]

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Barack Obama 's The Patient Protection & Affordable Care Act

- Introducing According to “DISCOVER THE NET WORRKS A GUIDE TO THE POLITICAL LEFT On March 23, 2010, President Barack Obama signed into law the Patient Protection & Affordable Care Act (ACA) commonly referred to “Obamacare “by far the most revolutionary overhaul of the American healthcare system ever enacted.” Issue of Obama Health Care Plans Sarah Hill reported “Obama: Most will be pleasantly surprised by health plan costs.” President Obama said “Thursday that most people will be pleasantly surprised” by the cost of their health insurance plans this year, despite the deluge of negative headlines about rising premiums.” Hill reported “the bottom line is most people are going to be pl...   [tags: Health care, Barack Obama, Health insurance]

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Consumer Analysis : What Products And Services The Company Are Providing?

- CONSUMER ANALYSIS WHO. Who are our existing and potential prospect customers. Who really upload items for listing as well as who purchases our products. Who are always interested browsing the website. Simply, who are our markets. WHAT. What products and services the company are providing. Does the products vary from other e-commerce businesses. Is it worth it. What are they presently buying. WHEN. When will the items be delivered. Does the company monitors exact delivery dates of purchasers. When the right time and right reason items will be sold....   [tags: Electronic commerce, Marketing, Online shopping]

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Say YES To The Affordable Care Act

- ... The money for the new tax credits however has come primarily from high-earners like many in the upper classes. The most vocal anti-Affordable Care Act groups are those associated with big businesses as well as the top two and three percent of Americans as they are the ones who get hit the hardest by tax reforms. In states that participate in marketplaces, Americans have access to the insurance marketplaces via the state instead of the government, however they are subject to a fee if they do not obtain health coverage....   [tags: US healthcare system]

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Keep San Luis Obispo Unique

- Keep San Luis Obispo Unique When I began looking at colleges two years ago, I was attracted to Cal Poly in large part due to San Luis Obispo’s unique small town charm. The downtown area boasts distinctive shops and restaurants, a treat for any visitor. This is coupled with majestic mountains and lush agricultural land to create a stunning city contrasting in size and facade to other California cities such as San Francisco and Santa Maria. I recall mentioning to my future roommate over the summer that I hoped San Luis Obispo would never become too developed....   [tags: Urbanization Argumentative Persuasive Papers]

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Entrance and Expansion into the Japanese Market: US Accessories SME

- LITERATURE REVIEW Introduction For myriad reasons, it is difficult for a small fashion enterprise to enter a foreign market. It is especially difficult when that enterprise has yet to tap into all its domestic retail options; however, it can and should be done as “small businesses in the United States can no longer afford to ignore the challenge of international commerce” (Rowden, 2001). The global marketplace is constantly changing and therefore entrepreneurs must adjust. Historically, emerging entrepreneurs would first develop new ventures in their domestic marketplace before expanding globally....   [tags: business anlaysis]

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A Brief Note On The Affordable Care Act

- Since Pennsylvania has expanded Medicaid under the Affordable Care Act (ACA), the number of uninsured as decreased from 11% to 10.3% according to the US Department of Health and Human Services. But, people are still struggling and hesitant because of the high premium costs. How can the state of PA help those in need of insurance to lower their premiums while continuing to receive great medical care. To alleviate the problem, states like New York and Minnesota have followed the recommendations of the Centers for Medicare and Medicaid Services (CMS) to implement the Basic Health Program (BHP)....   [tags: Health care, Health insurance, Pennsylvania]

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Taking a Look at Barnes & Noble

- Strengths The bookstore chain has been decreasing in profit in the US over the past 20 years. Most of the books retailers are shutting down their operations and only a few are still operating in the country. Barnes and Noble has become the largest bookseller in the book retailers industry (1). The firm has integrated its business philosophy into web presence though eBook marketplace. This business strategy assisted the firm to be able to reach a large scale customers and remain as a strongest competitor in the book retailing market....   [tags: book store chain, SWOT analysis]

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The Patient Protection And Affordable Care Act

- ObamaCare, or as it is officially called The Patient Protection and Affordable Care Act (PPACA) is a law which is intended to make public and private health care insurance of higher quality, more affordable, and more easily accessible. It was signed into law on March 2010 in order to provide for the over 44 million Americans who are uninsured. The values of ObamaCare are honorable because it increases quality of care, affordability, and availability of health insurance to a large number of people....   [tags: Health insurance, Health care, Public health]

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1048 words | (3 pages) | Preview

Competing on the Edge

- Introduction Due to immense technological advancements and globalization of businesses all over the world, everything seems to change dramatically including marketing planning function within a company. These two factors among others have forced companies to adopt more flexible marketing strategies in order for them to gain a competitive advantage. Zinkhan & Pereira (1994) note that marketing planning is a sub-set of strategic planning within a company is integral to the success or failure of the company....   [tags: strategic planning, marketing strategiy]

Term Papers
2033 words | (5.8 pages) | Preview

Pret A Manger, By Jeffery Hyman

- In examining Pret A Manger, the focus was at the marketplace in which Pret A Manger exists by focusing on the history, economy, competition, technology, and political environment. Founded in 1983 by Jeffery Hyman, Pret A Manger has transformed the way people view fast food and lunchtime. The sandwich shop chained is based in the United Kingdom. According to Harry Wallop, the company first opened in London in 1986. Hyman’s sister shaped the name, which in French means, “ready to wear.” The notion of ready to eat inspired Hyman food shop of ready to go shops....   [tags: United States, Nutrition, Fast food, Hamburger]

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825 words | (2.4 pages) | Preview

Science As A Good Thing And A Bad Thing

- Science plays a huge role in our everyday life. Science could be a good thing and a bad thing. When people hear the word science they first think of experiments, predictions, and so on. Scientists are influenced by many different types of bias. One particular bias that is influenced by science today is greed and this can be shown in the presentation, “Designer Babies,” the show Penn and Teller and Francis Bacon’s Idol of the Marketplace. What is greed. Greed can be defined where an individual is selfish and only think of the power and wealth that comes after it....   [tags: Natural selection, Evolution, Charles Darwin]

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Marketing Management And Consumer Behavior Changes

- As consumer behavior changes, mangers must be able to respond to these changes. Previously, marketing was centered on what is called the four P that is product, place, price, promotion. However, as consumer behavior changed marketers have since redefined these four Ps and have identified four new Ps. These are; people, process, programs and performance (Keller, 2012) Marketing managers have realized that marketing is more that product and sales. They have recognized the importance of the new Ps....   [tags: Marketing, Business, Sales, Marketing research]

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Apple Inc. Corporate History

- Steve Jobs was a visionary, as well as a key representative. He settled on basic choices to drop coming up short items, make the Apple OS open to programming suppliers, and update a more productive assembling system. Eventually, these activities prompted higher peripheral benefit for every item. By restoring Apple 's organization society, gaining the right sort of human capital, and settling on vital business choices to lessen costs, Steve Jobs developed Apple Inc. into the organization numerous individuals know and adore today....   [tags: Marketing, Apple Inc., Steve Jobs, IPhone]

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1211 words | (3.5 pages) | Preview

The Affordable Care Act Of The United States

- Hispanics are one of the largest groups in the United States that are uninsured. Additionally, the Hispanic population is one of the fastest growing ethnic groups in the U.S. The Hispanic population is estimated to increase over the next 25 years to 32 million out of a total of 72 million of the US population (Brice, 2000). The U.S. health care system is facing one of its most notable societal issues in years in reference to its ability to provide access to medical care for the millions of Americans who do not have health care, for whatever cause....   [tags: Health care, Health care provider]

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1626 words | (4.6 pages) | Preview

Marketing Analysis : The E Commerce Industry

- The purpose of this industry market analysis is to explore, an internet-based company that provides platforms for consumer to business transactions. The e-commerce industry has become highly saturated however there are only a handful of leaders in the industry including Alibaba. Alibaba’s unique business model is designed to create an ecosystem within e-commerce. Thus, cutting operating costs and reaching a larger demographic. Despite its competition, Alibaba is the leading e-commerce company in China and is expected to continue to grow exponentially....   [tags: Electronic commerce,, Marketing, China]

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1802 words | (5.1 pages) | Preview

What We Did With Your Feedback On Digital Outcomes And Specialists

- Draft title: What we did with your feedback on Digital Outcomes and Specialists (Part 1) We 've been continuously improving Digital Outcomes and Specialists since it arrived on the Digital Marketplace in April. Our development team works in 2 week sprints. These are set periods during which specific work is completed and made ready for review. During each sprint, we work on new features and changes that are prioritised according to the user need and its impact. Because each sprint is only 2 weeks, it also means that we can take in new user feedback and reprioritise what we need to work on....   [tags: Want, Need, Better, Buyer]

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849 words | (2.4 pages) | Preview

Historical Analysis of the Onion Router and Its Forensic Challenges

- Tor's hidden service is a website that takes place in the Tor network, were services like Search Engine, Directories, Web / pop3 email, Private Messages (PM), Drop Boxes, Re-mailers, Bulletin Boards (BBS), Image Boards, Currency Exchange, Blog, E-Commerce, Social Networks, Micro-Blogs are hosted by using rendezvous points within the Tor networks. Other Tor users can only connect to these hidden services, by knowing the meeting address also known as an introduction point where the client gets the public key to access the hidden service, before that happens the hidden service needs to be advertise its existence in the Tor network so the clients will be able to contact it.Like any other tools,...   [tags: dark web search engines]

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1570 words | (4.5 pages) | Preview

PEST-C Variables; Push, Pull, and Convergence Marketing Strategies

- (1) Provide some observations on the PEST-C variables as they relate to global marketing. Global marketing is defined as marketing on a worldwide scale, or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives. Marketing managers are also tasked with the responsibility of “wringing the pennies out of the activities.” Basically, they are responsible for and add value to their activities that will contribute to a higher value in the mind of their consumers....   [tags: Technology in Business]

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1900 words | (5.4 pages) | Preview

Affordable Care Act : A Comprehensive Healthcare Reform

- Affordable Care Act A Comprehensive Healthcare Reform For years, many individuals in this country went without healthcare coverage for a variety of reasons. On March 23, 2010, President Obama signed into law the Affordable Care Act that will provide all Americans the opportunity to obtain health insurance benefits at an affordable cost. The Affordable Care Act made many changes to the way that healthcare coverage will be offered to all Americans. As part of the Act, individuals who did not carry healthcare coverage would be required to obtain that coverage by January 1, 2014....   [tags: Health insurance, Health care]

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1089 words | (3.1 pages) | Preview

Barnes & Noble: The Book Store Chain

- The bookstore chain has been decreasing in profit in the US over the past 20 years. Most of the books retailers are shutting down their operations and only a few are still operating in the country. Barnes and Noble has become the largest bookseller in the book retailers industry. The firm has integrated its business philosophy into web presence though eBook marketplace. This business strategy assisted the firm to be able to reach a large scale customers and remain as a strongest competitor in the book retailing market....   [tags: nook tablets, ebook, digital book]

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999 words | (2.9 pages) | Preview

The Patient Protection and Affordable Care Act

- The Patient Protection and Affordable Care Act, which is also known to many as Obamacare, was signed into law on March 23, 2010 in order to reform the healthcare industry in the United States. The Patient Protection and Affordable Care Act is made up of the Affordable Health Care for America Act, the Patient Protection Act, the Health Care and Education Reconciliation Act of 2010 and the Student Aid and Fiscal Responsibility Act. It also includes amendments to many existing U.S. laws. The Affordable Care Act is very long to read, according to, “The Affordable care Act contains over a thousand pages of reforms to the insurance and health care industries.” However, most of t...   [tags: healthcare, obamacare, insurance companies]

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The Carnivalesque Nature of the Canterbury Tales

- There once was a group of people, high and low, rich and poor, educated and ignorant, religious and fool, who suddenly found themselves thrown together in most charming disarray upon the Road to Canterbury. Geoffrey Chaucer was a famously political scholar of his time and an impetuous writer from the medieval period of English literature. His many works, which includes an extensive poetic narrative titled The Canterbury Tales, were widely popular during his time and have remained so ever since. The Canterbury Tales, a group of tales packed within a framing narrative, are widely studied and adapted today reinforcing Chaucer’s enduring talent to produce written works which so enduringly grasp...   [tags: Fabliau, Middle Ages]

Research Papers
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The Civil Rights Act Of 1964

- The United States has distinguished itself as the ultimate melting pot. The Civil Rights Act of 1964 outlawed any discrimination based on race, color, religion, sex, or national origin in all public forums, representing our country’s complete embrace of a multicultural society. Today, the U.S. is experiencing a major shift in demographics, as the Census Bureau forecasts ethnic minorities will outnumber Caucasians by the year 2042. This trend has observably manifested in the business world, as the number of minority-owned businesses in recent years has expanded twofold, increasing by 45.6% to 5.8 million....   [tags: Accountant, Accountancy, Business, Bookkeeping]

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1136 words | (3.2 pages) | Preview

The Underground Online Revolution: Online Black Markets and the Bitcoin

- Picture an innocent looking online marketplace, similar to those in which you shop for discounted books on Amazon or cheap surfboards on eBay, except you have the option to purchase marijuana, acid, fake passports and licenses, hacking services and potentially the ability to “order a hit” on someone, this my friends, is the Silk Road and it does have a captain. He goes by the alias of “Dread Pirate Roberts,” he’s pocketed $80 million in commissions, and he is the operator of one of the most notorious online black markets which accumulated $1.2 billion in total sales with its nearly one million customers....   [tags: Silk Road, website, trade, Dread Pirate Roberts]

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1448 words | (4.1 pages) | Preview

Just Another Santa Maria

- “Just Another Santa Maria” I turned the car down Dalidio road, a stand of eucalyptus trees on my right blocking out the bright afternoon sun. The SLO Promenade shopping center sprawled to my left, making the newly paved road seem small and narrow. The stand of eucalyptus soon gave way to an open field, rows of crops spreading as far as the eye can see. This huge field comprised the Dalidio farm, 131 acres of type I Salinas soil adjacent to Highway 101, ideally suited for producing 13 different crops....   [tags: Personal Narrative Papers]

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The Rise of Consumer Culture

- Consumer culture has developed over the years for many different reasons such as the demise of the social class and embourgeoisement which are both key factors in capitalism and has therefore led to the argument that consumer society merely reflects the rise of capitalism which I plan to discuss within this assignment. The origins of consumer culture have been discussed by Grant McCracken (1998) who argues that there is minimal agreement in regards to the origins of consumer society. McCracken took on the viewpoint that it would not be beneficial to look at a specific point in time in which consumer culture arose but to primarily focus on patterns of changes within culture and how these patt...   [tags: Consumer Studies]

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1693 words | (4.8 pages) | Preview

Barns and Noble Business Strategy

- The bookstore chain has been decreasing in profit in the US over the past 20 years. Most of the books retailers are closing down their operations and only a few stores are operating in the country still. Barnes and Noble has converted itself into a powerful bookseller in the industry by positioning rapidity into web presence though eBook marketplace. This business strategy has helped the firm to reach a large scale number of customers and remain as a strongest competitor in the book retailing market....   [tags: customers, ebook, bookstory, profit]

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928 words | (2.7 pages) | Preview

Wholesalers And The Supply Chain

- Wholesalers acts as a lesion between manufacturers of commodities and other industries that are interesting in selling the same products. Along this distribution chain wholesalers usually purchase goods in large quantities and in turn sells them to retailers who ultimately supplies goods and services to consumers. Due to the available space at wholesale locations they are able to store products for distribution to retailers which reduces retailers storage costs. Wholesalers are able to store goods in large quantities which allow retailers to purchase in small quantities....   [tags: Marketing, Supply chain management, Sales]

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762 words | (2.2 pages) | Preview

The Issue Of Healthcare Reform

- Healthcare reform has become one of the most talked about and one of the most controversial issues in the United States and in Texas. There had been much discussion in the United States government about healthcare reform for the past few decades, but the intensity of the issue has become higher since the 2008 election cycle, when Barack Obama ran for president as the Democratic nominee and made universal healthcare reform one of his key platform issues and objectives. After he took office in 2009 after winning the 2008 election, he immediately made universal healthcare one of his main objectives and urged Congress to draft a law to overhaul the healthcare system (Smith)....   [tags: Health care, Universal health care, United States]

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1272 words | (3.6 pages) | Preview

What Are The Four Types Of Market Structure

- Market structure is defined by the number of sellers in the market, the buying and selling strength of these sellers and their ability to affect prices, the characteristics of the competition, the differentiation or otherwise of the products, and ease of entry into, or exit from, the marketplace. There are four types of market structure: • Perfect competition; • Monopolistic competition; • Oligopoly; and, • Monopoly. Perfect competition is characterised thus: There are many sellers, with no one organisation dominating the market, of identical products, selling at a price that is dictated by the market....   [tags: Monopoly, Oligopoly, Perfect competition]

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725 words | (2.1 pages) | Preview

Affordable Care Act Related Regulations

- If you like your health insurance plan, you actually might have been able to keep it this year. Fewer than 1 million Americans had their health insurance plans canceled for 2015 for noncompliance with Obamacare rules, according to a report by the Urban Institute and Robert Wood Johnson Foundation. The report, which called that number "quite small," suggests that in the latest enrollment season there was relatively little disruption of either the individual or job-based insurance market due to plans not meeting Affordable Care Act-related regulations....   [tags: Barack Obama, Health care, Health insurance]

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795 words | (2.3 pages) | Preview

Taking a Look at Adidas Stable

- Today, sport plays one of the momentous deeds in everyday attendance of people considering the globe, whether for those who actively give in it or just advocate and spectators. In most of the western states, this past of communal attendance is extensively delineated on and copied by the mass media. Sport attention has not merely come to be an outstanding entertainment, occupation and lifestyle, but additionally a solid firm as well. Adidas Stable is one of the renowned marketers of sports apparel and athletic shoes amid others....   [tags: marketers of sport apparel and athletic shoes]

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550 words | (1.6 pages) | Preview

Dispute Resolution Services for Customers

- ... The system helps to carefully review, build consumer trust in the marketplace; offer an expert, cost efficient, meaningful alternative to legal action and it provides a framework for the development of self-regulatory solutions to other emerging issues and public policy concerns (Council of Better Business Bureau, 2011, p. 5). Klein (2009) suggested that The Better Business Bureau was offering report cards to businesses, and a good grade that could differentiate a small firm from its competitors....   [tags: litigation, business, industry, solutions]

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572 words | (1.6 pages) | Preview

The Strategic Team : An Effective Strategy For Global Expansion For The Company

- The strategic team continues to work harder to design an effective strategy for global expansion for the company, more ideas, opinions, and suggestions from management to enhance and foster effective strategy (Winters, 2015). The easy will identify some considerations that needs to be aware for the business to remain competitive in China market, explain based on research and evaluation conducted if there is a chance for the business to be able to compete in China market, explain primary factor that led to the decision, analyze to someone who will dispute the position with position, and explain future modality and plans on evaluating the global marketplace respectively (Winters, 2015)....   [tags: Culture, Marketing, Strategic management]

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977 words | (2.8 pages) | Preview

Successfully Implementing Social Media Marketing Strategies in a Small Business Setting

- Introduction For much of recent history, small businesses have been able to survive by offering customer-centric services that their larger competitors cannot. There are several things that the “mom and pop shop” can offer that a larger storefront or organization historically can't match. One major advantage of smaller stores is more personalized customer service and a customizable shopping experience. In an online marketplace, the small business loses this advantage. Large corporations are able to respond to customer concerns immediately no matter what the time or where the customer happens to be through the use of social media....   [tags: strategic planning, technology applications]

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1282 words | (3.7 pages) | Preview

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