Your search returned over 400 essays for "market share"
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Specialists Create Market Efficiency

- Specialists Create Market Efficiency The NYSE should not abolish specialists. Both the NYSE and NASDAQ, however, need to realize that their relative trading volumes will continue to deteriorate as ECN's become more and more popular. The need for secondary and third markets will be diminished, however they still offer liquidity, so in some shape or form they will always be fashionable to certain types of investors. The current system established within NYSE is very old and outdated. For any single trade, a number of players must be involved....   [tags: essays papers]

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Starbucks New Market Entrance

- Starbucks New Market Entrance Starbucks strategic goal is to increase market share of the non-coffee drinker; they have begun by introducing an extension of a product line targeted to this segment. To ensure market growth, Starbucks has repositioned one of its current products, the Frappuccino line, this product has been extended to include 3 new flavors; Double Chocolate Chip Crème, Vanilla Bean Crème, and Strawberries & Crème, introduced throughout the summer months. Faced with the challenge of entering a new competitive market Starbucks must compete to retain brand recognition of its primary products, yet increase awareness of its new product line....   [tags: Business Strategy Analysis]

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1929 Stock Market Crash

- The 1929 Stock Market Crash In early 1928 the Dow Jones Average went from a low of 191 early in the year, to a high of 300 in December of 1928 and peaked at 381 in September of 1929. (1929…) It was anticipated that the increases in earnings and dividends would continue. (1929…) The price to earnings ratings rose from 10 to 12 to 20 and higher for the market’s favorite stocks. (1929…) Observers believed that stock market prices in the first 6 months of 1929 were high, while others saw them to be cheap....   [tags: essays research papers]

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US Auto Industry Market

- The U. S. auto industry's share of the market has experienced fluctuations over the past 50 years. These fluctuations have been caused by many reasons which include quality, price, and foreign competition. The Ford Motor Company, General Motors Company, and the Chrysler Corporation are the three largest manufacturers of automobiles in the world. These three companies hold nearly 75% of the market and produce over 8 million automobiles per year. The largest competitors of these three companies are Japanese auto producers that include Toyota, Nissan, and Honda....   [tags: Business Analysis Automobile]

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Efficient Commercial Services Market

- Efficient Commercial Services Market Commercial services are established all around the world and it mainly offers comprehensive, customized solutions to your international trade challenges and provides export promotion assistance through a variety of products and services. For example commercial services in the UK, promotes export of UK goods and services to strengthen the UK economy, maintain job security and create jobs protect and advocate for UK business interests abroad....   [tags: Papers]

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Market Structure

- Market structure is defined as the particular environment of a firm, the characteristics of which influence the firm’s pricing and output decisions. There are four theories of market structure. These theories are: • Pure competition • Monopolistic competition • Oligopoly • Monopoly Each of these theories produce some type of consumer behavior if the firm raises the price or if it reduces the price. The theory of pure competition is a theory that is built on four assumptions: (1.)There are many sellers and many buyers, none of which is large in relation to total sales or purchases....   [tags: essays research papers]

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Stock Market

- The Stock Market Past few years have been outstanding in many ways for the emerging Pakistan's stock markets. Karachi stock exchange (KSE) index witnessed the all time high by crossing the 2661 market, yet deeply plunging back recently, representing erosion of some 40 percent capital worth of the market. There were major inflows of foreign institutional capital....   [tags: Finance Economy Economics]

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Market Research

- Market Research Introduction Milo has been around since 1933. It is a chocolate malt flavoured beverage, which is fortified with several vitamins. Young and old love Milo simply for being energy- packed and its rich chocolaty taste. As a health food drink, it is full of vitamins and minerals. In fact, new improved Milo boosts optimum performance. This is what makes it different from its competitors who are; Ovaltine, Haulics, Lucozade, Nesqiuck and other chocolate drinks. Milo is available in 18g single serve sachets, 80g, 200g, 300g, 600g, 1kg refill packs and in ready-to-drink plastic bottles....   [tags: Business and Management Studies]

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Case Study of Market for Tuna Company

- PRICING To be able to understand how the four types of market affect pricing decisions we must first look at the factors considered when setting prices. As per discussion in class, competitors; consumer perception of price and values; market and demand all together contribute to the pricing decisions. According to the study of Economics these factors are present in the four types of market: Monopoly, Oligopoly, Perfect competition and Monopolistic competition. In monopoly, where there is only one provider of a product or service, the company controls the pricing decision....   [tags: Business Analysis]

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Mikes Fish Market

- Case Study Philips NV 1. Describe changes in Philips environment occurring during the 1960’s and 1970’s (a) Philips operates in a very competitive market domestic and internationally. There have been various changes over the last decade, with the emergence of the company from a position near economic failure to a well-known brand that is still lacking in performance. From the 1960’s onward, a number of significant changes took place. Due to the efforts of the GATT General Agreement on Tariffs and Trade barriers fell worldwide....   [tags: essays research papers]

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A Comparison of Two Monopolists in a Competitive Market

- A Comparison of Two Monopolists in a Competitive Market According to Webster , to have a monopoly is to have exclusive ownership, possession, or control. The following essay is an examination of Microsoft in comparison to this definition and another commonly known monopoly, Standard Oil. Also attention will be given to the necessary role of and problems with monopolies. Competitive Market vs. Monopoly A competitive market consists of many buyers and sellers. Markets thrive because an equilibrium price is established through natural competition and no single buyer or seller can affect that price....   [tags: Papers]

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The Determining Factors of Supply and Demand in a Market

- The Determining Factors of Supply and Demand in a Market Economics is the study of the production and distribution of wealth and how resources are distributed for the production of goods and services within a social system. Economics provides the language, principles and a way of thinking to help people unravel why they have to make choices. (www.google.co.uk) Throughout this assignment I am going to discuss the main factors that determine the quantities supplied and demanded in the UKmarket for shoes....   [tags: Papers]

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The Relationship Between Anarchism And Markets On Human Nature, Social Vision And Political Strategy

- Anarchism is known as an ideology of a different social order built on freedom, independence and unlimited by manmade law; the principle that all types of government place on violence, and are thus immoral, destructive and pointless (Goldman, 2002, pp.254). On the other hand, markets means a group of demanders and suppliers of product or service and the organization or arrangement by which they come together to trade (Hubbard et al. 2012, pp.382). In this piece of writing, this essay will argue that markets and anarchism are not incompatible, in other words, that is, markets and anarchism are compatible....   [tags: Capitalism, Economic system, Free market, Market]

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Market Structure Cartel

- A Cartel is a company with a very unique position with the opportunity to use a simple model to optimize price. It is an organization with a very desirable position in the world; very few companies can experience the opportunity to determine their own prices without loosing significantly market share. OPEC is considered a Monopolistic-Cartel type of organization. Firm's demand curve This type of structure has the advantage that while increasing oil prices may shift the demand curve. The model allows backstop technology and tariffs on oil imports; therefore, the imposition of tariffs to importing countries will reduce OPEC prices without affecting domestic prices....   [tags: Economics]

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Sports Nutritional Market Executive Summary

- Sports Nutritional Category – Executive Summary Over the past 5 years the market has seen an enormous increase in the sports nutritional product category. These products range from energy drinks and nutritional bars to diet products and nutritional supplements, and each day new products are being introduced into the market. With nutrition and taste being two of the most important aspects of the product, creating and maintaining products in this category is simplified. This has become one of the most exciting new markets not only because it is the beginning of a new wave of a product category but because the market and consumer base is large and ready to be tapped into....   [tags: Economics]

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Business Plan For A New Market

- ANS.7 When a company plans to enter a new market, they need to choose an appropriate market entry strategies so that their products can be acceptable quickly by the local market. For villa Maria, how to choose the strategy into China market is very important. Direct exporting Refers to the direct selling products to customers of the target market. Villa Maria can sell products to Chinese customers through the network or choose traditional direct exporting. In the whole process of selling, Villa Maria has a chance to contact with customers directly, exemption from other business shares with profits and understanding of Chinese customers’ needing easily....   [tags: Marketing, Pricing, Distribution, Economics]

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The Enlightenment and a Desire for a Free Market

- “Men desire to have some share in the management of public affairs chiefly on account of the importance which it gives them.” This famous quote by Adam Smith proves what people in the Enlightenment period wanted the most – free market economy and public services. Adam Smith was, in fact, a Scottish economist, who tried to influence the government and convince the ruler to fulfil people’s wishes and needs. Such craving for an “adjustable” trade, led to the first major economic establishment in the Enlightenment period, laissez faire, which banned the government from interfering with private trade....   [tags: economics]

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Consumer Pull : The King Of The Market

- Consumer Pull In Pre-Liberalization the manufacturer was the king of the market, all the power rested with the manufacturer. But in today’s market, consumer are the kings, this is mainly due to liberalization in consumer goods, industries, vanity product, consumerism and increasing wealth. All this change will be mainly seen in youths in metro cities. Consumers can be divided into two broad categories: • High income segment- The consumers who have high income gives lesser importance to their expenditure, For instance, Consumer with high income while shopping for his household products gives lesser importance in his grand total of his bill because it will not make him much difference in his p...   [tags: Retailing, Shopping mall, Product]

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Market Failure of the Taxicab Industry

- I. Overview of the taxicab industry The Taxicab industry plays a vital and large role in the U.S. urban transportation system, employing 233,000 drivers (United States Bureau of Labor Statistics) and providing transportation to millions of Americans each day. Taxicabs differ most substantially from alternative urban transportation systems, like busses and subways, as customers select the final destination, opposed to adhering to a predefined route. This flexibility is reflected in the higher price of taxicabs (Moore and Balaker) compared to other public transit services....   [tags: business analysis and strategy]

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How to Control Overfishing a Market

- Overfishing is seen as a too big amount being fished, the problem of the definition stems from the poor insight in the mechanisms that regulate recruitment Beverton et al. (1994) considered occurrences of overfishing when a stock was 1/50th of the abundant biomass. Schaefers (1954) approached the issue by looking at the catch and population growth rate. The catch rate is higher than the population growth rate, and the population growth declines. This occurs when fish are caught at too young an age such that the individuals achieve only a small percentage of their potential growth....   [tags: fishers, sea, transferable quotas]

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The Industrial Revolution And The Market Revolution

- The Industrial Revolution and the Market Revolution improved the lives of many Americans, who now lived in larger houses, cooked on iron stoves, and wore better-made clothes. Yet in the booming cities, the new economic order spawned distinct social classes: a small but wealthy business elite, a substantial middle class, and a mass of property less urban workers and poor wage earners. By creating a class-divided society, industrialization posed a momentous challenge to America’s republican ideals....   [tags: Working class, Middle class, Social class]

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Investing and Monitoring the Stock Market

- ... PepsiCo is comprised of multiple consumer segments in North America such as: Frito Lay, Quaker Foods, Aunt Jemima mixes and syrups, Aunt Jemima mixes and syrups, Quaker Chewy granola bars, Cap n Crunch and Life cereals, and Rice-A-Roni side dishes. The popular beverage segment includes beverage concentrates, fountain syrups, and finished goods such as Pepsi, Gatorade, Mountain Dew, Aquafina, etc. Since PepsiCo is worldwide, it has a handful of segments that provide consumer goods to various country and serves wholesale distributors....   [tags: personal experience, twitter inc, pepsi, amazon]

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Market Research And Marketing Trends

- Market Research and 2013 Marketing Trends MARKET RESEARCH Many companies face a dilemma today as they consider how to effectively promote and manage their products in the future. In order to create an effective marketing strategy, your company must conduct some basic market research to obtain a clear understanding of the future direction of your product or service platform. Market research does not have to be complicated, in fact, simpler is much better. No one understands their market and product attributes better than you, your research study needs to generate meaningful and relative information pertaining to both your short term objective and long term growth platform....   [tags: Marketing, Marketing research, Marketing strategy]

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The Philippine Real Estate Market

- As you will remember the political reforms of President Aquino’s “slowly but surely” and the “ daan na matuwid” statement has begun to bear fruit. The World Bank stated recently that Philippines economic growth showed a great aptitude. And it now started to have more individuals that have begun to risen their confidence in the economic market. Philippines is possibly be called as the “rising tiger of Asia” and possibly be dismiss as the “sick man of Asia”. The Philippine Real Estate market in totality moves up, so there’s still no signs of asset price bubbles in the property market....   [tags: Property, Foreign Investors]

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Elastic Demand : Market Comparisons

- Elastic Demand – Market Comparisons Elasticity from a demand perspective refers to the response of the demand for a good as it relates to the changes in the price. When the consumers are responsive to a price change of a good or service it means the demand is relatively elastic. Conversely, when consumers are less rseponsive to a price change a good or service this demand situation is described as inelastic. More specifically, our text defines price elasticity as “the relative amount by which the quantity demanded will change in response to change in the price of a particular good” (Miller p....   [tags: Supply and demand, Price elasticity of demand]

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Goblin market by Christina Rossetti

- ‘We must not look at goblin men’: Sensuous experience and religious vision in Christina Rossetti's "Goblin Market" Christina Rossetti's, 'Goblin Market' is one of the most controversial poems of it's time. Although she insisted it was meant to be seen as a childrens fairytale, many readers have interpreted it as an erotic poem, many seeing it as a warning for young women against the temptations of sex. The poem has many hidden inuendos. For example the Goblin's describe the fruit in a sensual way, “Plump unpecked cherries” (line 7)....   [tags: Literary Analysis, Goblin Men, Author]

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The 19th Century Market Revolution

- The 19th century market revolution was a period of dramatic socioeconomic development in the United States. According to Ronald Takaki, this “revolution” culminated in a boom of entreprenuership, ease of business, and an insatiable demand for labor that led to the racialization of minorities in the United States. After a stagnate economy in the late 1700s due to poor soil quality, the invention of the Cotton Gin by Elie Whitney jumpstarted the market by allowing tougher strains of cotton to be grown and processed....   [tags: United States, Mexican American, Mexico]

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The Market Process Is Today 's Most Valuable Tool For Meeting The Needs Of The People

- 1A. The market process is how a business identifies and satisfies consumer needs. The market is mankind 's most valuable tool for meeting the needs of the people because only a market understands the needs and wants of customers, and how these differ. They also understand the buying behaviour of customers and the nature of demand in the market. An example for markets meeting mankind’s needs is the electronic market. They provide an easier way for start-ups to enter a national market, particularly if the business has identified a small niche segment of that market....   [tags: Economics, Supply and demand, Consumer theory]

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Analysis Of Paramount Health And Beauty Company 's Universal Disposable Razor Market

- Paramount Health and Beauty Company’s (Paramount) upcoming introduction of their new product, the Clean Edge Razor, into the non-disposable razor market presents a number of issues and questions that must be answered in order to maximize profit. Paramount already holds two products in the non-disposable market, both the Paramount Pro and the Paramount Avail, with the Pro being positioned in the mainstream segment of the market and the Avail being positioned in the value segment of the market. The decision Paramount faces involves where to position the Clean Edge Razor....   [tags: Marketing, Shaving, Product differentiation]

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Mutual Fund Performance in Bull and Bear Market: The Case of Pakistani Mutual Fund

- Chapter 2 Overview of the Mutual Funds in Pakistan 2.1 History of Mutual Fund There are main two types of mutual funds are available open end and closed end funds for the Pakistani investors. Close End mutual funds are traded in stock exchange, directly every investor can buy or sell these funds in the stock market. Prices of these funds are determined on the basis of demand and supply of the shares rather than net assets value in case of closed end mutual funds. In 1962, Government of the Pakistan established open end mutual fund with the name of National Investment Unit Trust (NITL) commonly known as NIT....   [tags: Economics]

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The Coca-Cola Company: Market Based Management and Value Driven Management Strategies

- Introduction The Coca-Cola Company was founded in 1892. Since its inception, the organization has seen a steady increase in its market share over the years, and to this day has operations in over 200 countries worldwide. To achieve such success in its competitive market, Coca-Cola has employed sound strategies that have helped it become among the leaders in its industry. The Coca-Cola Company utilizes Market Based Management (MBM) techniques as well as Value Driven Management (VDM) techniques within the organization and in its market to help the firm sustain its stronghold of the market....   [tags: MBM & VDM Strategies]

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The Effect Of Advertising And Research And Development Expenditure On The Market Value Of A Firm

- I. Introduction Keith W. Chauvin and Mark Hirschey of the University of Kansas perform research on the effect of advertising and research and development expenditures on the market value of a firm. Current literature finds capital expenditures and termination of poor investments to have a positive impact on firm value while plant closures and liquidations have a negative impact. Research has also shown that a large factor to firm value is an announcement of a company to invest more in research and development....   [tags: Industry, Economics, Research and development]

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Analysis of the Business Environment of the Telecommunication Industry in India

- India is the second largest telecommunications market in the world with around 900 Million subscribers at present. Since its liberalization in 1994, the industry has seen considerable growth with enactment of different regimes and entry of new players. However, in the last few years, the industry has been affected by the constant regulatory disputes and intense business environment leading to price war. The objective of this study is to analyse the impact of New Economic Policy, 1991 on the Telecommunication (Voice) industry....   [tags: Policy, Market]

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Pepsi and Coca-Cola´s Difficulty Entering the Indian Market

- For many years, the rest of the world has assumed that India’s governing body is a closed minded regime, avoiding outside investments almost entirely, especially consumer good. This was an obvious obstacle for both Coca-Cola and Pepsi Co. when contemplating entrance into this new market. Although Pepsi had not attempted to enter the market before 1986, Coke had been there many years before, since 1958 but was forced to leave, in 1977, as a result of political actions and policies. This is an obvious example of how political actions and policies can affect, and have affected, the market for soft drinks in India....   [tags: Soft-Drinks, Culture]

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Strengths and Weaknesses of Nestle and Hershey in a Weak Japanese Financial Market

- The fact that Japan’s economy has been suffering from a recession for the last five years has not had much bearing on Hershey and Nestlé chocolates wanting to break into the Japanese market. Japan is no longer the third-largest economy in the world; Japan’s economic woes began in 2008 (Irwin, 2013). To break into the Japanese market these companies must understand the government and economic climate of Japan, while being aware of the taste and culture of the Japanese people. The Chocolate and Cocoa Association of Japan (CCAJ) reported in 2009 that Japan is the largest buyer of chocolate in Asia....   [tags: organizational analysis]

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Analysis of the Market Offer for Women’s Yoga Clothing of Lululemon

- Executive summary This report is aiming to analyse the special market offer “women’s yoga clothing” of Lululemon, what’s special about this product is that it is accounting for most of Lululemon Athletica’s sales. Women’s and Girls’ Wear Manufacturing Industry is expected to gain about $589.6 million in 2013-14, a little drop by 3.9%. The major participators in this industry are: • Nike, Inc. • Reebok • Adidas AG Lululemon is a public company that founded in Vancouver in 1998, which now becomes a top athletic apparel company in the world, especially for women’s yoga clothing....   [tags: athletic, apparel, industry]

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Market Entry into India

- INTRODUCTION The global hotel industry is currently thriving with business, encouraging new players to enter the market and compete for profits. To be successful, firms must look to expand into new markets to gain a greater share of wallet by leveraging core competencies to increase competitiveness. In 2007, it was evident that the global hotel industry had become highly concentrated in that “about 15 percent of the world’s hotel rooms [were] concentrated in the hands of 20 brands” (Papiryan). Research also indicates that the luxury hotel segment was experiencing a significant amount of growth in 2007 through the increase in hotel capacity and the introduction of new brands into the hotel m...   [tags: Information Technology ]

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A Single Global Market

- The clothing sector will be chosen in this case to determine whether it is operate in a single global market. “A single market involves eliminating all the barriers to geographically relocating goods and factors of production” (al-Ubaydli, 2014). Using the EU as an example of a single market and its definition would be “ Treat the EU as one territory where people, money, goods and services interact freely to stimulate competition and trade, and improved efficiency” (Europa, 2012). The meaning for globalization is the increase flows in the exports and import of goods, finance activities, investment in physical assets, movement of workers, technology and ideas across countries (note)....   [tags: International trade, Free trade]

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Ted 's Business Should Pursue A Market Penetration Strategy

- Market penetration Ted’s business should pursue a market penetration strategy. The company should grow its current products (bikes), and services (bicycle repairs) in its current markets. For example, he should strategize to increase his market share by at least 4% by end of year one, and 14% by end of year 5. He should focus on selling more to the existing, and new customers such as tourists and students Market development The company should expand into new markets. For example, during the low seasons, he can expand into new locations, countries with its current product, and service offerings Product development With its current customer base, the company can create a new product line that...   [tags: Enterprise resource planning]

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How The Top Ten Customer Base / Market At The World Of Search Engines

- Action Plan Google is already a powerhouse in the world of search engines, but there could be room for improving sales and the generation of revenue for the company. The first action would be to identify the top ten customer base/market that most of the company’s sales or contracts would come from. Once establishing the top ten customer base/markets, the company should then fig-ure out where and how it can better provide its services to this group. This could include market-ing strategies or plans to infiltrate key economic locations....   [tags: Management, Strategy]

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The Mobile Broadband Market

- To meet these needs, operators require extreme flexibility in their network and operations to satisfy their customers by responding with rapid time-to-market performance. In parallel, they need to see a drastic reduction in their total ‘production’ cost per bit. This has lead to the teams’ innovative development of the telco cloud. This has the potential to help operators meet all these needs. (nsn.com; 2014) By improving internal processes to gain competitive advantage, management rolled out ‘’I Own Quality’’ concept....   [tags: nokia solutions, network]

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Wal-Mart Future Stock Price Analysis

- Wal-Mart (WMT) is largest retailer is US and has significant market share in the international market. They are more focused into the future growth and in maintaining their current market position. Change in the economic condition and growing competition in the retail market, makes it challenging for the retail players in maintaining their market share and revenue growth as per their expectation. These factors are adding more pressure to the margins and revenue of the company. WMT’s expected growth in the earnings per share and dividend for the 4th quarter was not promising, there was only 2% increase in the dividends per share and EPS has slightly decreased (Seekingalpha.com, 2014).These fa...   [tags: Retail, Market]

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T, T. And, Roe, Tsr, And Tq

- Δ CEO Pay i,t = α + β Δ Shareholder Value i,t + µ Governance i,t + δ [X*Governance] i,t + ε i,t (4) Where Shareholders Valuei,t is not only proxied by market capitalisation, but also by ROA, ROE, TSR and TQ. Governancei,t is a variable including measures of ownership and board features of a given firm as detailed above; and [X*Governance]i,t is a vector of interactions between Shareholder Value i,t or performance i,t variables (represented by X) and a set of indicator variables equal to one when the value of a given corporate governance measure for a firm is higher than the industry mean, otherwise...   [tags: Stock market, Stock, Market capitalization]

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Xero: A New Zealand Company

- Business Description Xero is a public company specializing in accounting software for small businesses, it was founded in 2006 in New Zealand (Xero Story, 2014, para.2). The company uses the business model; software as a service by using cloud based accounting for its customers. After its initial success the company expended to Australia in 2011 followed by the United Kingdom and United States in 2012. Today it operates in more than 100 countries with 200,000 paying customers. The company employs more than 600 people around the world with its main headquarters based in Wellington, New Zealand....   [tags: Analysis, Market]

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Questions On Accounting Information And Capital Markets

- Question 1. 
You are given the diagram below. Explain what the diagram shows in relation to the module 1 topic on accounting information and capital markets. 
 . Answer 1. The diagram above is based on research findings done by Beaver, Clarke and Wright (1979) and Foster, Olsen and Shevlin (1984). It shows the magnitude of forecast error and the magnitude of share price reaction in the share market. The researchers on the basis of their findings found out that the results were consistent with the Ball and Brown (1968) study....   [tags: Stock, Stock market, Shareholder, Firm]

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Stock Market

- In the modern time, the competitive business world seems to be more serious than previously. The main aim of business strategy is creating the benefit in trade and also reducing some of its limitations. Furthermore, another strategy that is applied to the modern business world is to link the economic globalization such as in order to become a listed company on the stock market. We can see lots of advantages by listed companies compared to private companies such as financial stability or are more opportunities to do business....   [tags: Business, Trade, Marketing]

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How do firms penetrate an existing market?

- How do firms penetrate an existing market. Cadburys have to improve their levels of market penetration and also make more sales customers. Cadburys have improved their penetration which helps them to improve market share. It can increase in there market share which can create significant sales. Market penetration suggests a further penetration of existing markets with existing products. This will involve a strategy of increasing market share within existing segments and markets. · Market development is a strategy requires the producer to develop raw market segments for products....   [tags: Business and Management Studies]

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Stock Market Predictability

- I will now examine the effectiveness of the Book to Market ratio in predicting stock market returns. The Book to Market ratio is used to compare the book value and the market value of the firm. The book value is calculated by the firm’s accounting worth. The market value is determined by the market capitalization in the stock market. It is then found using the formula, Book Value of the firm / Market Value of the firm. Its purpose is to identify any securities that may be undervalued or overvalued....   [tags: Finance]

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What´s Market Research?

- Market research is a process which companies, industries and organisations carry out to gather, analyse and interpret information gathered from the market. Market research can research about a new product that is going to sell on the market or an existing product and get to know existing and future customers spending habits and their preference. Besides, market research also involves research on competitors business owner face. A successful market research is a market research that can collect accurate information from the market because accurate information help business owner to make the right decisions and thus it helps them to make more profit....   [tags: Companies, Profit, Information Collection]

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Airline Industry and Contestability Project What is a contestable market?

- Airline Industry and Contestability Project What is a contestable market. In a contestable market, there are one or a number of firms which profit maximise. In other words the number of firms is irrelevant. The key assumption to make here is that barriers to entry to the industry are relatively low, as is the cost to exit the industry. The existence of potential entrants into the industry will tend to keep profits to their normal level even in the short run, because existing firms will want to deter new entrants from coming into the market....   [tags: Economics]

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Segmentation/Target Market Strategy

- Segmentation/Target Market Strategy Market segmentation is the division of a market into different groups of customers with distinctly similar needs and products or service requirements (Croft, 1994). Its major purpose is to pull scarce resources and ensure that the elements of the marketing mix, price, distribution trends, products and promotion are premeditated to satisfy the particular needs of the different customer groups. City Grill’s main approaches to market segmentation, could include using the breakdown method where they can view the market as to consist of consumers who are in essence the same, having similar tastes, and so forth....   [tags: Marketing ]

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Marketing Analysis : The 4 Market Structures

- The 4 market structures in relation to the benefits and costs to the consumer and producer A market structure are the characteristics of a market that significantly affect the behavior and interaction of buyers and sellers (Cabiya-an, 2014). This essay will describe the 4 market structures; perfect competition, monopolistic competition, oligopoly and monopoly. I will compare and contrast the market structures in relation to benefits and costs to the consumer and producer. According to Sloman (2013), perfect competition is the most extreme market structure....   [tags: Economics, Supply and demand, Monopoly]

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The Basics of Buying Stocks and the Stock Market

- The stock market is a vehicle to invest money. It is where consumers buy and sell fractions of companies, and is referred to as stocks. A proven method to achieve wealth while keeping up with inflation, comprised of publically held companies who offer goods and services that are used by the general public daily. Companies sell stocks to public investors in a free and open market environment on a daily basis, which is an effective strategy to build a sound financial future. Stock investment means you are purchasing a share of the company, therefore the company’s success determines the value of your investment....   [tags: Informative Essay]

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Telecommunication Market Regulation

- 1. Introduction. Regulation remains one of most important interventions in a liberalised telecommunications market. As more players come into the market and competition increases, regulation becomes even more necessary to bring in sanity. Although there are many critical components of regulation, this paper will discuss the following three components: Licensing and Authorisation, Interconnection and Universal Access\service. 2. Licensing & Authorisation Licensing and authorisation is mode of providing permission to an operator to provide services to a particular jurisdiction....   [tags: Licensing, Authorization, Service]

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Core Values of the Whole Foods Market

- Forty-three years ago, Milton Friedman’s famous article, “The Social Responsibility of Business Is to Increase Its Profits”, was posted on The New York Times Magazine. The main argument of his writing is well summed in its title. Friedman’s viewpoint, “there is one and only one social responsibility of business-to use its resources and engage in activities designed to increase its profits …” (M. Freidman, 1973), has been the orthodox view in modern business world. Nevertheless, John Mackey, the co-founder and CEO of the world’s largest natural and organic supermarket---- Whole Foods Market, publicly disagreed with Friedman....   [tags: Social Responsibilites, Business, Profit]

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1567 words | (4.5 pages) | Preview

Market Potential Index : International Business

- Market Potential Index International business can be quite challenging and unsuccessful, if multinational companies do not look at the environment where they want to explore and invest. There are different aspects and market dimensions that can tell decisions makers if it’s convenient to invest in different markets. According to Global Edge (2014), “Global marketing has become more and more important over the years with the increasing trend of internationalization. Faced with too many choices, marketers have the challenge of determining which international markets to enter” (para....   [tags: Economics, Economic growth, Macroeconomics]

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1017 words | (2.9 pages) | Preview

World Wide Market

- Few causes can unite agriculture corporations, labour unions, and industrial lobbies, but anti-globalization is one of them. Economic globalization is the process of creating one world wide market through freer trade, flow of labour, and flow of capital. It is a phenomenon inseparable from today' economy, and is a trend that will continue for the foreseeable future. There is much discussion in the academic community about the political ramifications of economic globalization. However, I will be solely discussing the economic aspects of globalization and how it effects the prosperity and living standards of people around the world....   [tags: Globalization]

Term Papers
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Customer and Market Analysis of the Disabled Population

- ... Looking at the app myself it was clear to see why he was not a fan. The app was very boring, said simply it sucked. It was at that moment that I realized that I had the ability to solve a unique need in the marketplace. I can create simple, fun, and cheap apps for special needs children to learn and grow with. It also occurred to me that while these apps will be focused on a very specific market they may also have educational appeal with an even larger growing demographic, children in school....   [tags: assistive devices, apps, children]

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755 words | (2.2 pages) | Preview

Mutual Fund Cash Flows And Stock Market Performance

- Mutual Fund Cash Flows and Stock Market Performance* During the decade of the 1990’s through the year 2001 there were some major shifts in the deployment of investment assets. Based on a variety of measures, mutual funds grew dramatically as vehicles for investing in portfolios of stock. Specifically net cash flows into equity funds grew from $13 billion in 1990 to $310 billion in the year 2000.1 During that same period the number of equity funds rose from 1,100 to 4,395, while the number of accounts in those funds increased from 22 million to 162 million....   [tags: Economics Stock Investment Cash Analysis]

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1802 words | (5.1 pages) | Preview

IKEA: Target Market and Positioning Strategy

- IKEA: Target Market and Positioning Strategy When analyzing an organization’s target market, the first step is to understand the business and what they hope to achieve through their marketing strategies. Targeting and positioning strategies consist of analyzing and identifying segments within a given product-market, choosing which segment or segments to target, and developing and implementing a positioning strategy for each targeted segment (Cravens & Piercy, 2009). The company’s target market determines what customer group or groups the company wants to serve (Cravens & Piercy, 2009)....   [tags: improvements, strategies]

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1145 words | (3.3 pages) | Preview

Hgghcompany's Expansion into the Energy Drink Market

- Hgghcompany is looking to expand their portfolio into the energy drink market. Energy drinks were still a new concept at the time and were just what Dr. Pepper Snapple Group, Inc. needed to grow business. The expansion idea originated as part of a corporate business strategy to focus on opportunities in high-growth and high-margin businesses (Kerin 91). Expanding into other areas of thirst quenching will effectively increase growth and the presence of the company. Entering a new product under the company name can have some adverse effects on the company....   [tags: growth, competitors, consumers]

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The Stock Market's Impact on Our Lives

- ... At the start only twenty-four brokers were allowed to participate in trading. It wasn’t until 1817 that the New York Stock Exchange began to embody something close to what we know today. All of the 24 brokers established a constitution of rules with how the exchange must operate. These rules included everything from how one ’s self could lose their membership to fines for swearing. More importantly though they protected the integrity of the exchange with it’s’ regulations. The New York Stock Exchange has had its fair share of tragedies as well....   [tags: exchange, great depression, investors]

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1369 words | (3.9 pages) | Preview

The Effects of the Internet and the Global Media Market

- The creation of the internet dawned a new way of life for the world in which we live. The internet defies time and space and helps make communication easier and extremely fast, it also helps with networking and connecting people from all over the world making the global implications of the internet absolutely fascinating. Because of this new wave of technology people across the globe are able to communicate and do business with one another on a completely different level. This essay will seek to analyze the global media market the internet has created by researching the history of the internet, its move to a global stand and the global applications that it offers....   [tags: Information Technolgoy]

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1466 words | (4.2 pages) | Preview

Stock Market Crash as the Cause of the Great Depression

- What Was the Exact Cause Of The Great Depression. The United States Great Depression leads many people to believe different stories about what actually caused it. The Stock Market Crash in October of 1929 is often referred to as the beginning of the Great Depression, but did it actually cause it. The answer is that it was the spark that lit the flame of the Great Depression. The Great depression was a financial decline that started in 1929 and lasted through most of the 1930s. Its pinpoint was in North America and Europe, but plagued countries around the world (especially developed countries)....   [tags: American History]

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1213 words | (3.5 pages) | Preview

The Market for Illegal Drugs and The War on Drugs

- In 2009, former Secretary of State Hillary Clinton, while on a state visit to Mexico said something no other political figure had been courageous enough to admit at that point – that the war on drug is a failure. In her own words, she said: “Clearly, what we have been doing has not worked… our insatiable demand for illegal drugs fuels the drug trade and our inability to prevent weapons from being illegally smuggled across the border to arm these [Cartels] criminals causes the deaths of police officers, soldiers and civilians.” Taking a closer look at the economic forces that have been driving the supply end of this business as well as evaluating the economic costs of the war will give us a b...   [tags: economic costs of drug prohibition]

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1032 words | (2.9 pages) | Preview

The Footwear Market During the Early Centuries

- ... Keller, 2003). This means that a brand is differed from other brands and it is easily recognized by customers. As a result, customers are ready to pay extra money for the branded items (C. Pullig, 2008). Loyal clients recommend certain brands to their family members, friends and other social groups. Customers’ purchasing behaviour could be described by different purchasing approaches. Each customer has an individual understanding about purchase. Purchase approach is formed and developed during the lifetime since childhood of the customer, or can be spontaneous and based on emotions....   [tags: modern society, european footwear]

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Market Based Solutions For Global Poverty

- Market-based solutions to solving global poverty are inspired by the interrelated concepts of capitalism and neoliberalism. Such solutions are the dominant discourse in approaching global poverty, being endorsed by significant international actors including the World Bank and the International Monetary Fund. Theoretically, market-based solutions could potentially solve global poverty through their core aim of boosting a State’s productivity and overall wealth. However in practice, market-based solutions are not plausible solutions to global poverty because such solutions are inherently flawed for three reasons....   [tags: Poverty, World Bank, Capitalism, Africa]

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Impact Of Globalization On Global Market And Trade

- “From your point of view, has globalization changed global politics or in a negative way?” Globalization can be defined in different ways as follows; • “The acceptance of a set of economic rules for the entire world designed to maximise profits and productivity by universalising markets and production, and to obtain the support of the state with a view to making the national economy more productive and competitive; • Technological innovation and organisational change centred on flexibility and adaptability; the expansion of a specific form of social organisation based on information as the main source of productivity and power; • The dissemination of common cultural values, but als...   [tags: Globalization, Culture, Economics, World Bank]

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Tips about Investing in the Stock Market

- Warren Buffet once said “Risk comes from not knowing what you are doing” (Warren Buffett Quotes). With that being said, I would invest in for this project. First I looked at my old notes from my previous personal finance classes to see if I could find any tips about investing in the stock market. The result was learning that it is best to invest in companies with products you use on a daily basis and to see the long term stock prices of those companies. With that I started coming up with a list of companies whose products are used on a daily basis (see table 1)....   [tags: investment risk, stocks,money return]

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1187 words | (3.4 pages) | Preview

Expanding Social Media Into the Chinese Market

- Twitter is expanding its social media business into China. This report seeks to describe the potential problems of this expansion by analyzing Google, Yahoo!, and Microsoft’s mistakes after attempting to enter the Chinese market in 2006. According to Amnesty International (AI), an international human rights organization, the Chinese government has been violating the “fundamental human rights” of its citizens, and Google, Yahoo!, and Microsoft have been “complicit.” AI defines these human rights as being inalienable for all human beings....   [tags: Business Analysis]

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1220 words | (3.5 pages) | Preview

Using The 4 Ps To Market Ultimate Fighting

- How do you market violence. Can the general public be persuaded to look at unarmed combat as a legitimate sport. Through the course of the paper, I will discuss all the aspects of the marketing mix, and how they are utilized by the mixed martial arts promotion The Ultimate Fighting Championship. I will also discuss the effect of their current marketing stratagem, and the impact to their booming business. Marketing is a process of determining a consumer’s needs, devising a product or service to satisfy those needs, and trying to focus customers on the goods and services you are offering....   [tags: Sports Marketing UFC]

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1277 words | (3.6 pages) | Preview

Natural Gas Market Evolution in US

- ... Even though the interstate pipelines were regulated, the well head prices were not. In the interest of end customers, state governments started moving to courts seeking regulation of well head prices. In 1940s, Supreme Court stated that the well head prices will come under federal government’s purview, if the gas producer and purchasing pipelines were affiliated companies1. In this situation, FPC contended that if the natural gas producer and pipeline companies are unaffiliated, the gas well head prices will be competitive due to the market forces....   [tags: energy consumption, coal fields]

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Evidence Against The Efficient Market Hypothesis

- EVIDENCE AGAINST THE EFFICIENT MARKET HYPOTHESIS Over-Reaction and Under-Reaction As said before in the above segments, efficient market hypothesis is characterized as venture hypothesis which reflects all data publicly and privately. In this propelled time, organizations are changing their procedures and arrangements as indicated by the time interim to pick up benefit or esteem return and stay focused in the business sector. Some business can adjust and are adaptable to adjust new changes. Yet, some can 't as a result of their financial background, negligence to new data which can enhance their strategies to accomplish their objectives which leads to under-response with regards to market...   [tags: Investment, Fundamental analysis, Finance]

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707 words | (2 pages) | Preview

Google Glass First Hit The Market

- Everything invented is created because of a need. Concurring to Irving Fang, we’ve started out with the phonograph leading the way, followed by radio television, cable audiotape, VCRs, DVDs, Internet, laptop, tablet, IPhone and now we have Google Glass (Fang, p.148). Google builds products for profit entities and to meet people’s needs; for example, google mail. However, for all products and new forms of communication the process model plays as a guideline. It should involve a need, creator, medium, gatekeeper, law entrepreneurs and a market....   [tags: Google, Mobile phone, Bluetooth, IPhone]

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1590 words | (4.5 pages) | Preview

American Agriculture Needs a Free-Market System

- American Agriculture Needs a Free-Market System The words to the famous old children’s song “Old MacDonald Had a Farm” are due for a revision. The new lines should read “Old MacDonald had a farm . . . with a lawyer here, and an accountant there, and everywhere a new federal program and regulation.” Not quite as poetic, but definitely more appropriate. The current state of agribusiness consists of an incredibly complex mix of subsidies, price supports, and bureaucratic regulations that could confound the most knowledgeable business minds....   [tags: Argumentative Persuasive Argument Essays]

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2023 words | (5.8 pages) | Preview

Taking The E Commerce Market By Storm

- Amazon.com Taking the e-commerce market by storm, Amazon.com was founded in 1994 (Amazon.com). Bringing the company to life was Princeton engineering graduate Jeff Bezos. He first thought of the idea to create Amazon.com when he was simply searcing the internet. He first worked as an investment banker D.E. Shaw & Co. where he was looking for investment opportunities for the company. surprisingly, he found that the internet was growing over 2,000 percent per month (“Jeff Bezos the King of E-Commerce”)....   [tags: Amazon.com, Jeff Bezos, Electronic commerce]

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1054 words | (3 pages) | Preview

Employee Motivation At The Cutthroat Market Environment

- Today organizations are seeking the best employees to compete in the cutthroat market environment. In order to achieve their goals, they must have something to offer to their employees to keep them motivated. Employee motivation can come from management strategies, employee incentives, health, school, adoption assistance, and the more the company can offer the better and more valuable the employee can be. With that being said Best Buy might just have what most employees are looking for. Best Buy is considered to be one of the world’s largest consumer electronics retailers, with that being said more that 125,000 people are employed by Best Buy....   [tags: Employment, Management, Motivation, Best Buy]

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1218 words | (3.5 pages) | Preview

The Matrix Is Designed By Igor Ansoff

- The Ansoff Matrix was designed by Igor Ansoff. It is a growth based matrix with can increase market share and sales. The Ansoff Matrix classifies strategies whether they are new or existing markets or new or existing products. It includes 4 quadrants which are the Market penetration, Product development, Market development, and Diversification. The Market Penetration Strategy is aiming to achieve more sales in the existing market. There is no modification of the product but the organisation is seeking to increase revenue by either repositioning its products or promoting....   [tags: Marketing, Market penetration, Markets]

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705 words | (2 pages) | Preview

SURVIVING IN TODAY’S JOB MARKET

- The job market today is difficult for both employees and employers. It hurts emotionally and financially to lose a job, and it is equally painful to have to terminate someone. Both sides struggle. If you work for an organization that may be facing layoffs, being prepared helps. Below are some tips Begin by praying -- and often. Ask God to help you maintain a positive attitude and to keep your mind from flooding with negative, fearful possibilities. Do not allow your mind to play the theme of my family will go hungry....   [tags: Employment]

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1343 words | (3.8 pages) | Preview

The Environment Of L ' Oreal

- The environment of L 'Oreal is very competitive and progressive. The trends of consummation force the company to be always more innovative in the production of products, but also in the sale of these products. To continue to be the leader and to compete on the market, L 'Oreal must adopt new strategy in the future in balance with his customers and his environment. So, for the future, she must implement his strategies to continue and improve his efficacy and efficiency. To propose achievable strategies, we will use Ansoff matrix....   [tags: Marketing, Markets, Market penetration]

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735 words | (2.1 pages) | Preview

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