Your search returned over 400 essays for "Loyalty"
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Loyalty as Defined in the Odyssey

- Loyalty, as defined in the Odyssey seems to be the constant devotion to someone, the hopefully longing of their return and victory. Homer seems to value loyalty over many of the other human traits, as Eumaeus gets not only Homer’s famous “you” but his own book as well. The swineherd is not the only character that Homer uses to show loyalty, Penelope and Telemachus show unyielding faithfulness to Odysseus throughout the epic poem; as do many other characters even gods. Homer demonstrates the value he places on loyalty through the use of these characters with their devotion to Odysseus....   [tags: Loyalty, Odyssey, ]

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What is Customer Loyalty?

- Introduction Customer loyalty according to Loyalty Research Centre (2014) “can be defined as customers continuing to believe that one organisation’s product/service offer remains the best option. It meets their value purchasing decision”. Consumer Loyalty (2014) breaks this definition down to its simplest form by stating, “Consumer loyalty is all about attracting the right customers, getting them to buy, buy often, buy higher quantities and bring even more customers”. They go on to list five ways in which loyalty can be built (see figure 1)....   [tags: Loyalty Research Center, Product, Service]

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Training for Customer Loyalty: Pal’s Training Case Study

- Training for Customer Loyalty “Training is the systematic acquisition of skills, rules, concepts, or attitudes that result in improved performance” (Goldstein & Ford, 2002). Pal’s Sudden Service has focused their hiring practices on hiring the right people first, providing the best training possible and reinforcing training everyday. The investment in training has much more to do with the company other than low errors, reduced customer wait times, which lead to high customer satisfaction. The focus on training reduces employee turnover....   [tags: costumer satisfaction, profitability, loyalty]

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Marketing : Brand Loyalty, And Factors That Influence Your Own Competitive Advantage

- With the market gradually enriched, competitive brands are steadily increasing, consumers can choose from different brand. Many companies use brand to create and cultivate their own competitive advantage. This has become one of the main strategies used by companies in the international marketing competition. Brand loyalty is when consumers make purchasing decisions, they too many times to express the preference for a brand. It decides the value and influence of the brand, and affects the establishment of market position....   [tags: Brand, Marketing, Brand loyalty, Brand management]

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The Importance Of Loyalty And Loyalty Of Customers

- Case Analysis Loyalty is considered as an important factor for each type of business because it helps a business in different ways such as loyalty of customers boost the growth of business, improve the reputation of company, enhance sale including rewards, loyalty would provide vital market research and the most important thing customers would be more happy. In the case of Starbucks that organizes different loyalty programs for its customers to increase the loyalty of customers. Basically Starbucks try to reward its customers if they visit their company for coffee....   [tags: Marketing, Marketing research, Coffee]

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Loyalty Programs : A Loyalty Program

- Ninety percent of Canadians are enrolled in at least one loyalty program. Market research has shown that loyalty programs are growing to be very popular in today’s market. A loyalty program is a program offered by a company to customers, who make frequent purchases. Loyalty programs are of benefit to both the consumers and the business. The consumers benefit by receiving coupons, special access to sales and new products whereas the company benefits by gaining an abundance of knowledge about the consumers, through their purchasing habits....   [tags: Marketing, Customer service, Sales]

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Building Loyalty And Loyalty For A Brand Or Company

- Building loyalty to a brand or company is a challenge. A company must establish trust with its customer while also meeting his or her psychological needs. Once trust has been built, companies must resolve any ethical issues and obligation so consumers can continue to trust the company and its products and services. In addition, some individuals are more likely to be loyal to a brand or company compared to other people. To establish consumer loyalty, a company must determine how to meet all of these challenges....   [tags: Ethics, Business ethics, Baby boomer, Customer]

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The Concept of Loyalty

- Stated by the Merriam-Webster dictionary as “a feeling of strong support for someone or something “, Loyalty is a feeling universal to everyone. Whether it is loyalty to a relationship, or friendship, self loyalty, or loyalty to a team we all experience the “quality or state of being loyal” (Merriam-Webster). Loyalty in every aspect is significant in a relationship or friendship. When we think of being loyal in a relationship a hefty amount of situations comes to mind. Keeping confidences in our companion unquestionably, any information that is private should be kept permanently confidential....   [tags: friendship, relationships]

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Leadership and Loyalty

- “Success is the result of perfection, hard work, learning from failure, loyalty, and persistence” (Colin Powell). Striking the manifesting ideals of loyalty in English Literature reflects a strong sense of character in the tales of Beowulf, Hamlet, and King Arthur. Bound to the history of the medieval times, their loyalty to their people, church, and effect on modern day chivalry has made a large impact. The medieval times were always known for their concepts of knights, castles, the feudal system, and the chivalry that has been passed down through many generations that has created various stories....   [tags: kighthood, leader, gentleman, feudal system]

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Electronic Loyalty vs. In-Store Customer Loyalty

- E-Loyalty v Traditional In-Store Customer Loyalty: Has the maturity of online retailing influenced customer loyalty online in favour of offline retailing. Literature Review   Introduction The purpose of this literature review is to explore the current literature based on customer loyalty towards online stores, also known as ‘e-loyalty’, in comparison to the traditional in-store ‘offline’ method. Relevant literature will be evaluated and concluded based on whether online retailers have taken over the traditional shopping method and consumer’s loyalty is now referred to as e-loyalty, based on the favour of online shopping....   [tags: online, offline retailing, behavior]

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Loyalty Is Like A White Lion

- Loyalty is like a white lion, it is very rare; and if a person is ever lucky enough to find it hold on to because loyalty helps crates a bond that can last a life time. Loyalty is a concept that is clarified in different ways from many points of views. Loyalty is associated with other expression such as commitment, love, and dependability. Loyalty goes beyond more than just one area of one’s life and is important quality to have when it comes to family, friends, and relationships. Loyalty is love which is a concept that starts with family, growing up in a home with two older sisters’ loyalty was a must; although I was the baby of the three my loyalty was and still is strong with them....   [tags: Interpersonal relationship, Friendship]

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Theme Of Loyalty By ' The Kite Runner '

- Theme of Loyalty The theme of loyalty is widespread throughout "The Kite Runner". Hassan is a very loyal character in this story, he is loyal to his brother Amir this is demonstrated from the start he tells Amir “for you a thousand times over” often to mean he would do anything for Amir when the situation calls for it. Amir on the other hand is jealous and feels entitled to his father’s love and care, he does not understand Baba’s love for Ali and Hassan and as such he does everything to discredit Hassan and put himself on better grounds with his father....   [tags: Hazara people, A Thousand Splendid Suns, Taliban]

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The Role of Loyalty in The Odyssey

- Intro: There are a wide variety of themes present throughout the Odyssey, written by Homer. Be it hospitality, perseverance, vengeance or power of the Gods, loyalty is truly the theme that brings the whole book together. Being 10 years after the Trojan War, many have forgotten about Odysseus and his men as they constantly brave what the gods throw their way. This essay will be talking about Odysseus and Penelope’s mutual loyalty to one another, the loyal relationships between Gods and men and finally, the loyalty Odysseus’ men show for him until death....   [tags: Homer, Literary Analysis]

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Loyalty in Love in The Time of Cholera

- When one thinks of loyalty, they usually conjure up an image of a dog and his master; the dog, following and doting on its master, willing to give up its life to protect him. In the book, “Love in the Time of Cholera” written by Gabriel Garcia Marquez, many examples of Loyalty are shown. The book starts out with the character Dr. Juvenal Urbino finds out that his friend, Jeremiah de Saint- Amour has committed suicide and left Dr. Urbino a letter with his final instructions. Dr. Urbino dutifully skips out on Mass to make sure his friend’s final wishes are fulfilled....   [tags: Gabriel Garcia Marquez]

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The Conflict Between Loyalty and Greed

- Themes are often used to portray a deeper character insight. In Shakespeare’s King Lear, many themes seem to reflect a character’s values based off their decisions and actions. Specifically, these are conflicting themes of loyalty and greed, where the characters have mutual relationships between each other but oppose each others’ morals. This is seen through Cordelia and her sisters; Regan and Goneril, and their treatment towards their father, Albany and his brother in law Cornwall’s dealings regarding King Lear and Gloucester and lastly, Edgar and his half brother Edmund, with the actions towards their father, Gloucester....   [tags: Shakespearean Literature]

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An Analysis of Loyalty and War

- ... The Civil War itself was a clear example of how far loyalty something could affect people and even a country. The South had been mistreated by the North and many were ready to leave the union and form a new country but there were also those who did not want a war. Even the commander of the confederate army had wished to avoid war "I hope, therefore, that all constitutional means will be exhausted before there is a resort to force."(496) most people would be reluctant to wage war with a country they once called their own....   [tags: American Civil War]

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Student And Stakeholder Loyalty At School

- Student and Stakeholder Loyalty Stakeholders of schools come in all different forms. The loyalty that these stakeholders show towards the school impacts the school in many different ways. Educators show their loyalty to the school differently than that of a local business or parent of a student. Educators will put in longer hours, staying after the final bell and coming in early before school. The educator maybe tutoring students, attending committee meetings or coaching an extra-curricular activity for the school....   [tags: Education, High school, School, Teacher]

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Antigone: The Theme of Family Loyalty

- The notion of honor and justice is prevalent throughout all types of literature. In Greek culture, honor is essential for creating a solid foundation within a society and family. Honor will follow you until the day you perish, and beyond. The honor for men in Greece is spiritual in that loved ones show respect to the deceased by giving them a proper burial. Nevertheless, when a man acts upon betrayal of the city, that man looses the privilege to die in such honor. This is evident in the life of Antigone when her two brothers, Polyneices and Eteocles, both die at each other’s hands at war when deciding the ruler of Thebes....   [tags: Sophocles’ Antigone]

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Consumer Loyalty And Attraction Of Advertising

- One in three women will not leave the house without a complete face of makeup applied. They use about six to eight beauty products every morning and spend about 20 minutes a day applying them. Totaled, this equals over a year of a woman’s life. On average, women eighteen and older spend about one hundred and forty four dollars a year on beauty. The annual expenditures worldwide for cosmetics is about eighteen billion, making beauty an extremely lucrative market. With thousands of different cosmetic brands, the competition is very heated for consumer loyalty and attraction of new customers....   [tags: Cosmetics, Human skin color, Beyoncé Knowles]

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The Pledge Of Loyalty Among Students

- As a current college student, I have routinely said the Pledge of Allegiance in school for the past twelve years. The pledge, as I recited, included the words, “…under God,” which caused controversy among those honoring the pledge. The Pledge of Allegiance is a patriotic pledge to our country, although my opposers say that by encouraging students to recite the pledge in schools, we are encouraging the belief of God. The pledge is not a religious reading and is only encouraged for the means of establishing patriotism among students....   [tags: United States]

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Loyalty in Romeo and Juliet

- Romeo and Juliet- Loyalty Loyalty plays a big part in Romeo and Juliet. Ties of loyalty are woven throughout the play, binding certain characters together. The main theme is the feuding families of Romeo and Juliet that holds an “ancient grudge” against each other: the Montague’s and the Capulet’s. Romeo’s family and friends despise Juliet’s family, the Capulet’s, and as the play progresses you will find them defending each other in the face of an enemy. Romeo and Juliet have to defy their parent’s expressive wish not to see each other, and accept the consequences of their forbidden love....   [tags: Shakespeare, Literary Analysis]

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The Knightly Code of Loyalty

- The Knightly Code of Loyalty is reflected in the modern book Breaking Dawn and the modern movie A Bug's Life. In Breaking Dawn, loyalty is reflected through Jacob Black who remains loyal to his wolf pack, the Cullens, Bella, and his true love, Renesmee. Loyalty is the feeling of devotion one holds for ones country, creed, family, and friends( It is remaining faithful to what you believe in. In King Arthurs time, the knights followed strict rules of chivalry, honor, bravery, and loyalty....   [tags: Literary Analysis ]

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Application Of Customer Loyalty Programs

- Application of Customer Loyalty Programs to Reduce Churn Drivers Within the service industry many key factors can influence the outcome of any corporation’s success. But the single most important aspect that influences their day to day opportunities is customer loyalty. Many corporations have needed to come up with ideas that allow them to create ways to keep their consumers. One of the ways was the creation of customer loyalty programs. Corporation such as Shoppers Drug Mart a pharmaceutical retail brand has introduced their Optimum card to create a rewards program....   [tags: Shopping mall, Retailing, Incentive]

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A Tale Of Loyalty, Not Tragedy

- A Tale Of Loyalty, Not Tragedy “Not that I loved Caesar less/but that I loved Rome more” (3.2.23-24). The play, Julius Caesar, by William Shakespeare tells the story about a group of senators that conspire to assassinate Rome’s beloved leader, Julius Caesar. Caesar’s closest friend, Marcus Brutus, joins the senators and leads them as they get ready to attack. Brutus makes an excellent and effective leader because of his great leadership qualities such as patriotism, truthfulness, compassion and nobility....   [tags: Roman Republic, Augustus, Julius Caesar]

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Ethics And Loyalty Of Rob Elliot

- “When it comes down to it, character is really all you have” Rob Elliot said as he addressed a lecture hall full of Hospitality students. The students nodded as they listened to him tell personal stories about times he had struggled with ethics. Rob Elliot has been the vice president of government relations for MGM Grand for 15 years. He presented a well thought out, interesting lecture about ethics and how to ensure you stay true to your morals in the business world. Elliot had several examples of true and tested ways to make sure you’re not blurring the line between ethics and loyalty....   [tags: Ethics, Morality, Question, Moral psychology]

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The True Value of Loyalty

- ... One of the book's most important quotes is “For you a thousand times over” (67, 371) which Hassan says to Amir, then later Amir himself repeats it to Sohrab. This is the sentence that Trinter 2 drives Amir through his long journey to find his better self. Without Hassan and his endless loyalty constantly in the back of his mind, Amir could not have completed his journey to do what he should have a long time ago. He should redeem himself while his best friend is still alive, or even while they were children....   [tags: Hosseini's The Kite Runner]

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Advantages of Maintaining Employees' Loyalty

- In the past 20 years, the technology has been improving as well as the behavior of human. Another change that has been significant enough in the workforce is the generation. Since the baby boomers is reaching the retirement ages, the workforce changes its face. During the change of the pace there are many issues regarding the younger generation. Though, the unprepared new labor force brings another issues to the most company. As the new age begin, the company is struggling with the high demand of spending and low output level from the employees....   [tags: motivation, rewards and punishment]

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Customer Loyalty And Customer Value

- This essay will concentrate about an interview on an article about, ‘How Xiaomi Relies on Its ‘Family’ of Customers’ by Rebecca Blumenstein and Barra, Xiaomi’s global vice president. Xiaomi is one of China’s new based enterprise that engaged in the field of technology, such as handphones, portable chargers, camera, fit tracker band and many more. It managed to develop rapidly since it first launched, especially their handphones. This essay will discuss about the success of Xiaomi’s handphones that happened because of their connection with the customers and how it can achieve much money by selling low-price goods....   [tags: Good, Customer, Consultative selling]

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Bad Burning and Family Loyalty

- “Barn Burning” and Family Loyalty William Faulkner’s narrative “Barn Burning” highlights one of the most complex humanistic behaviors that has endured the test of time and is still relevant today. All cultures throughout history have placed an emphasis on familial loyalty to some degree or fashion and for the majority of people the bonds shared with those to whom one is directly related to are perhaps the most sacred and binding relationships in a person’s lifetime. One’s immediate family plays a strong and direct role in shaping and molding individuals into who they are and what they will become in the future....   [tags: William Faulkner's narrative, literary analysis]

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Review: Loyalty and Legislative Action

- ... This set the stage for the Lusk Committee in 1919-1920, which clearly degenerated quickly into a good old fashioned witch hunt, that as Chamberlain asserts, “violated almost every canon of responsible conduct....ranged recklessly of individual rights...with wanton disregard for such fundamentals as separation of powers and due process of law.”(203-04) Chapter two looks into the events of the 1930's in the Empire State. Lawmakers passed the 'Ives Loyalty Oath Law' in 1934, that specifically required teachers and school administrative personnel to swear they were not members of the communist party, nor advocated communism or other ideals subversive to American democracy....   [tags: New York state legislature]

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Customer Service And Loyalty Management

- Networking platform that’s revolutionized the very concept of messaging services. While WhatsApp’s powerful features - like instant messaging & sharing, automatic contact addition, and WiFi operation - had already popularized it with the masses, its recent acquisition by social-media giant Facebook has made it the most talked-about mobile app around the globe. An end user needs only a smartphone and internet service—either your mobile carrier or WiFi—to use this innovative cross-platform application that instantly connects them to friends and family....   [tags: Customer relationship management, Marketing]

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Customer Loyalty And Brand Recognition

- The Home Depot has a respectable market share in the home improvement retail industry as they hold the number one spot. Their consumer loyalty and brand recognition is responsible for much of the success The Home Depot has experienced. The Morning Consult Brand Index is a tool that indicates brand strength of companies based on U.S. consumers. This strength is determined from the ratio of favorable/unfavorable impressions of the company brand. The Morning Consult Brand index rates The Home Depot as A+....   [tags: Strategic management, Brand, Marketing]

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The Best Part Of Loyalty

- It’s funny I never have ever try to contact some one that I have broken up with, I guess I broke my rule but I 'll say it won 't apply in your case since you broke up with me. You know that the best part of this is that you made me feel something and it was big and I wasn’t even prepare and the best part is that I plan everything since you know the most about me than any one on this world I expect you to know this. I knew that you could back off and not get married or even cheat on me, that’s why I treated you the way I did when I was deploy and that would be to test you, test the only thing that matters to me and that’s is loyalty....   [tags: English-language films, Debut albums, Family]

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Increase Employee Satisfaction And Loyalty

-            The objective of paying our employees is to increase employee satisfaction and loyalty. Northwestern sends too much on recruiting and education to see a majority of its employee leave before they are able to have a full career as a financial advisor. By paying their employees northwestern is able increase employee productivity, increase the employee’s lifespan at the company, which will increase the number of clients northwestern will have as well. Sales reps salary in the first year is 70,000 and commission is capped until, they exceed the sales revenue in $70,000....   [tags: Board of directors, Fiduciary, Insider trading]

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Employee Loyalty And Job Satisfaction

- • Job stress has doubled. • Employee loyalty and job satisfaction has dropped. • Percentage of Indian employees working for more than 50hours has grown from 10 percent to 25 percent. • Most working employees have dependents, whether children, aging parents or both to look after them. • Absence in the work due to work life conflict have doubled in the past decade. • Workers with high work life conflict miss twice as many work days as those with moderate conflict. • The cost to recruit new staff person has been estimated at one to three times the annual salary of that position of an employee....   [tags: Working time, Employment, Full-time, Part-time]

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Loyalty in "King Lear"

- Loyalty is being faithful to commitments and obligations. On the other hand there are many ways to display loyalty. One can be loyal to a person, political party, country, religion, or cause. The list is seemingly endless. William Shakespeare’s play King Lear exhibits many forms of loyalty, but one that shines particularly is loyalty to ones selfish needs. However there is a limit to loyalty which most over look. The characters Cordelia, the emotional King Lear, and the vile Edmund all manifest their loyalty to their own self, and all meet their demise....   [tags: Shakespearean Literature]

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Loyalty by Yulia Drunina

- ... Reading this, people can assume that she is attached to Russia with every fiber of herself. The mood that Yulia wants the reader to feel is sadness mixed with a bit of joy in the beginning. Throughout the poem she describes place she lives in as a peaceful place fading away through time. She wrote something that would translate to “Even if you disappear or change into something else, I will still always be attached to your old self.” This makes the reader feel the sadness of leaving something you are so attached to (Drunina, 1946)....   [tags: poem report and analysis]

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Factors Influencing Customer Loyalty

- Research shows that one of the biggest challenges nowadays for the organisations operating in the restaurants and service industries is to provide and maintain the satisfaction of their customers and ensure the brand loyalty (Mumel & Snoj, 2007). It is important for a company to understand what is expected of the company from a customer perspective, and the level to which the company is meeting this expectation. There are two themes that must run parallel to each other when delivering a quality service (Szwarc, 2005)....   [tags: brand, satisfaction, service]

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Where Is Your Loyalty?

- Where is your Loyalty. Othello is a play based on a woman named Desdemona who marries Othello against her father’s wishes. Her father Brabantio tells Othello “ Look to her, Moor, if thou hast eyes to see: She has deceived her father, and my thee.” Meaning if she has lied and went against my wishes, then she most likely will you in the end. So ultimately when the handkerchief Othello had given Desdemona when they got married came up missing, he remembered what Brabantio had told him that day. He instantly does not trust her and believes she is messing around with Cassio, which is Othello’s Lieutenant....   [tags: Othello, Iago, Marriage, Desdemona]

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IKEA and Loyalty Cards

- ... Kamprad experimented withadding restaurant to the store so that customers could relax and refresh when shopping. The restaurant was hit and, it became an integral feature of all IKEA stores. In 1965, IKEA opened its first store in Stockholm. By now, IKEA was generating the equivalent of $ 25 million and hadalready opened a store in neighboring Norway. IKEA experimented with a self service pick upsolution, allowing shoppers to enter the warehouse, load flat packed furniture on to trolleys and then take them through the checkout....   [tags: cost effective, home products]

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Customer Loyalty

- The Customer loyalty has been a major and unanimously acknowledged as a valuable asset in competitive markets according to Srivastava, Shervani, & Fahey, 2000. As a result, it becomes more important to give power to in loyalty panel particularly when the consumers faces very low switching or moving cost to other product or service, because they are not locked in by a contract (Shapiro & Vivian, 2000). It is also become important in competitive markets due to availability of more lucrative and easily available options....   [tags: Business, Customer Relationship Management ]

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The Nature of Loyalty

- The Nature of Loyalty In the play King Lear, Shakespeare presents the reader with many negative views of society, and of human nature. One of the few bright spots in the play is Kent, a very loyal and honest man. Through Kent and his actions, Shakespeare shows the reader the nature of true loyalty. Kent's nature is evident from the very first time he talks to Lear. Lear has begun to detail his disappointment in Cordelia, and announce that he will not be providing her with a dowry. Kent interrupts Lear's speech with a cry of "Good my liege" (Shakespeare 17)....   [tags: English Literature Essays]

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Customer Loyalty

- Introduction Consumers have many choices when air travel is required. Therefore, to be the consumer’s first choice, a company must do everything in their power to gain customer loyalty. Southwest Airlines is a leader in creating customer loyalty, progressing to creating customer evangelists. The four leading factors in creating this customer loyalty are durability, affordability, customer relations, and corporate citizenship. The first two, durability and affordability, speaks to the economic concerns of the consumer, while customer relations and corporate citizenship speaks to the psychology or experience of the consumer....   [tags: Southwest Airlines, Airline Industry]

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Customer Loyalty and Customer Satisfaction in a Hotel

- Customer satisfaction index 1. Safety: Personal safety, Protection safety and Storage safety 2. Convenient: Help unload luggage, Quick checkout, Alternative way of consumption and appropriate reimbursement bills 3. Private: Quiet rest environment, Secret receive a visitor and Hidden gifts distribution method 4. Respect: Initiative to say hello, Call the office and Help them call a car, etc. Customer loyalty: Customer loyalty related to the degree of customer satisfaction, it is a quantitative concept....   [tags: hotel manager, safety, storage]

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Employee Loyalty Argument By Ronald Duska

- For this essay, I will evaluate the Employee Loyalty Argument derived from ‘Whistleblowing and Employee Loyalty’ by Ronald Duska. I will argue that this Employee Loyalty Argument is deductively valid but is not deductively sound because premise 2 is false. I will justify my claims that premise 2 is false by arguing about how it is rational for employees to expect their companies to recognize and fulfill a duty of loyalty to their employees if the employees also have a duty of loyalty to the companies that employ them....   [tags: Argument, Logic, Validity, Employment]

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Loyalty in Animal Farm by George Orwell

- ... Furthermore Atticus is so devoted that he is stabile to Tom’s case even though the threats from the community continue to pour forth and become more intense. The point of view, being narrated by Scout in first person allows the reader to see the loyalty portrayed from the perspective of an innocent little girl. This is important because had it been from the perspective of someone else the reader would not have been able to experience the effect it had on Atticus from a first hard perspective of his daughter....   [tags: communism, rebellion]

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Student and Stakeholder loyalty of East Memorial

- East Memorial is an elementary school consisting of grades K through fifth. The school is a part of Weld County School District Six (WCSD 6). The following information will identify how WCSD 6 and East Memorial Elementary School (EMES) build and keep stakeholders loyalty. This is an important part of any school organization. According to Baldrige, one organizational goal should be “…achieving such a degree of loyalty that the student or stakeholder will advocate for your organization and your programs and services” (2012, p.39)....   [tags: Education]

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Theme of Loyalty in Homecoming and The Hunger Games

- Loyalty is like glue, since it keeps the camaraderie in a relationship intact. If someone breaks the loyalty, then that trust and camaraderie are damaged as well. But yet, one can remain loyal without sacrificing one’s needs or desires. Examples of this have often appeared in modern day literature. For example, take the Tillerman siblings from Cynthia Voigt’s novel, “Homecoming.” In this novel, the oldest sibling, Dicey, has to take care of her three younger siblings after their mother deserted them in a mall parking lot....   [tags: Literary Analysis]

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Family and Loyalty in 17th Century Plays

- Family and loyalty are popular themes in literature and are often the focus of plays. While at first glance, Moliere’s Tartuffe and Racine’s Phèdre seem different, considering that the first one is a comedy and the second is a tragedy, at its heart, the two plays have very similar family structures and their stories are driven by loyalty or the absence of it. Even though the plays introduce two families that are centuries apart, Phèdre takes place in the Antiquity, while Tartuffe is set in the 17th century, yet both of these families are patriarchal and immense loyalty surrounds the two fathers....   [tags: marriage, decisions, feelings]

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Study Design for Customer Loyalty to Restaurants

- A methodology is written to ensure that the findings created from a study are reliable and valid to ensure that the correct research instruments are utilised (Marczyk et al., 2010). The purpose of this chapter is to detail the process of this study to achieve the aim and objective using a combination of primary and secondary research methods. It is found that a large range of literature regarding the topic of brand loyalty and customer satisfaction. However, there is a shortage of literature within the specific fast food industry....   [tags: satisfaction, plan, research]

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Customer Loyalty Program: Chapter 1

- ... 2. What is the customer behaviour towards the loyalty program in terms of: 2.1. Discount; and 2.2. Loyalty Card. 3. What is the level of customer loyalty on shopping malls; 4. Is there any relationship of customer program to customer loyalty on shopping malls; and 5. Is there significant difference in the customer loyalty when evaluated according to their profile. HYPOTHESES Ho1The null hypothesis of the study was tested at 0.05 level of significance states that there is no significant difference in the customer programs to the customers’ loyalty when evaluated according to their profile....   [tags: problem and its setting]

Term Papers
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Improving Loyalty Program Efficiency and Differentiation

- Introduction Theoretical, managerial, and empirical knowledge are investigated in order to improve loyalty programme efficiency and differentiation. To understand how economic, hedonist, relational, convenience, informational rewards increase or decrease customers’ perceived program benefits with loyalty based on individual shopping reference. From the loyalty programmes, the members may value from monetary and non-monetary rewards. This research is to investigate the influence of consumer’s action towards loyalty programmes....   [tags: rewards, intrinsic, economic]

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The Enduring Loyalty, Love, and Compassion of Eumaios

- ... At this point, Eumaios does not know the true identity of the “wanderer.” He thinks the person merely needs his assistance. Not even knowing the person’s background, Eumaios benevolently invites the stranger into his home to give him food and shelter. In this same book, when the Odysseus beggar goes to sleep, “His own host threw over him / a heavy blanket cloak, his own reserve / against the winter wind” (616-8). Eumaios simply regards the needs and comfort of his guest over that of his own, as he thoughtfully places his cloak on the Odysseus beggar and decides to brave the cold winter weather....   [tags: Homer's Odyssey, character analysis]

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848 words | (2.4 pages) | Preview

Commitment And Loyalty : Elizabeth And John Proctor

- a) Commitment and Loyalty: (Elizabeth and John Proctor) Elizabeth still showed loyalty to John even though he cheated on her. When Elizabeth became suspicious of Proctor when he said he was alone with Abigail, Elizabeth was still committed to him. On page 61 Elizabeth says she does not judge John and she thinks he is still a good man, despite the affair he had with Abigail. (Abigail and the girls) Abigail was the leader of the girls and had them manipulated into being loyal to her. On page 120 Abigail and the girls put on a performance to convince the court that Mary Warren bewitched them....   [tags: Salem witch trials, The Crucible, John Proctor]

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1061 words | (3 pages) | Preview

Characters, Loyalty, and Violence in Hinton's The Outsiders

- ... Johnny and Ponyboy make it to the church without being seen, they clean the church up a little bit so that they could have a place to lay at night because it was filled with broken glass and had rats everywhere. Johnny and Ponyboy spend the whole week smoking cigarettes, eating baloney and going around the grocery store to kill time until they heard back from the other boys that everything is ok and they can go back home with them. Dallas comes a week later to Johnny and Ponyboy and tells them that everybody knows about the murder that happened at the park between the Socs and the Greasers and that they will fight tomorrow night (Hinton 51)....   [tags: character and story analysis]

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1875 words | (5.4 pages) | Preview

British Women: An Example of Modesty and Loyalty

- Women in the United Kingdom have fought very long to get their rights respected and accepted in general throughout history. The women of today that are known as leaders and preachers of human rights of today, took a very long path of walking towards tolerance, freedom, fair and equal treatment. Discrimination was a major issue back in the sixteenth century, and there was a very big difference put between the men and the woman. Females had absolutely no right of owning anything. They just lived to satisfy their husbands and take care of the family household....   [tags: protection of rights, human rights]

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1110 words | (3.2 pages) | Preview

Factors Affecting Customer Loyalty Programs

- In 2012, Boonying Kongarchapatara & Randall Shannon in their paper, ‘Investigating the Effectiveness of a Loyalty Program Through the Relationships of Program Design, Implementation, and Customer Loyalty’ emphasize on the factors which affect the customer loyalty programmes through their design and implementation phases. The study focusses that a well-designed structure of the loyalty program helps in gaining a strong hold on customer loyalty and makes a positive impact on the minds of the customers....   [tags: relationships, management, marketing]

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1703 words | (4.9 pages) | Preview

Family Loyalty Versus Love Life

- Family Loyalty versus Love Life A feud within yourself is sometimes worse than having a conflict with another person. Not like debating on rather a dress makes you look fat or not; more like if you should follow your heart or to be obedient to your family. Now, outside looking in you may think this is an easy decision to make but to a delicate, fragile, and beautiful young lady it is not. To be more specific this beauty goes by the name Ophelia, she plays as the lover of Hamlet in the outstanding playwright Hamlet....   [tags: Hamlet, Characters in Hamlet, Gertrude, Love]

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832 words | (2.4 pages) | Preview

Loyalty Of Employee

- Different cultures place varying values on loyalty to the employer. In some countries, most notably in Asia, there is a high degree of loyalty to one company. However, in most European countries and the United States, loyalty at ones employer is not highly values; instead it is considered more rational and reasonable for an employee to change jobs whenever it is warranted to achieve the optimal overall career. Both of these positions have advantages and disadvantages. In cultures that value loyalty to the employer, a kind of family relationship seems to develop between employer and employee....   [tags: essays research papers]

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336 words | (1 pages) | Preview

Importance of Loyalty in the Epic of Gilgamesh

- Loyalty in The Epic of Gilgamesh The ancient Mesopotamian writing, The Epic of Gilgamesh, gives readers insight into the traditions and customs of the people who wrote it. Like all epics, The Epic of Gilgamesh is the story of a heroic national figure: this epic gives the story of the life of Gilgamesh from his birth as two-thirds god, one-third man to his death. Throughout the epic the importance of loyalty is addressed. In The Epic of Gilgamesh readers see that loyalty is the most important aspect of a Mesopotamian relationship and that there are always consequences for violating trust....   [tags: Epic Gilgamesh essays]

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575 words | (1.6 pages) | Preview

An Analysis of Loyalty in Greek Dramas

- An Analysis of Loyalty in Greek Dramas Murder, corruption in government, religious zealotry, and revenge of scorned lovers are themes that run rampant through many Greek dramas. However, in the plays Medea, written by Euripides, and Antigone, written by Sophocles, such themes reach an almost unprecedented levels. The plays follow women driven to extremes by what she feels is great injustice. The two women, after whom the plays are named after, fight against the offense and demand respect from the men they deal with....   [tags: Greek Play Drama]

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1820 words | (5.2 pages) | Preview

How to Sustain Customer Loyalty towards Brands

- The cut throat competitive era has put every company on its guard. They are well aware of the fact that customers tend to be very disloyal. The focus on the customer retention and loyalty has been increased because companies are realizing the dire importance of customer loyalty and they are focusing more in retaining the customers (Hill & Alexander, 1996). According to Kumar and Shah (2004) the brand loyalty is one of the most widely studied marketing concepts by the researchers and it is also the most implemented marketing initiative by practitioners....   [tags: Business, Marketing]

Term Papers
2257 words | (6.4 pages) | Preview

Loyalty Shown In The Odyssey

- Loyalty to family, community, and the gods is an important quality in the lives of ancient Greek citizens. These qualities are clear demonstrated in The Odyssey through Penelope, Telemakhos, and Odysseus. Penelope shows her loyalty in several ways. She shows loyalty to Odysseus by waiting for his return for twenty long years. She did not choose a suitor until she knew for sure that Odysseus was dead. To delay the decision of choosing a suitor, Penelope said she would marry a suitor after she had finished weaving her shroud....   [tags: essays research papers]

Good Essays
478 words | (1.4 pages) | Preview

Customer Satisfaction, Customer Retention And Customer Loyalty

- In this section, theoretical background regarding the current issue will be given. In this case will be explained the customer metrics: customer satisfaction, customer retention and customer loyalty. All these metrics are very important terms of sales and profitability of the company. (J.Best, Market Based Managment, 2014) CUSTOMER SATISFACTION Customer satisfaction is a key customer performance metric for any customer-focused organization. The percentage of customers who are “very satisfied,” as opposed to simply “satisfied,” and the percentages who are dissatisfied have a significant impact on profits....   [tags: Marketing, Consumer behaviour, Customer service]

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998 words | (2.9 pages) | Preview

Fate, Loyalty, and Law in Antigone

- Fate, Loyalty, and Law in Antigone The play Antigone by Sophocles is a play like no other. There are three major themes or ideas which have a very important role in the play. The first major theme is fate, on how the play comes about and the turn of events that come about throughout it. Another main theme or idea is the pride the characters have and their unwillingness they have to change their minds once they are set on something. The last major theme is loyalty and the practical problem of conduct involving which is a higher law between the divine laws and those of the humans....   [tags: Papers]

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1568 words | (4.5 pages) | Preview

How Can Organizations Build Employee Commitment And Loyalty?

- “How can organizations build employee commitment and loyalty?” In business, relationships between employers and employees are an important factor that will affect every part of an organization. Furthermore, they relate to management between superordinate and subordinate in business. The employers and employees should have a role that are suitable for their position which will develop good relationship in order to be able to develop employee commitment and loyalty. To keep a good relationship in companies, the employers should have some method that will help the employees involve with the organization suitably....   [tags: Employment, Factor analysis, Building, Psychology]

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1112 words | (3.2 pages) | Preview

Loyalty Card Proposal by Waitrose

- Loyalty Card Proposal by Waitrose In an industry where the players are generally ranked by their size, Waitrose has established itself as a leader - not on the basis of mass but of quality. Other supermarket giants have gone for volume; Waitrose has targeted quality and choice. The products they offer are of high quality and this is reflected in the prices which tend to be higher than other supermarkets such as Tesco's. The variety on the shelves reflects the demanding tastes of the Waitrose shopper who the company promotes itself to, and includes a huge choice of wines, But there are keenly priced essentials, too, for the budget-watching household....   [tags: Papers]

Free Essays
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Building Loyalty With Web 2.0

- Building loyalty with Web 2.0 Web 2.0 is changing the way audiences interact with travel brands. User generated content [UGC] and social network sites such as Flickr, Youtube, and Yahoo Trip Planner are reshaping audience expectations and experiences. The authority figure is no longer the travel agent or the media - it is now the audience. Welcome to Travel 2.0. In the Travel 2.0 era, the power is shifting. In a Travel 2.0 environment, travel brands now need to meet and match their online audiences expectations and requirements with appropriate, engaging, entertaining, and targeted experiences....   [tags: Internet]

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1410 words | (4 pages) | Preview

Challenging the Notions of Loyalty in State of War by Thomas Conlan

- ... Depending on how this word is translated, a phrase such as “battle chusetsu” can come to mean either battle loyalty or battle service. In this case it is actually best translated as battle service, as this and others similar, such as wound chusetsu and the chusetsu of being victorious in a skirmish, are phrases frequently found in a warrior’s petition for reward. The petition for reward is a document including all of the damage a warrior has suffered plus the honorable acts in which he should be rewarded for, such as how many opposing warriors he has killed or taken prisoner....   [tags: samurai, integrity, status]

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617 words | (1.8 pages) | Preview

Love or Loyalty - Original Writing

- Love or Loyalty - Original Writing ‘Be quiet Margaret. I am trying to read!’ Robert bellowed, as he pondered over the reason for Margaret’s newborn unruliness. He was almost tempted to put her in her place at once, yet he decided necessary though it may be, it was not something that was to be rushed. ‘Get me a drink Margaret, Scotch.’ Robert barked eager to gain control once again. Margaret on the other hand hobbled off nervously, she feared that this might happen yet she knew better than to protest....   [tags: Papers]

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1313 words | (3.8 pages) | Preview

Varying Degrees of Loyalty in Julius Caesar by Shakespeare

- Loyalty is a very complex emotion in which a person or animal feels devotion and faithfulness to something or someone. A dog has loyalty to others. Its owner may accidentally slam a door on it, and it will still be loyal to its owner. A cat has loyalty to itself. If its owner pets it wrong, the cat will attack. Dogs and cats show differentiating loyalty, and so do the characters in William Shakespeare’s play, Julius Caesar. Loyalty is a main theme in the play, with each character showing it differently....   [tags: Manipulation, Trustworthy]

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644 words | (1.8 pages) | Preview

The Theme of Loyalty Reflected in Books and Movies of Today

- Acts of loyalty were very important in the times of King Arthur and the middle ages. Loyalty is still reflected in the movies and books of today. The book Summer Sisters, by Judy Blume (Summer Sisters), and the movie My Sister’s Keeper, directed by Nick Cassavetes (New Line Cinema) are two excellent examples of how loyalty is portrayed. Knights during the middle ages were very chivalrous. Chivalry is the behavior expected of noblemen during Medieval Times, demanding honor, generosity, loyalty, and courage (Answers)....   [tags: Literary Analysis ]

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1073 words | (3.1 pages) | Preview

Allegiance and Loyalty to Totaltarian Society in The Anthem by Ayn Rand

- Totalitarian societies include government control over every part of life of the people in that society. The government often has a ruler who is a dictator and has absolute control over the public and private life of the citizens. The leaders of these societies, both real and fictionalized, enforce the rule that children have to live apart from their families because they want loyalty and allegiance to the government, collectivism among the people, and the practice of eugenics. Allegiance to the government is the most important factor in totalitarian societies because it helps dictatorial leaders manipulate the people of the society....   [tags: governement, eugenic, collectivism]

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629 words | (1.8 pages) | Preview

Telecommunication Industry: The Bond Between Loyalty of Customers

- ... Relationship Marketing Relationship marketing is sustaining as well as enhancing the relationship of customer and this can be used when the customer has options of choosing competitive alternative products and there is never- ending request for the commodity or the accommodations. in the accommodation industry, such as the telecommunication sector, such kind of strategies play an essential part in order to enhance the retention. In marketing, customer relations should be translated into availaing and loyal customers....   [tags: e-banking, customer´s need, business]

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1348 words | (3.9 pages) | Preview

Race and Loyalty in Othello

- Race and Loyalty in Othello William Shakespeare`s Othello is a play set in Venice. The plot is based on a story about two people who love each other dearly and the problems and conflicts they face from the start. The conflicts are, for the most part, tied in with racial issues and questions of loyalty. These conflicts stem from the society around the couple, as well as from the couple themselves as they too are part of this society, but with very different backgrounds: The female protagonist is the daughter of a highly-respected Venetian senator: Brabantio....   [tags: GCSE Coursework Shakespeare Othello]

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952 words | (2.7 pages) | Preview

Race and Loyalty in Othello

- Race and Loyalty in Othello   William Shakespeare`s Othello is centralized around the conflicts that are, for the most part, tied in with racial issues and questions of loyalty. These conflicts stem from the society that encompass the couple, as well as from the couple themselves.  Indeed the couple are entrenched in different social strata, class and ethnicity.  The female protagonist is the daughter of a highly-respected Venetian senator: Brabantio. Othello--also known as the Moor--is a foreigner, black in color, has a past filled with tragic and exotic tales and has proved himself worthy of the title General in the Venetian army....   [tags: Othello essays]

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1165 words | (3.3 pages) | Preview

The Loyalty Crew of Odysseus

- In The Odyssey, Homer conveys a mixed message about Odysseus’s crew. At times, they seem loyal, whereas other scenes reveal them as disloyal. Homer does this to help center the attention on how Odysseus can fall victim to temptation and stand up to take control of his crew. The critical moments where Odysseus and his crew are in disagreement are significant because they demonstrate how Odysseus is epic, yet still human and flawed. After escaping Polyphemos’s cave, Odysseus’s crew remains loyal....   [tags: essays research papers]

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703 words | (2 pages) | Preview

Employee Loyalty At A Unit And Become Welcomed As A Team Player

- To help new employees feel comfortable with their decision to join a unit and become welcomed as a team player, employers must: Create the impression it is well run and values its employees Send the first week’s orientation schedule and new hire paperwork prior to the start date- helps decrease stress and anticipation of what’s to come Have daily, one-on-one meetings with their supervisors, this helps with successful retention and which can be attributed to the strong supervisor-employee relationship Provide programs that build loyalty by engaging employees and making them feel appreciated from day one, this will lead to nurse retention....   [tags: Nursing, Management, Nurse, Florence Nightingale]

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810 words | (2.3 pages) | Preview

Characters, Loyalty, and Violence in Hinton’s The Outsiders

- The Outsiders is a book based on a gang of friends and family known as the “greasers”. It’s safe to say that there are many valuable lessons to learn from the happenings in the story. Ponyboy Curtis is one of the many important and brave characters that make the novel what it is. He learns throughout the story things that had to be figured out the hard way. Many teenagers find it easy to relate to Hinton’s words in the book and with the characters because they well express what the reader is feeling inside....   [tags: literary analysis]

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1496 words | (4.3 pages) | Preview

Analysis Of Petrie 's Electronics Loyalty Program

- Jennifer Measheaw Week 6 Close out report Professor: Nirav Saraiya 12-7-14 Course Project: Close Out Report Introduction The purpose of my paper is to present all the important documentation to finalize system development life cycle and close this project down. Petrie 's Electronics Loyalty Program turned into a success story. This was not easy to achieve, as many changes and challenges for both development team and Petrie 's personnel did occur. Even though the project was a success story it was at serious risk of being a failure due to the additional requirements made by Petrie 's departments....   [tags: Maintenance, Preventive maintenance, Team]

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1121 words | (3.2 pages) | Preview

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