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This paper will be an updated version of my last paper which talked about a portion of Barry Gordy's background, Diana Ross and the Supremes, the Four Tops, Smokey Robinson and the Miracles, the Temptations and their start at Motown. How Motown was the first American music label owned by an African-American, the first music label to successfully market black artists to white mainstream audiences. How Motown was responsible for discovering, mentoring, and perfecting a lot of American popular music's most influential and successful artists and the best albums and artists and what new artists have entered Motown.
Berry Gordy Jr., the founder of Motown Records, was born in 1929 in Detroit Michigan, also known as the Motor City. Motown was the first American music label owned by an African-American. It was also the first music label to successfully market black artists to white mainstream audiences, and was responsible for discovering, mentoring, and perfecting a lot of American popular music's most influential and successful artists. Motown Records was one of the most successfully black owned music businesses in the United States during this time. But he wasn’t just the owner of this record label he was also a boxer, a record store owner, an assembly line worker and a soldier in U.S. Army during the Korean War until he realized that the music business was right for him. Berry Gordy started Motown Records in January 1959 with only an $800 loan from his family. Today Berry Gordy is 84 years old and just celebrated birthday on November 28th. This year he appeared in a commercial for the Chrysler 300 car. It appears that he’s being chauffeured. The car passes many iconic places such as Hitsville USA. The car eventually gets to t...
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...ations. Retrieved from http://www.allmusic.com/artist/the-temptations-mn0000569685/biography
Berry gordy. (n.d.). Retrieved from http://en.wikipedia.org/wiki/Berry_Gordy
The temptations biography. (n.d.). Retrieved from http://www.rollingstone.com/music/artists/the-temptations/biography
The death of florence ballard of the supremes. (n.d.). Retrieved from http://www.findadeath.com/Deceased/b/Florence Ballard/florence_ballard.htm
About the museum. (n.d.). Retrieved from http://www.motownmuseum.org/about-the-museum/
Sean, P. (n.d.). Stevie wonder. Retrieved from http://www.imdb.com/name/nm0005567/bio
Smokey robinson. (n.d.). Retrieved from http://www.biography.com/people/smokey-robinson-9460972?page=2
Otis williams: The tempations' sole survivor [interview]. (n.d.). Retrieved from http://www.ebony.com/entertainment-culture/otis-williams-temptations-soul-survivor-304/2
“We stuck to who we were at Motown, and the world came around.” Berry Gordy, the founder of Motown records relayed at the Occidental College’s 125th commencement ceremony in 2007. Motown was “the new voice of America” due to its great impact and influence on the music industry and society. Numerous events were happening in America at that time and Berry Gordy identified several of these factors to target the music of Motown and its artists to young audiences in specific ways. There were various social, musical and cultural factors that were critically important and of these factors, Gordy identified the segregation and the civil rights movement, the music and cultural aspects of the black community at that time.
Throughout history, and even today, music has shaped America’s culture, society, and even politics. One of the most outstanding and enduring musical movement has been from African American artists, ranging from bebop to jazz to hip-hop to rap. During the 1920’s , jazz artists stepped into the limelight and began their impact on American and even world history. Louis Armstrong was one of the most influential leaders during the Harlem Renaissance and his jazz legacy and impact of American history is everlasting. A master of his craft, Armstrong and his music heavily influenced America’s white and black populations from the 1920’s and up until his death.
"Motown Music - The Sound that Changed America - Motown Museum Home of Hitsville U.S.A.." Motown
Examples mostly point to how Berry Gordy manipulated the way things were put out there and how they would favorable to a big audience. The way he told the black artists to do their hair and makeup can be looked at as making them white instead embracing their color. Also when he put records out the pictures were never of the artists always symbols. The reason he did this was so the people could not judge the album before even listening to it. Like everyone says “never judge a book by its cover”, that never truly stayed true for everyone. But by doing this the artist never got recognized by bigger corporations and never got the credit for what they did. Gordy’s style was different from most and some if not most artist really struggled in understanding why he did not use their face or made them look like white people. They were often really offended by it and as were the white people. So there was a push and pull with the people. A give and take with the music, but ultimately the artist sacrificed the fame and fortune to come together for a greater cause and change the country needed. Also later the artists were recognized and appreciated.
According to Schloss, "Gordy had an uncanny ability to surround himself with first-rate musical talent in all areas of the record." His passion for control brought him a group of people, who are loyal to him and were talented, thus, his network was able to help Motown's music to become popular. In addition, Gordy's diverse audiences had shaped Motown's music into a form of rebellion, which was against the social norm that people of color speak up for their rights. Therefore, not only "his entire Motown organization had the ability to create a black music aimed right at the commercial mainstream that somehow never evoked the feeling, or provoked the charge, of having sold out (Schloss)," was also able to "give a definite African American slant to the pop-flavored songs that were characteristic of Motown (Schloss)." In result, "the sound of young America" was the work Gordy's "Motown" had contributed to the music industry.
"Music - Black Music History Timeline | NOW Magazine." Music - Black Music History Timeline | NOW Magazine. N.p., n.d. Web. 06 Mar. 2014.
Music nurtured the African American tradition and their struggle towards equality in the same century.... ... middle of paper ... ... Greensboro, N.C.: Morgan Reynolds Pub. Carter, D. (2009).
In this essay I will talk about the music in the 60's, noteworthy that in some cases I will compare some situations with the Latino-American situation, I know is has nothing to do with the topic, but who is the guy who is writing in this sheet of paper? ME, Is my essay and I will write what I want (This is an example of Freedom Of Expression, we will see it more on that later)
Motown took the world over by surprise. The vivid and new sounds from Motown artists made screaming dedicated fans all over the world. With the addicted fans, Motown artists raised the bad and opened the eyes of those who thought African Americans would never amount to anything. Although there still happened to be racism, and prejudice, African Americans managed to become recognized and well known for their abilities. Not only were the Motown artists extraordinary talented, but they also were unbelievably strong and persistent for going against all those people out there who discriminated on them. They took the criticisms continued and went on with what they loved to do. One of the most famous groups during the Motown era was the Temptations. With their numerous hits, success, and even some failures, The Temptations strove there way into their fans hearts and earned their names in Motown History.
Berry Gordy played a significant role in the 1960’s African American shift into the American Music Industry through the establishment of the highly recognised company and genre “Motown”. As the Founder of Motown Records Berry Gordy introduced to the American Music Industry some of the biggest artists of all time take the stage and within a decade created the “Black Pop” genre, which was listened to and purchased from a segregated audience. The business changed the way record labels would polish, nurture and distribute their artist, having an impact on the number of jobs that were introduced into the Music Industry, dealing and consulting with marketing, artist development, choreography, stylists and costume designers. With Berry Gordy’s all
McPherson, Ian. “The Salt of the Earth: 1955-1960 R&B-Derived Rock & Roll.” Time Is On Our
Jazz music prospered in the 1940’s and 1950’s. Jazz was created by African Americans to represent pain and suffering and also represented the adversity that racial tension brought. (Scholastic) African American performers like Dizzy Gillespie and Charlie “Bird” Parker came to be recognized for their ability to overcome “race relati...
Breckenridge, Stan L. (2003). "The 'Path African American music for everyone. Second Edition. Iowa: Kendall-Hunt Publications, Inc. Enotes.
Powell, A. (2007). The Music of African Americans and its Impact on the American Culture in the 1960’s and the 1970’s. Miller African Centered Academy, 1. Retrieved from http://www.chatham.edu/pti/curriculum/units/2007/Powell.pdf