Before X’s beliefs could resinate with his audience, he had to establish a relationship with his audience by appealing to their emotions and using relatable life experiences. Most examples provided were based on common interactions between blacks and white authority. Mutual respect was promoted by Malcolm when he asserted, “I’m not here to try and change your religion.” Rather than offending his predominantly Christian audience because they did not share personal religious beliefs, X used the controversy to con...
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...lowers. Ethos worked in X’s favor because he was able to control his people through manipulation, waiving their own thought processes, because of their faith in X, who presented himself as a black nationalist revolutionist.
Overall Malcolm executed all three rhetorical strategies in a way that allowed him to excel as a leader in the black nationalist movement, and form his own congregation, the Black Panthers. X convinced his people that an uprising was necessary, and depended on their negative emotions to move the revolution forward. He compensated for his lack of evidence, and excessive use of hypothetical scenarios, by building up his credibility. By catering to his audience’s needs, it allowed him to appeal to more people, which allowed his group to expand in numbers and ideas, so they could one day be considered equal by the white man and themselves.
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