There are three modes of persuasion that will make a speech effective and that is the use ethos, pathos, and logos. In the “Letter from Birmingham Jail,” King uses these three devices to bring out a great example of persuasive writing. He starts off the letter by stating “you are men of genuine good will and that your criticisms are sincerely set forth, I want to try to answer your statement in what I hope will be patient and reasonable terms”(426). This is an example of ethos and he uses this to develop a trust between himself and the reader. He could have responded in many different ways to criticism but instead he decided to use a flattering remark. If he would have started off by saying how the clergymen were wrong and how he was right, they would have not continued reading. King uses pathos to let the clergymen see things from his perspective. He states “"when you suddenly find your tongue twisted and your speech stammering as you seek to explain to your six year old daughter why she can 't go to the amusement park”(430). This is something that becomes heartbreaking to read because it shows how much the topic of segregation is being taken for granted by the clergymen. The thought of a ...
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... change about it. Tobgay finishes his speech on a strong note by using pathos as he states “we are all in this together.” This brings the audience a sense of closure because he is bringing the community as a whole. When people work together, there are better results. Not only will that improve the communication between the people in the community but the environment as a whole.
In conclusion, there are certain factors needed to take in consideration when giving a persuasive speech. The proper way of using rhetoric is through the use of the three modes of persuasion: ethos, pathos, and logos. It is important that when using these three devices, the speaker maintains integrity. The audience should always be the speaker’s main concern. The speaker needs to always remember to be understanding of the emotions of the audience in order to build a mutual respect.
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