Public relations specialists must understand the attitudes and concerns of community, consumer, employee, and public interest groups to establish and maintain cooperative relationships between them and represent...
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...es through selected media to get a further interest from an organization’s.
F. Employee/Member Relations – responding to informing, concerns, and motivating an organization’s employees or members.
G. Community Relations – carry out activities with community to maintain an environment that benefits for both organization and the community.
H. Public Affairs – an involvement in public policy and helping an organization adapt to public expectations.
I. Issue Management – addressing and identifying issues of public concern that affect an organization.
J. Financial Relations – creating and maintaining investor and building a good relationship with the financial community.
K. Industry Relations – relating with other industry also with trade associations.
L. Development/Fundraising – encouraging the public to support an organization through financial contributions.
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