The 1970s and 1980s was a pivotal time in hip hop history this period of time laid the ground work for modern hip hop and culture today. “In the early '70s, when I was about 13 or 14 and disco was monopolizing the mainstream airwaves, the rap movement was just being born” (The hip hop network). Early hip hop artist started making their way from the underground. Each artist made themselves stand out because their ability to relate to others. “In the early 80s, rappers began appearing on MTV and gained greater exposure. Run-DMC crossed over in mid-decade and the genre began appearing on the charts. In the early 1970s and 1980s hip hop music was used as a weapon to speak out about life. “Hip-hop is the voice of a generation that refused to be silenced by urban poverty, a local phenomenon fueled with so much passion and truth it could not help but reach the entire world.” (The hip hop network). Kurtis blow was the first rap artist to be signed to a major record label. “In 1979, Kurtis Blow signed a deal with mercury records, making him the first rapper signed by a major label. His album sold over 400,000 copies.”(biography.com)
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...hat have been rocky situations and talks about not falling into the wrong crowds. Kanye West has been on the music scene since 1996, which the longest out of J.cole , Kendrick Lamar and Drake. Kendrick Lamar is the second influential rapper. He has sourced to the top of charts.
In the early 2000s and modern day Hip-hop has change since the 1970s through 1990s. Rappers in the new millennium dress different, rappers now a days care more about fashion. Artist now a days have to compete with each more than ever because of social media sites like Facebook, Instagram and Twitter. Anybody can acquire fame by simply having a simple retweet on Twitter and a like from Facebook. Rap artist in the new millennium are do not talk about social issues because they are fear of losing their record contracts. Artist have a different way of expressing themselves through music.
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