More often than not, any research study could be divided into two fractions, quantitative and qualitative (Bryman, 2006). It is highly advised, to leverage a mixed method approach to research (Bryman, 2006). A mixed method of study is one, which focuses on both quantitative and qualitative methods. It is established that qualitative methods are more beneficial to establish initial Null hypothesis and quantitative methods are more useful to prove or disprove the first Null hypothesis (Bryman, 2006). The mixed methods approach often combines both the theoretical and technical aspects of qualitative and quantitative approaches (Hesse-Biber, 2010). Researchers feel that this approach is a worthy fit for in-depth interviews, participant observations, and historical reviews (Bryman, 2006). Researchers often utilize a mixed approach as the empirical method to gather data. This manner not only addresses the research questions, but additionally provides the measurements that ensure the credibility of the proposed research strategy (Bryman, 2006). Mixed research methods mainly focus on real life contextual research questions with multi-level perspectives and cultural influence (Hesse-Biber, 2010). It also utilizes multiple methods, for example, the mixed research method uses intervention trials and in-depth interviews (Hesse-Biber, 2010).
Indubitably, data analysis is highly complex and the utmost mystifying of all of the phases of a qualitative project (Jansen, 2010). The initial phase of a qualitative data study is data collection. While it may be straightforward to gather data for a quantitative study, it is continually arduous to collect data for a qualitative study. For countless researchers, several o...
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... nor all dangerous, but a mixture of both (Iwata, 2008). Consequently, Japanese leaders center on modern resolutions, not a problem, of expansion not on survivability, and on long-term prospects not on short-term losses (Iwata, 2008).
Data analysis also determined that companies such as Amazon and Ford all thrived during the economic downturn (Bradley, 2010). Surprisingly, Amazon has increased its sales by 28% in 2009, due in part to their distinguished leadership skills, and long term focused plans (Bradley, 2010).
If the recession has proved anything, it is that even corporate goliath’s must ruminate outside the box to sustain the buoyancy (Bradley, 2010). These businesses demonstrate that with perseverance, innovation, and sporadic fierce changes, you can overcome the recession and come away with increased revenue during the turbulent periods (Bradley, 2010).
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