Flossing: A new secret to good health?
Dental floss is one of those products we never notice on the shelves in the stores and never pay too much attention to in our bathroom. At the same time for many people it is a part of the “before going to bed” ritual along with brushing teeth, taking shower, etc. and etc. Those who don’t use it on regular basis still have it in their bathrooms, because:
1. A mouth hygiene care item in regards to which everybody wants to be unlike everybody and thus follows the traditional patterns. It’s the way it is for years – dental floss regular item in a regular bathroom picked up at a regular store right next to toothbrush and toothpaste.
2. Sometimes it’s an extremely useful means of eliminating unwanted stuff stuck between your teeth.
3. It doesn’t even take much space on your shelf :)) It doesn’t cause any inconveniences.
Besides everybody knows the common truth about dental floss:
Flossing helps clean teeth in the areas that brushing alone just cannot reach (between the teeth and under your gum line). Flossing and then brushing helps remove plaque, a sticky substance that accumulates and hardens over time. Left untreated, plaque deposits can eventually lead to gum disease and tooth decay.
Being currently in maturity stage of its life cycle with rather steady curve, showing no surprises for a product in this category, floss has great potential for conquering the market again and experience its new growth stage resulting in turning the trend upwards as opposed to slightly declining current trend. It has that potential same as milk does. It’s “very good for your health” and the target segment includes adults and heavily involves kids, what gives a hope to raise a generation of heavy users.
What has already been done in this direction:
Many developments in dental floss came about in an attempt to make flossing more appealing to children and adults. Flavored flosses and multi-colored flosses were attempts to inspire children to floss regularly. Parents have always been able to offer incentives to their children to brush and floss.
Until now, the parent never really had the means to determine whether the child was actually compliant. Intuitively, children usually don't have the motor skills t...
... middle of paper ...
...nection strengthening should be analyzed and ranked in urgency and/or potential impact basis, some concepts are to be checked for correctness (as soon as they are first time expressed ideas) , and afterwards implemented as marketing actions and components of company philosophy.
7. communication strategy should involve channels, that allow to enhance awareness and keep brand loyalty (for individual brands – price and points of difference should be stressed, when applicable), meaning keeping the consumer from switching to substitute products. The message to be used in promotion is inconvenience of unavailability of floss when it’s necessary and discomfort as a result (meaning making the consumer, plus
Three simple steps to flossing:
A. Using 18 inches of dental floss, wrap it lightly around your middle fingers.
B. Firmly grasp the dental floss with your index fingers.
C. Forming a C-shape, carefully slide the floss up and down between your tooth and gum line and gently slide the floss in between both sides of your teeth.
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- The Darkness Behind a Pretty Smile A white and pretty smile is not the same as healthy mouth. Since we are child, parents have told us about the importance of brushing our teeth after every meal, but do they name the importance of the daily floss with that frequency. As water and food are essential for our survival, Flossing is tremendously important for our health. Avoiding the use of dental floss during the childhood can bring some implications in the health after people reaches adulthood. Have you ever ask why people have more diseases after the 30s or 40s.... [tags: Oral hygiene, Periodontitis, Gingiva, Gingivitis]
807 words (2.3 pages)
- Brushing teeth is important, but flossing is more effective for those hard to reach spots. According to a recent survey conducted by the Dentists’ Association (2008), found that 51% of americans do not floss their teeth once a day and 10% of Americans never floss (Millar 1). Flossing can prevent tooth decay, gum disease, and also save you some money in the long run. If you haven’t introduced flossing into a daily habit yet. Individuals may want to reconsider the importances of flossing. I have conducted an experiment to floss more often by examining cues, setting routines, and finding a way to reward myself.... [tags: Oral hygiene, Toothbrush, Dental floss]
878 words (2.5 pages)
- Motorized toothbrushes have been engineered and claim to improve periodontal therapy and plaque removal, but it’s not clear how they compare with manual toothbrushes (Sicilia, A., et al.). The Optiva Corporation formerly GemTech created Sonicare an electrical motorized toothbrush. Philips is the leader in electronic manufacturing, buying out Optiva and re-branding it in 1999 to Philips Sonicare. The multi-billion dollar global company also called Royal Philips of the Netherlands is a diversified tech company specializing in advancing technology within the field of consumer lifestyle, medical, lighting, semiconductors, and polymer science (usa.philips.com).... [tags: Oral hygiene, Toothbrush, Dental floss]
1574 words (4.5 pages)
- Introduction This semester has been the most challenging semester for me. Due to an emergency my semester didn 't start off like I thought it would. Although different things happen throughout your life that you don 't have any control over, and I can defiantly say my support system through it all has made things a lot better. I couldn 't thank the dental hygiene staff enough for being so understanding and helping me get into the flow of clinic. It wasn 't easy but I was able to get the hang of everything.... [tags: Oral hygiene, Periodontitis, Dental floss]
1801 words (5.1 pages)
- Introduction If you have ever visited a dentist’s office for a bi-annual cleaning, chances are you have had conversations with your dentist about flossing. An integral part of proper dental hygiene, flossing helps strengthen teeth and gums while maintaining your overall oral health. Flossing with regular dental floss, however, can irritate your gums and have limited effectiveness. Food debris, plaque, and tartar can all be left behind by traditional nylon dental floss, causing irritation of the gums, plaque deposits, and tooth decay.... [tags: Oral hygiene, Dental floss, Toothbrush, Dentistry]
1505 words (4.3 pages)
- Based on the Mueller-Joseph & Petersen model, the patient exhibits increased biofilm accumulation related to lack of knowledge and dental care. Also, there are active caries related to excessive sugar intake. Correcting the damaged restorations, active caries, and disease would help to retain less biofilm. Teaching proper brushing and flossing techniques would help to eliminate existing and future biofilm accumulations. The patient may also want to consider altering the substance and frequency of her diet to help control the pH level of the oral cavity and prevent the need for future restorations.... [tags: Oral hygiene, Dental floss, Dental plaque]
1351 words (3.9 pages)
- Persuasion is a part of our everyday life. Whether we are persuading our mother, using persuasion through speech, or through advertisements, we are using rhetoric strategies to get the response we desire. With the help of minor details in many advertisements, Ethos, Logos, and Pathos are a way of persuading the audience to buy or think a certain way. A Colgate toothbrush commercial used Logos, Pathos and Ethos to spread the word that they have the best toothbrush of all, in which they target everyone who has teeth.... [tags: Toothpaste, Oral hygiene, Rhetoric, Dental floss]
893 words (2.6 pages)
- Community Dental Campaign Introduction With dental caries on the rise, a tooth brushing demonstration was needed for preschoolers. The demonstration was given at Prince of Peace Preschool for three to five year olds. The demonstration involved singing the ABC song three times (which is the equivalent of two minutes) and getting all surfaces of the teeth. The demonstration also involved an oral pre and post test quizzing preschoolers’ knowledge of dental hygiene. Toothbrushes, toothpaste, and floss were sent home with the children.... [tags: dental caries, tooth brushing, children]
1461 words (4.2 pages)
- Do you know what you want to do when you graduate from high school. For me that’s an easy question to answer. I want to go to college to become a Dental Hygienist. By becoming a dental hygienist I will accommodate a good amount of pay to support myself and my future family. Becoming a hygienist is most likely the best choice for me because I have always been interested in teeth and one of my main priorities is my oral hygiene. But also, I have been told that I am really good at making people feel more comfortable and helping them relax.... [tags: Dental hygienist, Hygiene, Dentistry]
1053 words (3 pages)
- Some people tend to believe that a dentist is all about pulling teeth, filling gaps, and drilling holes in a mouth. That may be true, but this is more about the person that treats a patient prior to a dentist drilling into a mouth. Dental Hygienists provide more than just the basic examination. They also give advice on how to properly brush and floss, the types of foods to avoid, and give examples of what teeth could look like if not taken care of correctly. A dental hygienist provides preventive, therapeutic, restorative and educational interventions to promote optimal oral health.... [tags: Oral hygiene, Periodontitis, Dental hygienist]
1173 words (3.4 pages)