Obesity, especially child obesity, is becoming more of an epidemic concern among society today and commonly linked to fast food. Recent data suggest that nearly fifteen percent of U.S. youngsters and almost one-third of adults are obese; and everyday nearly one-third of these U.S. children aged four to nineteen eat fast food. Yale University obesity researcher Kelly Brownell said, “Fast food contributes to increased calorie intake and obesity risk in children” (CBS News). No wonder parents are becoming concerned with the options children have when facing a fast food menu. Parent complaints are not enough of influence to entice the big-ticket fast food joints to make a healthy switch, however, lawsuits is. The nation's obesity epidemic has focused attention on fast-restaurants, and while recent class-action lawsuits attempting to blame McDonald's Corp. for making people fat have failed, many chains have begun offering healthier fare in fear of lawsuits (CBS News).
A growing concern with on-the-go food consumers is the freshness and dietary guidelines that go into their diet. Tight schedules make people spend m...
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...r, are not the causes for the change – it just happens to fit in perfectly with the scenario. Obesity and freshness have provoked a new health trend in fast food, and it is no secret with all the advertisements. So dare to super size an order of healthy fast food – a once considered oxymoron now becoming more of a reality.
“Diet Trends Today.” May 20, 2004. Blog Spot. June 25, 2005 http://ffood.blogspot.com/
“Fast Food Linked to Child Obesity.” January 5, 2003. CBS News. June 25, 2005 http://www.cbsnews.com/stories/2004/01/05/health/main591325.shtml
“Fast Food Trends Analyzed.” April 11, 2005. Biz Community. June 25, 2005 http://www.biz-community.com/Article/196/87/6281.html
Martin, Andrew. “What’s Next for Fast Food? McTofu?” June 15, 2005. Chicago Tribune. June 25, 2005 http://news.yahoo.com/news?tmpl=story&u=/chitribts/20050615/ts_chicagotrib/whatsnextforfastfoodmctofu
Solomon, Jesi. “Healthy Fast Food.” February 2005. Star Chefs. June 25, 2005 http://starchefs.com/features/trends/healthy_fast_food/index.shtml
“The Next McDonald’s?” December 2002. Springwise Newsletter. Trend Watcher.com. June 25, 2005 http://www.springwise.com/newbusinessideas/2002/12/next_mcds.html
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