Developing a Business Website Essay

Developing a Business Website Essay

Length: 2102 words (6 double-spaced pages)

Rating: Powerful Essays

Open Document

Essay Preview

Developing a Business Website


Developing a Business Website Simulation Analysis

Developing a business website is a much more complex task than simply
buying some servers and hosting a site. There are a variety of issues
that arise that must be addressed in order to ensure that your website
is not only functional but is actually of use to your customer to
differentiate yourself from the competition. In the world of online
trading the vendor must consider how the features of the site are
generated, offering free or “pay for” services, and determining the
functionalities that the customer will require. In working with the
company budget, Primus Securities will need to make specific decisions
about the site’s features and services to direct new and existing
customers to the website.

The success of this venture will center on the brand and the consumer
perception of the brand. The features that will be implemented must
extend the brand at each phase of improvement and make the customers
experience a safe, reliable trading source that sets to differentiate
itself from the competition. All feature selections and site
enhancements must be done with the purpose of improving customer
interaction and the perception of the Primus brand to it current and
future customers.

Site Features

To offer the consumer the level of features they require, Primus must
determine whether to hire a set of dedicated professionals or
outsourcing these functions. There are pro’s and con’s to each
scenario but ultimately a decision must be made to set the framework
for the site. If the company chooses to hire a supporting staff
dedicated to installing and maintaining these features, they will
incur the added fixed expense of salary, benefits, equipment, etc.
Although there an added expense of hiring the staff, they will able to
serve in multiple support roles such as installing the stock banner
and the portfolio ticker. This is not simply a monetary decision
where the company should consider which option offers the lowest cost
since this investment will determine how quickly the turnaround for
enhancements and improvement will be made. The company must also
consider that there will be future upgrades and changes and it may be
in its interests to have an internal staff to be held accountable and
that can be focused on the priority tasks as det...


... middle of paper ...


...xtremely beneficial. Not only should these ads be placed in industry
specific sites like CBS Marketwatch.com, but Primus could also seek
out popular investment message boards and forums and sponsor the
site. By sponsoring the site, Primus could have banner ad placement
and develop an appreciation from the potential customers that are
benefiting from the investment. This may help to generate goodwill
and generate some discussion on the site.

Conclusion

Any new business venture can expect a slow start and may not turn a
profit for some time. The key to establishing a successful new
eBusiness venture is to create a good and unique website, adequately
marketing that site to potential consumers, and consistently reviewing
and enhancing the site to meet customer needs and new trends in the
marketplace. Primus was able to turn its venture profitable in a
relatively short period of time by created a site that centered around
the customer, working within its budget to enhance features that added
value, and effectively utilizing resources (i.e. Staff, Financial) to
generate the website.

References:

Rayport-Jawprski. (2003). Introduction to e-Commerce. McGraw-Hill

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Developing a Business Website Essay

- Developing a Business Website Developing a Business Website Simulation Analysis Developing a business website is a much more complex task than simply buying some servers and hosting a site. There are a variety of issues that arise that must be addressed in order to ensure that your website is not only functional but is actually of use to your customer to differentiate yourself from the competition. In the world of online trading the vendor must consider how the features of the site are generated, offering free or “pay for” services, and determining the functionalities that the customer will require....   [tags: Business Management Studies Essays]

Powerful Essays
2102 words (6 pages)

Website Report On Website Development Essay

- We are a website development company that is focused solely on the quality of our work and the efficiency of our website design and development operations performed by our experienced design teams. We offer a wide variety of website development options guaranteed to be effective in making your website stunning and captivating to any customers or visitors that you may receive. Professional Web Design Company Web applications are continuing to expand and have become more complicated than they once were....   [tags: Website, Web design, World Wide Web, Design]

Powerful Essays
741 words (2.1 pages)

Evaluating a Health Promotion Website Essay

- In England in 2009 smoking attributed to over 81,000 deaths in those over 35 years old, 18 per cent of all deaths in this age group (The Information Centre NHS, 2011). Over sixty years ago the causal link between smoking and lung cancer was recognized (Doll, R. and Hill, A., 1950). Since that time smoking has been linked to numerous types of cancer (IARC, 2002) and other diseases (NHS Choices, 2009). As a consequence the nurses' role in promoting smoking cessation is vital. Effectiveness in this role depends upon understanding the evidence in order to overcome any misunderstandings that patients may have....   [tags: Website Review]

Powerful Essays
2227 words (6.4 pages)

Evaluating a Health Promotion Website in the UK Essay

- In England in 2009 smoking attributed to over 81,000 deaths in those over 35 years old, 18 per cent of all deaths in this age group (IC. NHS, 2011). Over sixty years ago the causal link between smoking and lung cancer was recognized (Doll, R. and Hill, A., 1950). Since that time smoking has been linked to numerous types of cancer (IARC, 2002) and other diseases (NHS Choices, 2009). As a consequence the nurses' role in promoting smoking cessation is vital. Effectiveness in this role depends upon understanding the evidence in order to overcome any misunderstandings that patients may have....   [tags: Website Review]

Powerful Essays
2120 words (6.1 pages)

Tips For An Ecommerce Website Essay

- An ecommerce website needs to have a unique design meant for prompting the visitors to make online purchases. While designing such websites, the designer takes due consideration of selling goods online. Let’s take a quick tour of all the features which must be there to make an ecommerce website: Unique design: You should understand why it is important for an ecommerce website to have a different design from the usual website. They should all be well-organized with appropriately posted eye-catching colors which will attract the visitors....   [tags: Electronic commerce, Online shopping, Website]

Powerful Essays
1924 words (5.5 pages)

Designing A Making A Perfect Website Essay example

- INTRODUCTION Businesses only make one chance to make a first impression. With so much of business functioning in the online world, the front page of that website is vital. At iForest, we use the latest in web page development to make sure the customer is impressed with the site. Using technology such as HTML5, the platform will remain inexhaustible. At iForest, we know that every project has its own unique requirements; however, every project starts at the beginning. At iForest, we want to know everything about your company....   [tags: World Wide Web, Website, Web design, Web page]

Powerful Essays
2153 words (6.2 pages)

Innovation and Entrepreneurship in Developing Organizations Essay

- “Entrepreneurship is the process of creating or seizing an opportunity and pursuing it regardless of the resources currently controlled “(Bygrave 1989) The purpose of this paper is to identify the effects an intrapreneur might affect the development of an organisation and examine the affects which barriers might affect them in intrapreunship in an organisation. The areas what will be investigated and discussed will be • Corporate venturing • Intrapreneurs • Entrepreneurial management • Innovation Entrepreneurship is considered an individual or organisational level behavioural phenomenon, or a process of emergence (Gartner et al 1992)....   [tags: Entrepreneurship, Developing Organizations, busine]

Powerful Essays
2047 words (5.8 pages)

Develop a Business Plan Before You Buy a Website Essay

- Develop a Business Plan Before You Buy a Website Reprinted with permission of VotanWeb.com In recent years, I've written a number of business plans based on ideas I've had for various websites. Most of these ideas were small, but I learned a great deal just writing the plans. I didn't proceed with those websites because either the market or cash flow wouldn't support them. However, the only way for me to know this was by writing the plans. Completing the initial plan for my current website was time-consuming....   [tags: Sell Websites Buy Websites]

Free Essays
728 words (2.1 pages)

Globalization Has Benefited Developed Countries More Than Developing Countries

- Globalization has benefited developed countries more than the developing countries. To what extent do you agree with this statement. By Jasarat Shakeeb There is no doubt that globalization has benefited developed countries more than developing countries. Globalization generally means to stay connected. Globalization is misused or overused. The difference between rich and poor continued from the beginning of time. Nearly thousand years ago, people used barter system to fill the gap between demand and supply....   [tags: Developing country, Developed country]

Powerful Essays
1677 words (4.8 pages)

E-Business Architecture Essay

- Table of Contents Introduction 3 E-business Architecture 4 Business goals 5 Networked applications 5 Information/Database 7 Foundation Technologies 8 Bibliography 10 Introduction What's e-business. It is the transformation of every business process through using the internet and associated technologies. In this transformation, each part of the business becomes a part of an intrinsic network, which enables employees, suppliers and customers of a given enterprise to conduct their tasks. People usually try to make a point in differing e-business from e-commence, but as I see, e-commerce is a part of the e-business category, and an important one....   [tags: Electronic Business Ebusiness]

Free Essays
1853 words (5.3 pages)