"Rape is the current advertising metaphor" (Wolf, 79)
When did sexual assault become a legitimate advertising tool or form of entertainment? At some point in time, it did because it's prevalent in society today through films, television, and magazines. One of every eight Hollywood movies depicts a rape. Magazines are full of ads that depict either explicit or implied sexual assault of women by men. I was more than a little surprised by magazine ads that depict rape. One for Chaleur d'animale perfume showed a naked women chained to a naked man. Why? What on earth does this have to do with perfume? How is rape supposed to sell any product? Why are advertisers using such images?
Images of women and "beauty" become more extreme. As advertising executives told The Boston Globe, "You have to push a little harder...to jolt, shock, break through. Now that the competition is fiercer, a whole lot rougher trade takes place [Rough trade is gay male slang for a sadisitic heterosexual partner.] Today, business wants even more desperately to seduce...It wants to demolish resistance.(Wolf, 79)
There are also some images which aren't overtly rape, but serve to degrade women sexually and objectify them, which tends to have horrifying consequences. "...In a raft of Rock and Hip Hop videos, women get turned into pieces of booty served up for the pleasure of pwerful men..." (Mtv) A recent cover of Esquire magazine showed a naked woman covered in caviar. Pictures in the feature article showed the woman's face covered in honey, her eyes closed, her mouth opened with her tongue provocatively exposed.
"Turning a human being into a thing, an object, is almost always the first step toward justifying violence against that person....
... middle of paper ...
...lifetimetv.com/shows/specials/changingface/illusions2.html Life Time Entertainment Services. 2000
Changing Face of Beauty: Models http://www.lifetimetv.com/shows/specials/changingface/models.html Life Time Entertainment Services. 2000
Changing Face of Beauty: Views. "Sela Ward" http://www.lifetimetv.com/shows/specials/changingface/views5b.html Life Time Entertainment Services. 2000
Changing Face of Beauty: Views. "Maricia Gillespie" http://www.lifetimetv.com/shows/specials/changingface/views.html Life Time Entertainment Services. 2000
Douglas, Susan J. Where the Girls Are: Growing Up Female with the Mass Media. New York: Random House Publishing, 1994, 278.
Starr, Bernard. IT AIN'T JUST PAINT:AGING AND THE MEDIA http://www.longevityworld.com/justpaint.html. 1997
Wolff, Naomi. The Beauty Myth. New York: Doubleday Publishing, 1991
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- Technologies of Seduction “There can be no question of escaping the twisted logic of theoretical writing; there are only different ways of coming to terms with it.” (Shaviro 11) Blind Beast (Masumura Yasuzo 1969), Ghost in the Shell (Ohii Mamoru 1995), and Spirited Away (Miyazaki Hayao 2001) sustain the relation between the ‘body’ and ‘technology’: its terrific horror is its seduction. Captured bodies cut, cybernetic bodies hacked, and fattened bodies served. These three films all capture the viewer and take us to another place, and even in the seduction of representation understood as events (the theory-fiction of film analyses), such films can be understood as narratives, images, and sou... [tags: Seduction Cinematic Body Film Essays]
3745 words (10.7 pages)
- The Prevalence of Rape on College Campuses Have you ever been encountered in a circumstance of being raped or knew an individual that was a victim of rape. Every one-hundred and seven seconds an American is sexually assaulted (RAINN). Rape has become a continuous problem causing controversy due to the way colleges cover up or simply hide incidents of rape throughout campus. More college students are also being raped by their own acquaintances rather than random strangers. Students, parents, and politicians question the way schools protect students and how their campuses can become more effective and efficient in preventing further occurrences of rape.... [tags: Rape, Sexual assault, Sexual intercourse, Victim]
1709 words (4.9 pages)
- Rape and rape culture have been a longstanding issue in American society. Looking at modern influences such as the media, our nation’s history, and the way our Consider the following: How has rape culture evolved through our history. What role does the media play in rape culture. And most importantly, how has rape become institutionalized in American society. First things first, it is important to understand what the terms rape and rape culture truly mean. Many people see the two terms and interchangeable.... [tags: Rape, Sexual intercourse, Violence against women]
917 words (2.6 pages)
- Rape is a form of victimization that is highly underreported. The crime of rape has been denied throughout the ages. Women were believed to secretly desire the prospect of being raped. In addition, there was even the belief that rape was not possible (Pilkington, 2011, Lecture Unit 4). In some ways, this denial of rape has continued within our society. Denial about victimization has only added to the negative feelings rape victims have and why they choose to let their victimization go unreported.... [tags: Date Rape Essays]
1825 words (5.2 pages)
- ... Challenge Accepted.” (3a). There are entire television shows based around rape, such as Law and Order SVU. They trivialize rape making it seem almost common place and less heinous than it actually is (5a). But rape culture isn’t only spread by shows that specifically show it off in their titles. Shows like Game of Thrones can’t get through one episode without showing off a woman’s body or implying rape (5a). Even sitcoms like “Two Broke Girls” join in on it. This is especially surprising as the show is about two women and co-created by a woman.... [tags: Sexuality, Degrading, Society]
757 words (2.2 pages)
- “Rape is as American as apple pie,” says blogger Jessica Valenti. She and other feminists describe our society as a “rape culture” where violence against women is almost invisible. According to feminists, films, magazines, fashion, books, music, and humor cooperate in conveying the message that women are there to be used, abused and exploited.(Kitchens, 2015) Rape culture, which was coined as a culture during the second wave of feminism during the early 1970’s and was, according to the encyclopedia of rape, “often used by feminists to describe contemporary American culture as a whole.” Rape culture, by definition though, is “a culture in which rape and other sexual violence (usually against... [tags: Rape Culture Essays]
3170 words (9.1 pages)
- Date rape is not a rare incident. Surveys indicate that in 84% of rape cases, the victim knows the attacker, and 57% of rapes occur on dates (Warshaw 11). However, what is even more surprising than these high statistics is that most incidents of date rape go unreported. Several theories exist that try to explain this phenomenon. For example, many women may refuse to believe that their “friend” raped them. In fact, they could eventually convince themselves that it never happened. Additionally, there is confusion following the attack in which memory and emotions become mixed up.... [tags: The Tragedy of Date Rape]
2293 words (6.6 pages)
- ... Many times in the mass media women will fake that she does not want to have intercourse, but in reality she is hoping the man will force her into having some kind of sexual act. “A high percentage of non-incarcerated rapists and child molesters have said that they have been incited by pornography to commit crimes” (Frey). This scenario can easily be misleading and is a common excuse rapist may use. People also believe that rape can occur only to women who live the “wrong way”, those who are believed to be sexually active, uneducated, lower class or mentally ill.... [tags: rape victim, rapist, crime, sexual assault, blame]
1010 words (2.9 pages)
- Media Corporations Profit from Violence Whether it is a body found along the road, a school shooting, or planes flying into the World Trade Center, the images will be replayed over and over on Television ad nausea.. The most horrific acts may eventually be retold in books and movies. Packaging and selling the violence of the moment belongs to television - and television will keep reminding us of it. The special custom-made armor covered his body from neck to toe. As the black-clad gunman wandered the street, randomly firing a high powered semi-automatic rifle at Los Angeles police, a city sat transfixed to their televisions, hypnotised by the unreal events unfolding outside their... [tags: Argumentative Persuasive Topics]
1417 words (4 pages)
- “The Seduction” In this assignment I shall be analysing ‘The Seduction’ by Eileen McAuley. It is about a girl who got seduced by a boy/man. It all started at a party where she met him, one thing led to another. She is now three months gone and looking back on how she messed up in her life. ‘So she cried that she had missed all the innocence around her’. This is a quote showing she is looking and thinking of what she has missed. But now she has to start a new life as a young mother with no father of the child to be around and care.... [tags: Poetry]
1551 words (4.4 pages)