Health Care providers have the best knowledge on what medication will best due to a patient-physician relationship. According to a study the FDA did on the Office of Prescription Drug Promotion and discovered the 63% of patients are going to their doctors asking for medications that are not meant for them. In April 2013 80% of doctors surveyed that drug ads weakened doctor-patient relationships. Advertisements rather than inform the consumers on the medication demand that they buy their product to live a “healthier” and “happier” life but that is not always the case, the medication will not always perform the way the customer would like it to if it’s not designed for them. Advertising drugs has been around as early as the 1700’s. It’s been a heated topic on whether or not America should allow medication to be advertised ...
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...rch and development of medication, but fail to concluded that cost can easily be cut from marketing.
It is time to put an end to DTC prescription drug advertisement. Prescription drug advertisement is not enjoyed by anyone. It misinforms patients, weakens relationships between patients and their doctors, and has increased health care costs. Prescription drug marketing has proven to get more people to consult a doctor about their medical condition, but there is a stronger negative effect if the advertisements are not ban. A commercial doesn’t know a consumer 's medical history, and cannot give a personal recommendation for a medication. Prescription drugs are not something to play around with and should not be looked at as something to sell and make money off of. Medication company 's main focus should be on treating a patient and not how to make money off of them.
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