Characteristics of Popular News Publication
The topic covered in Beauty Report segment in an example of popular news publication is about “stem cells”. This article was written by a journalist named Melati Kesuma Kamaruddin. She is a Senior Fashion and Beauty Editor of a Women’s Weekly magazine. When read this article, the reader will not found the footnotes or a bibliography or sources. It is impossible that the journalist can write the article without referred to or guided by any authoritative sources. So the information content in this article is quite ambiguous. However, the language used in this article was easy to understand by public. Furthermore, popular news publications usually include glossy pages, many pictures and advertisement. Because its purpose is for general entertainment, the format of presentation is interesting with colourful font, the presence of model’s face and product...
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...ng the reader about the abstract or summary of the content and ended with brief discussion about those topics. This is differ with the academic journal whereby the publisher present it with the abstract, or sometime keywords, in order to provide an overview about what is all about, and ended with the references. Usually at the end of the academic article, there is an author affiliation or credentials, while there is not available in popular news article. The author credentials is important to the readers so that they can feel trusted to the sources and continuously read the whole article.
Melati Kesuma Kamaruddin. (2011, February). Can stem cells really make your skin younger?. The Malaysian Women’s Weekly, 68-69.
Shi, Chunmeng, & Cheng, Tianmin. (2004). Skin: a promising reservoir for adult stem cell populations. Medical Hypotheses, 62, 683-688.
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