Parts of Ads

883 Words2 Pages

Different ads will come with different shapes and sizes but with almost the same goals. The goals of the ads are to sell a product, a service or a brand. Visual and text are the two elements main and combination that make any print ads. The print ad includes the sales brochures, fliers, coupons, billboards and ads in the magazine and newspapers. Business will always use this medium to successfully define their advertising goals and identify their main target and audiences who are focused toward the message. The element and adjustment that enhance the company ads are highly effective (Lewis 23).
The photography/pictures have a logo of Levis that raises lot of interest in the company ads. Integrating the ads, they have a graphic on the headlines with a wide copy of their maximum effect. The fact is the pictures draw more attention to customer more that the words that are set within the photos. This increase has an indication that the value of using the models will be matching and appealing to the Levis targeted audience. The picture settings have forged an immediate photo connection in between the company products and their potential customers. There is consistence of the picture setting that is almost the same even their headlines that will have illustration that will not confuse the viewers (Lewis 23).
The picture setting is quite attention grabbing to the Levis audience since they have used catchy men wearing jeans who improve the visual humor of the picture. The pictures have been set in an appealing way that will have basic sensory perception simply because they understand that the audiences are human. The picture setting indicates a trust building for the company and the audience.
The picture have an indication that he pr...

... middle of paper ...

...ain purpose for the ads will be way of improving the corporate image. Inconsistency of the ads and the illustration given will confuse most of the viewers and will minimize on the ads impacts.

Works Cited

Chatterjee, Patrali. "The Role of Varying Information Quantity in Ads on Immediate and Enduring Cross-Media Synergies." Journal of Marketing Communications 18.3 (2012): 217-240.
Grancea, Ioana. “Refashioning the Grand and the Small: Meaning and Value Transfer in Print Advertisements Based On Double-Scope Blending.” Argumentum: Journal the Seminar of Discursive Logic, Argumentation Theory & Rhetoric 11.2 (2013): 72.
Lewis, Judy. "Print Ads That Stand Out From the Rest." Hudson Valley Business Journal 19.49 (2008): 23.
Torres, Ivonne, Jeremy Sierra, and Robert Heiser. "The Effects of Warning-Label Placement In Print Ads." Journal of Advertising 36.2 (2007): 49-62

Open Document